Neeraj Srivastava

NEERAJ SRIVASTAVA : D-19, Second Floor, Eldeco Residency Greens, Sector - Pi, Greater Noida -201310 :-,-; :-Portfolio linkhttps://www.freelancer.in/u/nsr569148dced801 https://www.linkedin.com/in/neeraj-srivastavsa-bb864322/ Senior Professional-Creative Designing & Advertising (Offering over 28years of experience) PROFILE & STRENGTHS Competent and result oriented professional offering over 28 years of experience across Creative Designing, Strategic Planning, Advertising, Designing, Brand Management, Media Planning, Creative Planning; currently spearheading as Senior Designer with TSI Displays Pvt. Ltd. Creative and highly innovative professional with proven ability in developing innovative designs, brochures, product leaflets, signages, moodboards, posters, packaging for advertising and brand promotion activities. A conceptualist with knack for fresh approaches while understanding critical communication drivers and trends in multiple markets; adept at evaluating and designing innovative product/brand promotion strategies to create brand awareness and accomplish brand communication objectives Recognized as a proactive individual who can rapidly identify business problems, formulate tactical plans, initiate change and implement effective business strategies in challenging environments to enhance revenue generation, market share expansion and profitability. .An effective team leader with demonstrated capability to mentor and motivate teams, enhance performance and contribution levels. Focused and hard working with unsurpassed communication and interpersonal skills; highly organized with cogent presentation skills. Core Competencies  Designing/3D Layouts  Advertisement Concept  Media Planning  Brand Management  Innovations  Creative Planning Concept Analysis  Interpersonal Skills  Presentation Skills PROFESSIONAL EXPERIENCE TSI DISPLAYS PVT. LTD. Senior Designer Key Accountabilities: Dec 2007 – till date Instrumental in creative art work; visualizing, planning & designing 3D layouts of exhibitions/conferences which are interactive & expressive while using well-honed creative abilities. Strategically looking after whole procedure of converting 3D layouts into final products i.e. printing & fabrication after obtaining proper approval. Instrumental in evaluating & designing innovative communication programs/strategies to create brand awareness and accomplish the brand communication objectives. Hold credentials of successfully handling and managing various projects for a wide clientele including Johnson & Johnson, Span Health Care, Bio Merieux, Boston Scientific, RFCL, Premas Biotech, NRDC, NIC, IBEF, IREO, Unitech, Parsvnath, Trikona Capital, Howden, Aricent, WLC, Fire Trace, TenCate. UJALA PUMPS PVT LTD Head (Advertising & Designing) Key Accountabilities: Sep 2005 – Sep 2007 Proficient in identifying and implementing strategies for building team effectiveness by promoting a spirit of cooperation between team members thereby ensuring to achieve business targets. Adept at developing the Branding framework while understanding consumer insights and market analytics to conceive the Brand promotion strategies for the companies. Spearheaded efforts across conceptualising and implementing strategies/plans for developing number of products, display van and website of the company to enhance business volume and profitability. Expertise in exploring new formats, concepts and colours for creating new layouts for leaflet/brochure/Poster/Banner/Dealer Board & Certificate /packaging box of various products while keeping abreast of latest market trends and finalize these after approving from concerned authority. Entrusted with the responsibility of scrutinising MIS reports for handling POP materials and feedback of display vans while meticulously ensuring precision and accuracy. TOP CLASS SALES PVT LTD Nov 1998 – Aug 2005 (HP certified Print Studio dealing in Large Format Printing (Digital and Solvent); provides advertising spaces in leading Malls like Ansal Plaza, MGF Mall, DT Centre, Sub Mall & Gold Souk and materials like Transits, Banners, Hoardings, Kiosks, Dispenser etc.) Sr. Computer Executive – Graphics Key Accountabilities: Efficiently handled and managed the performance of a team to ensure flawless working; looking after the cost calculation of the projects and completing them within pre-determined cost and time parameters. Responsible for handling Mac platform (G3 to G5) equipped with UMAX Power look 1100 scanner, HP DeskJet 5000PS, DGI VT 100 printer, Adobe Photoshop 7, Adobe Illustrator 10, Adobe PageMaker 7, CorelDraw 11. I have sufficient knowledge of Flash 5, HTML, DHTML and Animation. Looked after various projects and successfully completed them within stipulated time & budget frame including events of Sahara, Toyota, Xerox, Business Today, ESPN, Maruti, Honda, Star Sports, HP, Canon, VLCC, LG (ie. Printing & Fabrication of banners, posters, backdrops, podiums, translates). Instrumental in conceptualising and developing backdrops for TV Channels (Aajtak, Zee News, Star News, Sahara). PREVIOUS ENGAGEMENTS ANALYSIS ADVERTISING & COMMUNICATION Computer Executive Jun 1996 – Oct 1998 CREATIVE DESIGNING Manager- Software Dec 1992 – May 1996 EDUCATIONAL & PROFESSIONAL CREDENTIALS Post Graduate Diploma in Computer Applications – 1988 Extension Training Centre Mastering in 2D Drafting AutoCAD – 1993 Creative Designing Certificate in UNIX & C – 1991 ESKE Softron (India) Pvt. Ltd. Bachelor of Science – 1987 Lucknow University Intermediate – 1984 G.l.C. Unnao Allahabad Board Matriculation – 1982 G.l.C. Unnao, Allahabad Board SKILLS & EXPERTISE 3D Studio Max Corel Draw Adobe PhotoShop Exhibition Design Graphic Design Digital Printing Adobe Illustrator Microsoft Office ACADEMIC PROJECT (Dec’88 - Mar’90) “Financial Accounting System, Inventory Control System, Payroll System developed in dBase III Plus with Clipper 87 compiler” Date of Birth: 5th Mar, 1968 References: Available on request.