Oana Silviana Blanda

Oana Blânda Crăciun Flat 1, 4 Southlake Parade, Kingfisher Drive Woodley , RG53SJ - |-ro.linkedin.com/in/oana-blânda-crăciun-33b22486/en www.fairytaletraveller.com JOURNALIST / COMMUNICATION AND PUBLIC RELATIONS SPECIALIST An enthusiastic, creative and versatile professional who has extensive experience in conceptualising, planning, managing and delivering successful projects within the media industry. Combining a strong academic background with comprehensive expertise gained in high-profile television and publishing companies, defines and drives PR strategy, develops and executes communication campaigns, manages national and international media relations, and researches and produces engaging, innovative, relevant content. Builds and maintains positive, collaborative working relationships with internal and external stakeholders, and communicates confidently, articulately and persuasively at all levels. Experience Competencies JOURNALIST / PUBLIC RELATIONS SPECIALIST 2014-present Freelance; www.fairytaletraveller.com • Launching and running personal website, Fairytale Traveller, as spinoff from successful series presented on National Tourism Television in Romania, to highlight, promote and share memorable travel experiences • Providing voice-over, editing and reporting for Media Film Centre productions for TVR HD National Television • Serving as PR Specialist, Press Officer, Social Media Coordinator and Events Organiser for a diverse range of clients including The Lodge, Oceanic Club, Ozy House Association, and Romanian political party PSRO (see portfolio) • Received recommendation as one of the best interviewers for Data Media opinion poll, involving extensive face-to-face interviewing of the public Television Production TELEVISION PRODUCTION MANAGER- Nelstill Video Production; www.nelstill.com • Read, assessed and researched ideas and complete scripts • Liaised with financial backers on projects ranging from small corporate videos to feature films • Built strong relationships and developed a network of industry contacts • Managed project progress from production to post-production including organising shooting schedules, to ensure delivery on time and within budget • Wrote and edited diverse print and online content, promoted Nelstill activities on social media, and recorded voice-overs for a range of projects and shows • Produced and reported for successful Fairytale Traveller series TELEVISION PRODUCER / REPORTER 2016 Călător de Poveste (Fairytale Traveller) Travel Mix Channel, National Tourism Television • Travelled extensively within Romania and abroad to produce innovative travel show broadcast in 50-minute slots 4 times a month • Researched, reviewed, wrote and edited scripts for series, managed casting, and sourced locations • Secured business sponsorships and negotiated advertising contracts PR SPECIALIST- United Hands Romania; www.unitedhands.ro • Managed media relations, coordinated social media, organised events and led project fundraising initiatives for not-for-profit program supporting 11 child placement centres in the Constanta area • Created and distributed customised press releases, prepared media monitoring reports, and liaised with mass media outlets and public authorities • Produced content for website and promoted organisation on social media • Prepared presentations for fundraising meetings with key decision makers, developed innovative fundraising ideas, and organised fundraising events • Oversaw corporate fundraising and maintained sponsor database • Recruited, coordinated and managed volunteers in a range of activities • Organised events for hundreds of foster children over Christmas, Easter and other holidays, providing them with sponsored gifts, games and meals Public Relations Journalism Audience-Specific Communication Social Media Management Marketing / Advertising Project Management Reports and Presentations Events Management Writing and Editing Travel and Tourism Stakeholder Engagement Creativity / Innovation Collaboration / Teamwork Planning and Organisation Flexibility / Adaptability Relationship Building Native Romanian Advanced English Conversational French MS Word, Excel and PowerPoint WordPress BlogSpot Adobe Photoshop Online photo editing software COMMUNICATIONS MANAGER / PR SPECIALIST 2014 Plus Communication Consulting • Increased customer visibility, achieving over 60 national and international media appearances by creating and distributing customised press releases • Grew sales by 30% for brands in personal portfolio • Worked closely with cultural association Total Dance Centre to implement a national campaign, ‘Offer Happiness’, that benefited 150 foster children • Promoted the European Sand Marathon in local and international publications • Delivered successful ‘Adopt a Dolphin’ campaign to raise funds for a Black Sea dolphin tracking system PR COORDINATOR- Oceanic Club • Created presentations for environmental protection fundraising meetings with key decision-makers representing private and public organisations • Promoted Oceanic Club via Facebook, Twitter, Google+ and YouTube • Developed an anniversary PR campaign, with press releases, articles, briefs, reports and presentations, that received substantial exposure EDITOR / ONLINE REPORTER 2013 Creative Eye • Increased website traffic to 7,000 organic visitors daily, promoted articles on primary social media outlets, and managed company Facebook page • Conducted interviews and wrote and edited articles for Seaside News section EDITOR / NEWS BROADCAST REPORTER- Neptun TV &- • Increased prime-time ratings for news broadcast through researching information from national news websites and selecting and editing content • Appeared live, recorded voice-overs, and broadcast reports for ‘Holiday Reporter’, the primary source of information for Black Sea tourists ONLINE EDITOR 2012 Cuget Liber • Facilitated cugetliber.ro’s becoming the primary source of breaking news in the region through continuously updating site with rapidly-incoming reports • Monitored, edited and updated articles, images and photo captions, wrote and sent newsletters, and inserted online advertising elements EDITOR / NEWS BROADCAST REPORTER- RTV Satellite Net / România TV • Designed concept and reported for ‘Romania as a Fairytale’ TV show, which significantly boosted weekend prime-time segment ratings • Obtained information from national news agencies, edited content, conducted interviews, and prepared live interventions for RTV nightly news WEB EDITOR 2011 Queen Beta • Edited and published articles, in English, on a range of websites using WordPress and Jobber platforms • Managed the company’s Twitter and Facebook accounts, coordinated daily social media postings, and led and supported a virtual team of writers NEWS ANNOUNCER- Radio Sky • Prepared and presented local news in the prime-time weekend slot, and researched, developed, edited and presented stories for weekend shows • Interviewed local celebrities on current issues, live on main news programs NEWS REPORTER / PRODUCTION ASSISTANT 2010 Dobrogea Media Vision • Managed directing team, liaised with news presenters, and reviewed news scripts prior to broadcasts to revise and adjust as necessary • Recorded news and voice-overs, presented live traffic updates, produced cultural shows, and contributed to the ‘Early Risers’ morning show References are available on request Education Master’s Degree: Communication and Public Relations National School of Political and Administrative Studies, Bucharest, Romania (2009) Bachelor’s Degree: Mass Communication and Journalism Bucharest University, Bucharest, Romania (2007) Professional Development Graphic Design Course Sigma Development (2014) Journalists in Dialogue Freedom House (2010) Ethical Issues in Journalism; Environmental Policy Independent Journalism Centre (2010) TV Initiation Course Talent Media School (2009) Teen Journalism Course Cuget Liber -) Interests and Activities Photography Writing / Blogging Travel Reading Yachting Swimming Oana Blânda Crăciun / - PORTFOLIO Personal Website: www.fairytaletraveller.com Facebook Page: https://www.facebook.com/fairytaletraveller PUBLICATIONS ‘Flow, Cultural Market and Effects of Spectacular Convergence’, University Publishing House, Bucharest, 2011 ‘Mass Media and Identity in a Global Context from a Lexical and History of Mentalities Perspective’, coordinated by Doina Marta Bejan, Virginia Lucatelli and Oana Cenac. Europolis Publishing House, Galati, 2009 ‘Media and Identity in the Globalisation Process. Case Study: Mari Romani Campaign Romania’, TVR 2007, in collaboration with Ana Maria Munteaunu TV MTC Constanta; Radio Constanta; Litoral Newspaper; Tele University Timişoara; Independent Newspaper; Radio Doina PR PROJECTS / EVENTS ORGANISING UK Visa Works; Dina Jumps Constanta; The Lodge; United Hands Romania; Plantăm Fapte Bune 2015; Partidul Social Românesc Constanta (PSRO) PR / SOCIAL MEDIA MANAGEMENT / MEDIA RELATIONS Ozy House Association, Romania https://www.facebook.com/OzyHouseAssociation PR / MEDIA RELATIONS / SOCIAL MEDIA COORDINATION / PROJECT FUNDRAISING United Hands Romania www.unitedhands.ro https://www.facebook.com/UnitedHandsRomania/ Coverage on TV Litoral: http://www.tvlitoral.ro/peste-300-de-copii-si-tineri-din-centre-de-plasament-au-sarbatorit-in-avans-1-iunie/ http://www.reporterntv.ro/stire/1-iunie-petreceri-cu-suprize-pentru-copiii-abandonati http://www.ziuaconstanta.ro/stiri/actualitate/surprize-pregatite-de-asociatia-united-hands-romania-pentru-copiii-dincentrele-de-plasament-constantene-540854.html http://www.mangalianews.ro/2015/04/din-inima-de-paste-spectacol-organizat-de-voluntari-ai-orasului-mangalia/ http://www.ziuaconstanta.ro/stiri/social/asociatia-united-hands-daruieste-zambete-copiilor-din-centrele-de-plasament549180.html http://tvalphamedia.ro/galerie-foto-asociatia-united-hands-romania-a-oferit-zambete-dulci-de-1-iunie-pentru-copiiicentrelor-de-plasament/ PR / PRESS RELATIONS / EVENT MANAGEMENT / SOCIAL MEDIA COORDINATION The Lodge https://www.facebook.com/TheLodgeFriends/ https://thelodgeconstanta.wordpress.com/tag/the-lodge/ https://www.facebook.com/events/-/permalink/-/ https://www.facebook.com/events/-/?active_tab=discussion https://www.facebook.com/pg/TheLodgeFriends/photos/?tab=album&album_id=- https://www.facebook.com/pg/TheLodgeFriends/photos/?tab=album&album_id=- PR / SOCIAL MEDIA MANAGEMENT / MEDIA RELATIONS / EVENTS ORGANISING Oceanic Club https://www.facebook.com/SEOPMM-Oceanic-Club-/ http://www.tvlitoral.ro/oceanic-club-la-ceas-aniversar/ http://www.ziuaconstanta.ro/stiri/actualitate/oceanic-club-la-ceas-aniversar-22-de-ani-de-explorare-aventura-si-pasiune485432.html http://www.ziuaconstanta.ro/stiri/actualitate/explorare-pasiune-si-perseverenta-oceanic-club-a-aniversat-22-de-ani-de-lainfiintare-485300.html http://www.replicaonline.ro/22-de-ani-cu-oceanic-club-printre-pesti-si-delfini-158883/ PUBLIC RELATIONS PSRO (Partidul Social Românesc Constanta) – Romanian political party http://observator.ro/articole-cultura-cristina-deleanu-eugen-cristea-sarbatoriti-scena-casei-cultura-constanta-328808.html http://www.ziuaconstanta.ro/in-constanta/evenimente-in-constanta/5-acte-de-dragoste-pe-scena-si-in-viata-cu-eugencristea-si-cristina-deleanu-559997.html JOURNALISM / TELEVISION PROJECTS Media Film Centre for TVR HD https://www.youtube.com/watch?v=Sw7o8cfqB04 Cumpana International Festival https://www.youtube.com/watch?v=5B9rMKwiHlg Aeromania 2015,Tuzla, Romania https://www.youtube.com/watch?v=hp7pgIa2xq8 Red Cross Anniversary, 2016 https://www.youtube.com/watch?v=w7on0Ab86xQ Street Culture in Constanta County SOCIAL MEDIA COORDINATION / REPORTING / LINE TELEVISION PRODUCTION Călătoreşte cu Mine (Travel with Me); Nelstill Video Production Project https://www.facebook.com/Calatoreste-cu-mine-/timeline https://www.youtube.com/watch?v=brUiA4yqxM0 GURAL Premier, Turkey https://www.youtube.com/watch?v=z632qlgi4cM MSC Fantasia TV Show; video made for Aerotravel Lufthansa City Centre https://www.youtube.com/watch?v=m0Sg4F-DChA Râșnov Teaser, promoting Râșnov edition of Fairytale Traveller, produced by Nelstill Video Production https://www.youtube.com/watch?v=Py4oxjBWVkw Paloma Grida Resort, Turkey https://www.youtube.com/watch?v=nij1fhl-l4Q Rethymnon; video sponsored by Cocktail Holidays Romania, produced by Nelstill Video Production Călător de Poveste; Coverage TV show produced for Travel Mix Channel, Romania (2016) Nelstill Video Production (www.nelstill.com) https://www.youtube.com/watch?v=h24zg3lVzjA Fairytale Traveller to Portugal, produced for Aerotravel Lufthansa City Centre https://www.youtube.com/watch?v=MWMHxSQ9hGg Fairytale Traveller to MSC Divina, sponsored by Croaziere.net and produced for Travel Mix Channel https://www.youtube.com/watch?v=CcwCMmVmqRw Fairytale Traveller to MSC Divina, Cannes, sponsored by Croaziere.net and produced for Travel Mix Channel https://www.youtube.com/watch?v=Yx3Tt6OF3yI Fairytale Traveller to Brașov, Romania https://www.youtube.com/watch?v=IFyv7Gzr4wg Fairytale Traveller in Transylvania https://www.youtube.com/watch?v=0PWo0ljHH3Q Fairytale Traveller to Maramureș RADIO COLLABORATIONS Radio Sky / Doina, Constanta, Romania: NEWS ANCHOR (2015 – 2016) EDITORIAL PROJECT Femei Antreprenor pentru Revista Avantaje (2015) (Female Entrepreneurship in Romania) http://www.avantaje.ro/articol/frumusete-3d-de-la-vindecare-la-echilibru-interior