Mustapha Ajibola Odutola

I’m a seasoned Marketing Data & BI Analyst with a proven track record in transforming raw data into business-impacting insights. Leveraging tools such as Excel, Python, SQL, Power BI, Tableau, , I help companies make informed strategic decisions, optimize marketing ad spend, and improve customer conversion.

• What I deliver:
• • Interactive dashboards & performance‑tracking tools
• • Data-driven marketing attribution & ROI insights
• • Forecasting models that support smarter budgeting
• • Visualization-rich storytelling for stakeholders & leadership
• Why choose me:
• • Multi‑industry exposure: finance, marketing, retail
• • Practical experience turning data into strategy
• • Strong communication in English—interpreting complex data simply