Nnadi Akachi Flora

AKACHI FLORA NNADI Enugu, Nigeria 📧-| 📱 - · - PROFESSIONAL SUMMARY Detail-oriented and dynamic Digital Marketing & Sales Specialist with a multidisciplinary approach to problem-solving and project execution. Recognized for strong analytical thinking, adaptability, and excellent communication skills. Passionate about exceeding sales targets, driving business growth through marketing automation, lead generation, and customer-centric campaigns. CORE COMPETENCIES       Digital Marketing & Automation: Zapier · HubSpot Workflows · Email Campaigns Automation Lead Generation & CRM: Apollo.io · Zillow · Salesforce CRM · Lemlist Social Media Management: Strategy Development · Campaign Execution · Performance Analysis Sales & E-Commerce: Online Store Management · Customer Engagement · Sales Forecasting Administrative Support: Calendar Management · Appointment Setting · Documentation Technical Proficiency: Microsoft Office · Web-based Applications · Internet Utilities PROFESSIONAL EXPERIENCE Digital Marketing Specialist Digital Witch | 2025 – Present, Enugu, Nigeria     Designed and implemented end-to-end marketing automation using Zapier and HubSpot Workflows, increasing lead-to-customer conversion by 25%. Built and maintained multi-channel lead pipelines via Apollo.io, Zillow, Salesforce CRM and Lemlist, generating over 1,200 qualified leads in Q1 2025. Developed and managed targeted email campaigns (newsletters, drip sequences), achieving an average open rate of 38% and click-through rate of 12%. Orchestrated social media campaigns across Facebook, Instagram and LinkedIn, growing audience engagement by 45% in six months. Online Sales Manager Floral-Luxury Hairs | 2023 – 2025, Remote (WhatsApp-based)    Launched and operated an online wig boutique, selling over 3,000 units of luxury and mid-grade hair products. Drove revenue growth through personalized customer outreach on WhatsApp, achieving a 30% repeat-purchase rate. Managed end-to-end order processing, inventory tracking and shipping coordination for domestic (all Nigerian states) and international (Dublin, Ireland) clients. Personal Assistant & Social Media Coordinator CharlesKings Foundation | 2022, Enugu, Nigeria    Developed digital and social media strategies, increasing client brand awareness by 50% over three months. Scheduled and coordinated content calendars; collaborated with graphic designers to refine visual identity. Analyzed monthly social media metrics to identify growth opportunities, leading to a 20% uplift in engagement. EDUCATION Enugu State University of Science and Technology Bachelor of Science in Applied Microbiology & Brewing, 2016 – 2022 Afrihub ICT Solutions For Africa Computer Appreciation & Internet Utility Certification, 2012 TECHNICAL & LANGUAGE SKILLS      Automation & CRM: Zapier · HubSpot · Salesforce Lead Generation: Apollo.io · Zillow · Lemlist Email Marketing: Google mail, Yahoo mail Office & Collaboration: Microsoft Office Suite · Google Workspace Languages: English (Fluent) References available upon request.