Nashon Peter Awuor

NASHON PETER Nairobi County-LinkedIn! Profile - Highly skilled and experienced content writer and developer with a proven track record of delivering engaging and well-researched content. Committed to delivering exceptional quality and meeting deadlines. Seeking a challenging position to utilize my creative writing expertise, leadership, and problem-solving skills and contribute to the success of a reputable organization. Summary of Qualifications: • • • • • • • • 10 years of total experience with 8 years in copywriting for diverse industries, including autos & vehicles, technology, healthcare, medicine, sports, marketing, finance, and lifestyle. Proficient in creating compelling blog posts, articles, social media content, website copy, product descriptions, email marketing, newsletters, and press releases. Extensive knowledge of SEO best practices and keyword research techniques to optimize content for search engines. Strong research & proofreading skills with the ability to gather information from reliable sources and synthesize it into compelling content. Experience with using content management systems (CMS) and Adobe Photoshop and various writing and editing tools. Proven ability to meet tight deadlines while maintaining the highest standards of quality. Exceptional communication, teamwork, and collaboration skills to work effectively with clients, editors, and other stakeholders. Strong command of grammar, punctuation, and style guidelines to ensure high-quality writing. Professional Experience: Position Title: Freelance Content & SEO Writer Company: City, State: Dates: CannaSOS Toronto, Canada January 2018 – June 2023 (4 years 6 months) • • • • • • Worked with diverse clients to provide a tailored content strategy, including blog posts, web content writing, press releases, and product descriptions. Conducted thorough research on various topics to ensure accurate and well-informed content. Conceptualized engaging and persuasive content that resonated with target audiences to increase conversions. Collaborated with clients to understand their brand voice and incorporate it into written materials. Managed multiple projects simultaneously, delivering high-quality content within deadlines. Stay updated with industry trends and developments to produce relevant and timely content. Position Title: Content Developer & Researcher Company: City, State: Dates: JH SEO Consultancy Los Angeles, USA September 2018 – April 2023 (4 years 8 months) • • • • • • Created engaging and informative content for multiple platforms, including websites, blogs, social media, and other digital marketing materials. Conducted in-depth research to gather information and ensure content accuracy. Collaborated with clients, editors, and team members to meet project requirements and deadlines. Implemented SEO copywriting strategies to optimize content for search engines and increase organic traffic. Developed a strong understanding of the client's target audience and brand voice to deliver tailored content. Maintained a consistent writing style and tone throughout all pieces of content. Position Title: Freelance Content & SEO Writer Company: City, State: Dates: TUKO Nairobi, Kenya April 2012 – September 2018 (6 years 6 months) • • Create high-quality, original content across various platforms, including website articles, blog posts, social media updates, and other digital marketing materials. Conducted in-depth research on assigned topics to ensure the accuracy and credibility of information. • • • • Optimized content for search engines, incorporating relevant keywords and implementing SEO best practices. Collaborated with the marketing team to develop content marketing strategies aligned with company goals. Stayed updated with industry trends and developments to produce relevant and timely content. Used analytics tools to track content performance and make data-driven decisions for content improvement. Position Title: Content Creator & Researcher Company: City, State: Dates: Runnerclick Rødovre, Denmark January 2015 – December 2017 (2 years) • • • • • • Wrote clear and concise articles, copy editing, blog posts, and product descriptions. Conducted keyword research and implemented SEO techniques to enhance content visibility. Collaborated with designers to create visually appealing and engaging content. Edited and proofread content to ensure accuracy and adherence to brand guidelines. Assisted in managing and updating content on the company website using CMS. Collaborated with clients to understand their specific online marketing and content requirements to deliver customized solutions. Education: INASP Associate of Applied Science Research Writing (Qualitative and Quantitative) 2013 - 2016 University of Nairobi Undergraduate Studies Bachelor of Arts in Journalism, Media, and Communication Broadcast and Digital Media 2012 - 2016 University of Nairobi Undergraduate Studies Bachelor of Applied Sciences and Education (Science and Technology) Analytical Chemistry 2009 - 2013 Licenses & Certifications Content Marketing Certified - HubSpot Academy Issued May 2023 - Expires Jun 2025 Credential ID: af14db-d8f9d4af-a538 HubSpot SEO II Certified - HubSpot Academy Issued May 2023 - Expires Jun 2025 Credential ID: 46aaf7576d7f474d98d6be836c13ba8f Inbound Marketing Certified - HubSpot Academy Issued May 2023 - Expires Jun 2025 Credential ID: 862d72e809964bfb9c930f5c87438d40 Languages English: Fluent Skills • • • • • • • • • • • Content management Customer relations Editing Excel Management Marketing Marketing materials Materials management SEO Virtual assistant Word