Nimshi Rukshala Wijekoon--
OBJECTIVE
Excel in driving business growth leveraging 19 years of marketing, commercial and sales experience.
Professional education inMarketing and Business Management. Individual bosting skills on Creativity, lateral
thinking, analytical, project management, leadership and communication.
KEY COMPETENCY AREAS
Customer Relationship Management I Sales Operations | Marketing | Training and
Development | Corporate Affairs | Product Development
|EXPERIENCE
Triumph International Lanka Pvt Ltd
Sri Lanka
Controlled Shelf Space/ Retail/ Sell out manager LK- Reporting to Regional Director India /Sri Lanka/Hong
Kong
Jan 2018 – Present
Analyzing Retail Business, its progress, Trends, in terms of main KPI’s and develop team to work
together in achieving all challenges.
Continuous improvements in Operations, Processes and identifying opportunities to enhance
business progress, Sales & Profitability and Manpower and its required competencies.
Leading Marketing team, Buying and Loyalty Teams in identifying new business opportunities/new
markets and development of them in line with company vision.
Involve in effective execution of same by guiding and promoting them with operational teams at the
bottom line.
Liaise with Buying team in every theme change at Triumph International in deciding and placing
requirements in terms ofdesigns/styles and orders.
Monitor and evaluate customer feedback of the same. Assist Head of Buying and Design teams to
adjust and cater the market with optimum efficiency and effectiveness.
Work together with Visual Merchandising team to ensure standards to create impressive shopping
experience for the customers as well as keep the overall House Keeping standards at highest at the
store so that Healthy Working environment is ensured.
Stock Management by planning, ordering, handling and controlling including SKU’s handling to
ensure required margins are attained.
Analyzing fast-moving products in terms of styles, brands, their margins and their contribution to
overall profitability. Get the insights to predict the future.
Analyzing other inventory related reports such as non-moving and slow-moving stocks. This includes
a feasibility check of discounting them to liquidate them faster.
Lead and Delegate subordinates towards company objectives by maintaining its standards and being
exemplary to them.
Monitoring all other administrative functions by holding total responsibility of the overall Sales and
Marketing operations in Sri Lanka
Planning and execution of product and staff training and development to all inhouse staff and staff of
all Distributors, Key account partners and Traditional Wholesalers ensuring the sales team has the
optimum knowledge and expertise to drive maximum sales and customer satisfaction.
ODEL PLC
Sri Lanka
Manager Store Operations reporting to CEO
Feb 2014 – Feb 2017
Was responsible for receiving merchandise for their store; pricing and displaying their product in an
appealing and fashionable manner; and hiring, educating, terminating and motivating staff in providing
exceptional customer service and care.
Harrods – Knightsbridge London
United Kingdom
Floor Supervisor – Food Hall Asian section – Reporting to Senior Team leader
Feb 2008 – Jan2009
Under the direction of the Food Service Manager, my position oversees all aspects of the food hall
operations in Asian section, including staff scheduling, training, setup, service, breakdown,
cleanliness, equipment, furnishings, and ordering of service-related food and service supplies for
dining, banquets and special
ICS Legal Services United Kingdom - Reporting to Legal Officer
United Kingdom
Jan 2007–Dec 2007 Part time
Serves visitors by greeting, welcoming, and directing them appropriately. Notifies company personnel
of visitor arrival. Maintains security and telecommunications system. Informs visitors by answering or
referring inquiries.
Millies Cookies and Baskin Robbins
United Kingdom
Customer Service Assistant – Store Manager
Dec 2006– June 2007
Responsible for receiving, processing, and organizing shipments and deliveries accordingly.
Restocking depleted or low shop items and ensuring that the sales floor is organized according to
established guidelines. Assisting customers in locating desired shop items. Informing customers of
shop promotions to encourage purchases.
Dialog Axiata Group
Sri Lanka
Call Centre AssistantMay 2005 – Dec 2005 reporting to Team Leader
Responsible to respond to incoming calls from the customers to take their orders, answer questions
and inquiries, troubleshoot problems, provide information and handle complaints regarding the
organization's products or services
EDUCATION
Master of Business Studies University of Colombo 2024
BA Business Studies (2nd upper) Thames Valley University United Kingdom 2009
Holy Family Convent Colombo 04 2005
LEADERSHIP TRAINING
Facilitator, Training in charge for Career & personal development trainings organized by Caritas Organization Sri
Lanka office-
INTERESTS
Fashion Retail, Food and Beverages