I am a digital marketing and communications specialist with a strong background in social media strategy, influencer marketing, content development, and brand growth across international markets. Over the past several years, I have had the opportunity to work with global brands and fast-growing companies, helping them refine their online presence, engage audiences more effectively, and create campaigns that deliver measurable business results.
My professional journey began in journalism, where I developed a sharp understanding of storytelling, content creation, and audience psychology. This foundation shaped my approach to digital marketing: I focus not only on performance metrics but also on creating meaningful, human-centered communication that builds trust and long-term brand loyalty. As I transitioned into marketing roles, this skill set became one of my biggest strengths.
I have experience working both in-house and as a freelancer, which allows me to adapt easily to different environments, teams, and workflows. During my time at brands such as CCBill, KEIKO, and FOREO, I handled end-to-end social media operations, managed content calendars, built influencer collaborations, and analyzed performance across multiple channels. My work included developing growth strategies, overseeing creative production, coordinating campaigns across markets, and ensuring consistency in brand voice and visual identity.
Influencer marketing is one of my core strengths: I enjoy finding the right creators for a project, building relationships, and managing campaigns from concept to reporting. I also work closely with designers, copywriters, and cross-functional teams to make sure every campaign runs smoothly and achieves its objectives.
I am highly analytical and performance-oriented. Whether it’s tracking KPI improvements, analyzing audience behavior, optimizing content, or refining ad campaigns, I always base my decisions on data. However, I also believe creativity is just as important — especially for brands that want to stand out in a crowded digital landscape.
What motivates me most is the opportunity to contribute to meaningful brand growth. I’m passionate about helping companies connect with the right audiences, strengthen their identity, and communicate with purpose. My goal is always to deliver work that is thoughtful, strategic, results-driven, and aligned with each client’s long-term vision.
I am reliable, organized, and committed to producing high-quality work. I enjoy working with international teams, remote environments, and fast-paced digital projects — and I’m always ready to bring fresh ideas, strategic thinking, and strong execution to any campaign or brand.