Nabilah Satar Mahomed

NABILAH SATAR MAHOMED- ID:- www.lushxlavish.wordpress.com IG: nabzii13stunner Hood Avenue Rosebank Johannesburg, 2196 Personal Profile I am a self-motivated, enthusiastic and passionate Bcom Hons Graduate majoring in Marketing from the University of Pretoria. I am an analytical, ambitious individual with a passion for using cognitive thinking and problem solving to curate creative integrated marketing solutions. Research equals results which is why I use research in conjunction with creativity and my constant thirst for innovation to produce tailor made marketing strategies. My bachelors degree comprised of finance, business and marketing to provide a good understanding of consumer psychology and business to business marketing. My honours degree focused on creating marketing strategies for real brands and companies which I have gained all my experience from. I had the opportunity to work in a lot of teams which enhanced my interpersonal skills and ability to contribute ideas. My career goal is to succeed and excel in an environment of growth and excellence working my way up in the marketing industry. I strive to produce a high quality of work in anything I do My personal mission statement pushes me to work toward achieving my vision and will push me toward producing work of a high quality to keep in line with the company’s mission statement and brand image. Strategic thinking is key when it comes to marketing solutions. Growing up in a digital age, I understand the importance of the technological revolution that is upon us which is why I have adapted full knowledge of Social Media Marketing, PPC and SEO. I aim to hit every target I seek out for. I am an excellent negotiator and have exceptional communication and peoples’ skills. In my eyes, there is no such thing as luck, luck is where preparation meets opportunity. I am a dedicated, committed and well driven person. I am a very inspired person, I find inspiration in everything and due to the fact that I am an extrovert, it enables me to express my inspiration in creative ways. I am an overthinker, this forces me to be constantly brainstorming and analyzing every situation. From an early age I have been passionate about fashion and commerce. I am good at predicting future trends and I pay attention to details. I am good at building relationships with profitable people (networking). I am a persuasive person and find myself often influencing others. I believe that I could be a valuable asset to your company given the chance. Qualifications and Education • • • • • • Degree in BCom Marketing Management (2016) completed at the University of Pretoria. Honours Degree in BCom Marketing Management (2017) completed at the University of Pretoria. I was granted a bursary from BankSeta for both my Bachelor’s Degree and Honours Degree due to my high academic performance. Introduction to Fashion Design course completed (2014). Completed a thesis, research proposal and research paper on a fitness topic in an Honours program. We also used SPSS to conduct field research analysis. NSC Matric Certificate (2013) completed at Fields College with subjects: Mathematics, Physical Science, Accounting and Business. Skills • • • • • • • • • • • • • • • • Content marketing Web development Social media marketing Trend analysis Public and media relations Event marketing Creativity Networking SEO and PPC Creative problem solving Canva graphic design PR Public speaking Consumer marketing strategy Presentation skills/PowerPoint Excellent spelling • • • • • • • • • • • • • • • Copywriting / content marketing Digital marketing Microsoft office Photoshop Data analysis / SPSS Video / photo editing and production Adobe Photography Analytics Presentation skills Instagram and Facebook content creation B2B marketing strategy Campaign strategy Sourcing Budget allocation Experience Throughout the completion of my marketing degree and honours program at the University of Pretoria, I have had the honour and opportunity to work alongside many prestigious brands namely: The following roles were taken by me for the companies as part of client challenges given to me by the University of Pretoria and are relevant for one month projects at a time throughout the years 2016 and 2017 Data Analyst – Consulta (2017) • Data visualization , story-telling and conducting predictive analytics. • Reporting research results and insights. • Making decisions based on data for effective solutions. • Creating infographics. Content Creator - Outsurance (2017), Gautrain (2017), Bosch (2017), Forkies Restaurant (2017), Discovery (2017), Wollies Animal project and Absa (2017), Bridgestone (2016) • Photography andvideography and editing • Copywriting. • Develop bold, creative, eye catching and consistent content amongst all social media content • Conducted graphic design and Power-Point Presentations. Social Media Marketer - Outsurance (2017), Bosch (2017), Wollies Animal project and Absa (2017), Bridgestone (2016) • Created digital content for all social media platforms such as Twitter, Instagram, Facebook, Youtube and Linked In. Generated user content. • Created Facebook Ads using Facebook Canva in conjunction with Instagram Ads to target the consumer. • Conducted social media analytics, SEO and PPC. • Created web landing pages and action buttons. • Managed social media accounts – Instagram and Twitter Community Manager - Gautrain (2017), Outsurance (2017), Bosch (2017), Forkies Restaurant (2017), Discovery (2017), Wollies Animal project and Absa (2017), Bridgestone (2016), AppletiserSA (2017) • • Developed campaigns to achieve objectives such as driving sales, creating brand love, creating awareness, gaining a new customer market base, influencing consumer buying decisions and increasing knowledge. Allocated a budget toward elements of the marketing communication channels whilst visualizing the traditional and digital communication plan. Creative strategist – Gautrain (2017), Outsurance (2017), Bosch (2017), Forkies Restaurant (2017), Discovery (2017), Wollies Animal project and Absa (2017), Bridgestone (2016), AppletiserSA (2017) • Developed an IMC campaign focusing on an interactive digital and an experiential campaign. • Developed an IMC campaign focusing on experiential marketing activation. • Developed IMC campaigns to solve a marketing problem with effective solutions that are sure to show ROI. • Developed both push and pull marketing strategies while utilizing both above the line and below the line marketing. • Curated an IMC campaign focusing on in-store point-of-sale. Marketing Research Associate – Bridgestone (2016), Outsurance (2017), Bramhope (2017) • Conducted extensive research on firm and competitors. • Identified new key accounts to target. • Conducted mystery shopping for firm and competitors. • Conducted market analysis on Millennials. • Conducted field research. Companies I have worked with/for without the University of Pretoria: Telemarketer – Platinum Life (2017) • Telemarketing. • Lead generation. Direct Marketer – Playboys -) • Conducted email marketing • Lead generation Community Manager, Content Creator and Creative Strategist - Playboys -) • Created online content • Developed in-store point of display • Sales executive Owner, Developer, Entrepreneur - Lavish Haus (2017) • Developed an online store • Created content for all social media channels • Visual merchandising and buying • Influencer marketing Interests • • • • • • • • Fashion Design Event marketing Travel Running Visual media Painting Music Charity work with Passion To Care for a year in 2011 • • • • • • • Sketching Presenting Socializing Skin care / beauty Researching trends Swimming Gym