Nazier Lytle

Nazier Lytle 16781 Chagrin Blvd, #204 | Shaker Heights, OH 44120 - E D U C A T I O N –––––––––––––––––––––––––––––––––––––––––––––––––––––––––––––––––––––– Cuyahoga Community College. Highland Hills, OH Associate’s of Applied Business in Visual Communication & Design—August 2021 P R O F E S S I O N A L E X P E R I E N C E –––––––––––––––––––––––––––––––––––––––––––––– Yum Village, Art Director/Designer 11/2021 - Present Develops art direction for restaurant interior, develops merchandise concepts and mockups for e-commerce, and designs content for social media platforms, improving customer engagement and merchandise sales by 38%. Two One Four Creative, Digital Designer/Illustrator 02/2020 - 10/2021 Developed brand identity, executed content creation, and marketing illustrations for various businesses. Created a streamlined system for graphic materials that improved overall processes by 29%. B’Dazzled Beauty, Graphic Designer 05/2018 - 02/2020 Created effective and attractive graphic design content for print, email, social media and website marketing according to branding preferences. Improved overall marketing materials by 50%. Freelance, Graphic Designer 11/2016 - 08/2021 Developed branding kits consisting of logos, typography, fonts, color schemes with hex codes, and mockups. Executed graphic content for various businesses and collaborated with teams, maintaining over 90% of client retention rates. V O L U N T E E R E X P E R I E N C E ––––––––––––––––––––––––––––––––––––––––––––––––– Thinking Capp, Graphic Designer 2018 - Present Develops promotional marketing materials as needed for donation drives and community events. Organize and coordinate content for social media accounts and email marketing. S K I L L S P R O F I L E –––––––––––––––––––––––––––––––––––––––––––––––––––––––––––––– Technical ● Adobe Suite (Illustrator, InDesign, Photoshop), Canva, Figma, GIMP, Google Workspace, iWork Office Suite, Microsoft Office, Sketch Design ● Branding, Color Theory, Content Creation, Digital Illustration, Layout Design, Multimedia Design, Photo Editing, Storyboarding, Typography Additional Skills ● Copywriting, Creative Direction, Design Principles, Digital Research, Marketing, Project Management, System Implementation