NATALIE BEAULIEU
San Diego, CA
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www.linkedin.com/in/nataliebeaulieu
Strategic communications and marketing generalist with boutique and large agency experience,
particularly adept at consumer technology PR and media relations.
PROFESSIONAL EXPERIENCE
» Marketing and Communications Freelancer
May 2020 – present
- Owning multiple marketing initiatives for a mid-size digital marketing agency. Leading all media relations,
email marketing, blog and social media channels, including the founder’s LinkedIn, Reddit and Twitter profiles
» Account Supervisor at Revolution PR
Aug. 2019 – April 2020
- Worked directly with CEO of a boutique agency, supporting business development, agency marketing and
daily operations. Clientele were emerging brands in the retail, sustainable lifestyle, consumer events, beauty
and wellness industries
- Mastery of high-level client management while also executing on day-to-day account work. Skilled at leading
account teams through multi-pronged activations, events, influencer marketing campaigns and media
relations programs at a local, regional and national scale
» Manager at Weber Shandwick
Oct. 2017 – Aug. 2019
» Senior Account Executive
Oct. 2016 – Oct. 2017
» Account Executive
Oct. 2015 – Oct. 2016
» Assistant Account Executive
Oct. 2014 – Oct. 2015
- Served as day-to-day client lead at a top global PR firm, provided counsel and led all activities, media launch
events, consumer programs and more for Fortune 500 brands. Oversaw technology client accounts totaling
over $1M in annual revenue
- Developed PR plans and messaging for launches and announcements, with ambitious objectives focused on
increasing sales and awareness, improving brand sentiment and key message pull-through. Placed client
coverage in tier 1 media outlets on a regular basis
- Drafted bylines, press releases, media alerts, speeches and other external- and internal-facing content.
Supported spokesperson/media trainings with C-Suite clients, product managers and retail store leads
- Collaborated with influencers and bloggers, notably top-tier YouTube creators such as iJustine, Austin Evans,
Jonathan Morrison, MKBHD and Unbox Therapy
- Seated within the Technology Practice, I’ve supported or led teams for a variety of consumer and B2B tech
organizations, including but not limited to: Amazon, Boingo Wireless, DocuSign, General Motors, Google,
Microsoft, Seagate, Sony Electronics, Tencent and Verizon
🎓 EDUCATION AND CERTIFICATES
» Digital Marketing Nanodegree at Udacity
Completed in Sept. 2019
- The nanodegree establishes a broad-based understanding of the whole digital marketing ecosystem: SEO,
SEM, social media advertising and email marketing
- Program is in partnership with Facebook, Google, Hootsuite, Moz, HubSpot and MailChimp
» Bachelor of Arts in Strategic Communications at Seattle University
Class of 2014
- Summa Cum Laude (3.9 GPA), Minor in Sociology
OUTSIDE THE OFFICE
» Met President Obama while interning for his 2012 campaign
» Certified open water scuba diver and rec league soccer player
» Assisted behind-the-scenes on a live cooking TV show
