Nick Thorp

Relocated to New Zealand, focused on freelance marketing and consulting for B2C companies covering marketing and email automation, ad planning and management, copywriting, social strategy, SEO, attribution and reporting and all things digital, including using AI as a multiplier across all areas of small businesses.

Previously head of UK digital for a global financial services company responsible for using digital to grow a business by promoting a range of product and service offerings to small and mid-sized businesses. Role included management of a team (local and remote), client servicing and events.

Highlights

• Responsibility for marketing strategy which doubled website visitors
• Used content marketing to grow organic (unpaid) website traffic 15%
• Delivered over 200 new B2B leads from a single campaign
• Improved email response rates by over 20%
• Managed data and documentation for over 1,000 products