Nwauwa Justice

NWAUWA SOMTOCHUKWU’S PORTFOLIO CONTENT WRITER As a seasoned digital content writer with over 4 years of experience, I specialize in crafting SEOoptimized content. My skill in extensive research and crafting impressive content briefs have directly contributed to an increase in website ranking, organic traffic, clickthroughs rates, conversion rates, and overall brand awareness. Expertise Highlights: 1. SEO Optimization: • Leveraged my proficiency in WordPress and other writing tools to create content that resonates with both search engines and readers. • Generated blog shares and increased page visits through SEO-friendly content. 2. Content Briefs: • Developed innovative content briefs, resulting in a 40% reduction in bounce rates on web pages. • Boosted organic traffic by creating engaging and informative content materials such as fliers, infographics, banners etc. 3. Expertise in Research: My commitment to staying upto-date with the latest trends, has enabled me to craft relatable contents that are tailored to industry standard which generated massive blog shares, and more page visits online. SOCIAL MEDIA MANAGEMENT As a social media manager at Battabox, I developed and successfully implemented social media strategies to boost engagements and increase page visitors. These effective strategies boosted our overall impressions by 57% on Instagram and a little above 20% across other platforms (ie Facebook, Twitter, and TikTok.) Expertise Highlights: Impressions Boost: • • Achieved a 57% increase in overall impressions on Instagram and over 20% growth across other platforms (Facebook, Twitter, and TikTok). Maintained daily posts, reels, and stories using a content calendar to meet daily KPIs and ensure consistent visibility. Content Coordination: • • Coordinated the content creation team, ensuring high-quality articles, briefs, and reports for social media across all platforms. Created catchy taglines for picture-illustrated photo covers, captivating infographics, and artistic photo-info content. INSIGHT GENERATION AND ANALYSIS As a performance analyst, I do bi-weekly evaluations of the effectiveness of our approaches and strategies adopted by my team to ensure continuous quality improvement. Performance Evaluation: • • Monitored algorithms to adapt to changing social media trends. Reviewed analytics and prepared reports, leading to data-driven decisions. Customer Engagement: • • Analyzed brand and industry trends, resulting in a 10% increase in repeat purchases. Established customer loyalty through effective communication. RELEVANT LINKS TO MY WORKS: Howfah! • • https://howfah.com/ https://eontelecom.com/ Battabox Topical Content https://www.battabox.com/category/topical/ Related Articles: https://www.dropbox.com/scl/fi/0yu1q9l4dcxjbgjnikgjq/THE-COMPLEXITIES-OF-SEXWORK-AND-PROSTITUTION.pdf?rlkey=lozcxi6gf2o8osvd9ygvif00y&dl=0 https://www.dropbox.com/scl/fi/odg3grmgkcntrrzds4kvq/SURVIVING-THESAHARA.pdf?rlkey=sv1pku5phtgkj1lda710ld63y&dl=0 https://www.dropbox.com/s/78qiln71o2bj6yr/MAMA%20I%20MADE%20IT..pdf?dl=0 https://www.dropbox.com/s/3rsoljr5ywp6cci/fantasy%20deals.docx?dl=0