NORA B. ABDUL
OPERATIONS & ADMINISTRATIVE ASSISTANT
PROFESSIONAL SUMMARY
With nearly seven years of experience as a virtual assistant, I have worked across diverse
industries, including real estate, hospitality, education, coaching, and digital media. I most recently
worked with the Ideas Community as a copywriter and social media assistant, supporting content
production and online engagement. For the past three years, I also served as the lead assistant in a
coaching business, overseeing daily operations, guiding a team of virtual assistants, and supporting
content creation. I thrive in helping business owners streamline their workflow by managing
essential yet time-consuming tasks, allowing them to focus on growth. I’m passionate about
organization, content management, and creating meaningful impact through my work.
WORK EXPERIENCE
Copywriter & Social Media Assistant | Ideas Forums
2025
Wrote clear, engaging copy for company blogs, campaign materials highlighting entrepreneurs and key
community initiatives.
Supported daily social media operations, including drafting captions, scheduling posts, and assisting with
content planning across multiple platforms.
Helped maintain strong online engagement by creating consistent, brand-aligned messaging for events
and announcements.
Collaborated with the marketing and content team to deliver timely promotional assets for Ideas Fest,
GBEA, and the UK StartUp Awards.
Contributed to improving digital presence and audience connection through cohesive storytelling and
community-focused content.
Operations, Content & Community Lead VA
for a Coaching Business
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Led the day-to-day execution and coordination of multiple internal projects simultaneously, spanning
content operations, community management, cohort-based programs, and live initiatives within a single
brand ecosystem.
Built and scaled the internal team by leading the hiring process for virtual assistants and contractors,
including sourcing, screening, interviews, onboarding, and role assignment.
Served as the primary point of contact for clients across subscription-based programs, providing ongoing
support, guidance, and communication to ensure a strong participant experience.
Conducted live and one-on-one support calls with clients to troubleshoot issues and teach technical
workflows, tools, and platform usage related to program participation.
Owned end-to-end content operations across platforms, managing content calendars, scheduling, asset
coordination, content recycling, story publishing, and ongoing optimisation to support launches and
engagement goals.
Managed multiple high-engagement online communities and cohort groups, handling member approvals,
onboarding flows, announcements, moderation, direct communications, and recognition of participant
wins.
Acted as the central operational link between leadership, creatives, technical support, and program
teams, translating strategic direction into structured tasks, timelines, and clear execution plans.
Built, documented, and maintained SOPs, workflows, and internal systems covering content execution,
community processes, hiring, onboarding, and access management to ensure consistency and scalability.
Coordinated onboarding and training of team members, including account setup, tool access, task
delegation, creation of training documentation, and tutorial recordings.
Supported launches, bootcamps, and live programs by preparing content and communications, organising
participant lists, setting up groups, tracking deliverables, and overseeing post-event follow-through.
Managed internal tools and infrastructure including shared drives, task boards, password managers,
social platforms, and communication channels to maintain operational efficiency.
Collected, organised, and repurposed testimonials, community feedback, and performance highlights to
support marketing, sales, and program credibility.
Maintained oversight of multiple calendars, deadlines, and deliverables across overlapping projects,
ensuring priorities remained aligned during high-volume periods.
Social Media Content Assistant | Expert VA Hub
2021
Created engaging copy and transformed ideas into dynamic reels to enhance a client’s online
presence and audience engagement.
Supported content strategy by researching trends, refining messaging, and maintaining brand
consistency across platforms.
Social Media Coordinator | Reynolds EmpowerHome Team
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Content Creation & Scheduling – Managed and scheduled social media posts across various
platforms, ensuring consistent branding and messaging.
Strategic Content Planning – Collaborated with the marketing director to develop engaging content
strategies aligned with business goals.
Community Engagement – Actively interacted with target audiences by responding to comments,
messages, and inquiries to boost engagement and brand presence.
Market Research & Trend Analysis – Researched emerging social media trends, competitor strategies,
and audience preferences to enhance content effectiveness.
Performance Tracking & Reporting – Monitored social media analytics, assessed key performance
indicators (KPIs), and presented insights to the team for strategy improvement.
Recruitment & Hiring Support – As a member of the Growth Department, managed job postings,
screened potential hires, and facilitated communication with candidates.
EDUCATION
Bachelor of Science in Information Technology
West Visayas State University
Iloilo City, Philippines
SKILLS
Virtual Assistant Team Coordination & Task Delegation
Business Operations & Workflow Oversight
Process & Program Management
Recruitment Support, Resume Screening & Candidate
Coordination
Social Media Content Creation, Scheduling & Community
Engagement
Copywriting for Digital Platforms & Editorial Content
Research, Data Gathering & Insight Synthesis
Facebook Group Growth, Acquisition & Community
Management
Customer Support & Client Communication
Executive Calendar & Inbox Management
Photo & Video Editing for Digital Content
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TOOLS
Canva
Adobe Photoshop and
Premiere Pro
Capcut
Notion, Trello and Asana
Google Workspace
Slack
Meta Business Suite, Meta
insights
Gsuite
Calendly
Otter
Tango
Pandadoc
