Nwauwa Justice

NWAUWA JUSTICE SOCIAL MEDIA PORTFOLIO CONTENTS ▪ DIGITAL CONTENT WRITER ▪ SOCIAL MEDIA MANAGER ▪ REPUTATION AND COMMUNICATIONS MANAGER ▪ SEO, INSIGHTS AND ANALYSIS SPECIALIST ▪ GRAPHIC DESIGN DIGITAL CONTENT WRITER COPYWRITER, EDITOR, SEO OPTIMIZER, RESEARCH WRITER DIGITAL CONTENT WRITER As a digital content writer with over four years of experience, I am wellversed in writing SEO-optimized contents. In my tasks in this role at my previous places of employment, I implemented my copywriting abilities alongside my talent for skilled research, I generated impressive content briefs which led to an increase in social media engagements, website ranking, organic traffic, clickthroughs, conversion rates, and general brand awareness. My expertise in WordPress (and several other writing tools), as well as my commitment to staying up to-date with the latest trends, has enabled me to craft SEO-friendly content that was able to generate massive Blog shares, and more page visits. I also participated in developing innovative ideas for content briefs which reduced our bounce rates on web pages by 40% and automatically boosted our organic traffic. SOCIAL MEDIA MANAGER COMMUNITY MANAGER, CONTENT MANAGER, ALGORITHM SPECIALIST SOCIAL MEDIA MANAGER As a social media manager at EON Telecoms and Battabox, I developed and implemented continuous strategies to boost social media engagements and increase page visitors. This boosted our overall impressions by 57% on Instagram and a little above 20% across other platforms (ie Facebook, Twitter, and TikTok.) I also maintained daily posts, reels, and stories using our content calendar and updated all the company’s social media platforms to attain daily KPIs and ensure continuous overall visibility. I particularly coordinated the content creation team; and developed, and reviewed all content, including articles, briefs, and reports created for social media engagements across all platforms. I creatively crafted creating catchy taglines on picture-illustrated photo covers, captivating infographics, and artistic photo-info content for various social media platforms. REPUTATION AND COMMUNICATIONS MANAGER MONITORING, STAKEHOLDER ENGAGEMENT, CRISIS MANAGEMENT, AND MEDIA RELATIONS. REPUTATION AND COMMUNICATIONS MANAGER Crisis management and response: I developed and implemented crisis communication strategies to address and mitigate the impact of negative events or publicity. Press releases and media liaison: I wrote and distributed press releases to strategically manage the flow of information to the public, serving as the primary point of contact for media inquiries and coordinating interviews, press conferences, and media briefings Brand monitoring and reputation analysis: I continuously monitored reputational metrics of the brand's perception in the market and on social media platforms. Stakeholder Communication: I ensured transparent and effective communication with stakeholders, including customers, employees, investors, and community members. Communication Strategies: I developed and implemented comprehensive communication strategies to enhance the organization’s image and reputation. Reputation risk assessment: I established and led a proactive team dedicated to identifying potential risks to the organization’s reputation. We developed and implemented comprehensive mitigation plans to address these risks effectively. Public representation and public speaking: I actively represented the organization at public events, conferences, and industry forums, delivering speeches and presentations that promote the organization’s positive image. SEO, INSIGHTS AND ANALYSIS SPECIALIST PERFORMANCE ANALYST, ALGORITHM SPECIALIST SEO, INSIGHTS AND ANALYSIS SPECIALIST As a performance analyst, I do biweekly evaluations of the effectiveness of our approaches and strategies adopted by my team to ensure continuous quality improvement. I do this by monitoring algorithms to conform and evolve with each changing trend on social media. I also review analytics, prepare reports, and communicate with key stakeholders. This helps me analyze brand and industry trends to drive more customer engagement, establish customer loyalty, and resulting in a 10% increase in repeat purchases. GRAPHIC DESIGN CONTENT CREATION, COPY-EDITING AND WRITING DESIGN PROJECTS THANK YOU NWAUWA JUSTICE - - -