NISHA DABAS
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SUMMARY
Seasoned digital marketing
professional with a knack of creative
strategy and community engagement.
Attention to detail, efficiency &
determination are some of the qualities
that my colleagues have praised me.
KEY STRENGTHS
• Social Media Optimization
• Analytics and Insights
• Creative thinker
• Digital strategist
• Quick Learner
TECHNICAL SKILLS
Google Analytics
Sales Force
ComScore
Graphic Design Software: Adobe
Photoshop, Adobe InDesign, Adobe
premiere pro CS3, Quark Xpress, FCP,
Corel Draw.
Microsoft Office
EDUCATION
George Brown College, Toronto
Strategic Relationship Marketing (PG)
2019 - 2020
Durham College, Oshawa
Advertising Digital Media Management
(PG) 2018 – 2019
Delhi University, Delhi
B.Sc. Mathematics Hons.
2010 - 2013
/nishadabas
WORK EXPERIENCE
Orthodontically Yours, Mississauga (July 2020- Present)
Marketing Coordinator
Focus on the advertising campaigns by creating an effective marketing
calendar for the organization.
Quantifying and analyzing campaign results & made recommendations
on ways to improve to increase the future success.
Managing all social media platforms and promotes the enhancement of
the interactions with the existing and prospective clients.
Responsible for the website management and keep in touch with the
website developers for updates and analytical data (SEO).
Durham College, Oshawa (May 2019 – July 2019)
Social Media Intern
Managing Social media accounts of The Global classroom and creating
Social Media campaigns.
Track key social media analytics on a monthly basis.
Happy Marketer, A Merkle Company (Oct 2016 – June 2018)
Associate Consultant and Community Manager
Crowdfunding campaign on Kickstarter and raised more than
S$145,000 (just over 100,000 USD) in two months for Billionbricks.
Managing social media accounts and creating strategies for
Singapore Mass Rapid Transit, JBL, Pandora, Innisfree, Guardian
Singapore, Millennium Hotels with 5-10% increase in engagement
growth every month.
Manage monitoring, social listening and reputation management of
the digital system of client's brand and providing instant reports.
Bigoyaseo Services (May 2015- Sept 2016)
Social Media Strategist
Oversees all client's social media accounts.
Audits and analyses social media presences, including digital
advertising costs and returns.
Analyze social media campaigns with tracking systems to gather visitor
data and determine efficiency and areas for social media campaign
improvement.
CERTIFICATION
Google Analytics
HubSpot Inbound Certificate
Social Media Certification
Google Digital Unlocked- The
Online Marketing Fundamentals
Delivering Client Success
Content Marketing