MUHAMMAD AWAIS
SEO CONTENT WRITER & COPYWRITER
OBJECTIVE
Results-focused content writer specializing in producing compelling, SEO-optimized articles, blog posts, product
descriptions, landing pages, and service page copies for SaaS, AI, tech, and local businesses. Expert in delivering
impactful writing that boosts visibility, user interaction, site authority, and conversion rates. Seeking to contribute my
skills to a forward-thinking company where I can tackle new challenges and further my career.
EDUCATION
Govt. College University Faisalabad
BS (Hons) Physics
3.53/4.00
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Govt. Municipal Degree College Faisalabad
Intermediate (Pre-Engineering)
1st Division (795/1100)
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Govt. Crescent Model Higher Secondary School Faisalabad
Matric (Science)
1st Division (811/1100)
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PROFESSIONAL EXPERIENCE
Content Arcade
Senior Content Writer Executive
Crafted 700+ E-E-A-T focused blog posts for company websites, driving a 25% increase in organic traffic.
Published 450+ guest blogs on authoritative sites, which boosted the company’s backlink profile significantly.
Wrote over 125 SEO-optimized descriptions for a variety of tools, improving user engagement and tool usage.
Played a key role in content creation for leading SaaS platforms, including SmallSEOTools and Duplichecker.
Managed a frequency of 45 quality blog posts monthly, ensuring timely delivery and adherence to guidelines.
Agency Stack
SEO Content Writer (Remote)
Block B People's Colony No 1, Fsd
Feb 2022– Jan 2023
Developed content strategies for pest control, HVAC, plumbing, and other home service businesses.
Wrote 450+ SEO-friendly and conversion-focused copies for landing pages, location pages, and service pages
Researched competitor rankings and optimized on-page elements to strengthen visibility in specific service areas.
Collaborated with design and SEO teams to ensure content is well-branded and aligned with keyword objectives.
Enzipe
SEO Content Writer (Remote)
People's Colony No 1, Fsd
Feb 2023 – Present
Kohinoor City Madina Town, Fsd
April 2022– March 2023
Created 270+ well-researched blog posts and tool descriptions for niche mathematical and physics tools.
Consistently met deadlines, delivering High-quality, content aligning 100% with the company standards.
Focused on breaking down complex academic concepts into easy-to-understand and SEO-focused content.
Entrusted with crafting content for well-ranked tools such as MeraCalculator, Calculator.net, and AllMath.
CORE COMPETENCIES
Keyword Research
SEO Optimization
Research Efficiency
E-E-A-T Compliance
Keyword Tuning
Content Structuring
Content Editing
Strong Storytelling
Topic Research
SEO Tools Proficiency
Content Planning
User Intent Targeting
Urdu
Punjabi
LANGUAGES
English
(Reference available upon request)