Muhammad Ashraf
Cairo, Cairo, Egypt
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linkedin.com/in/mashrafkamal
Summary
2 years of professional experience as a Product Owner successfully executing projects in domains such
as e-Commerce, Shared Economy, ERPs, LMS, and CRM. Strong understanding of systems- undertaken
documentation of process flows, order management Analyzing existing systems and business models to ensure
contingency and workarounds around system failures.
Experience
Product Owner
Academi for Information Technology
May 2021 - Present (7 months +)
I started at Academi after a brief consultation contract where I handled the roadmap for a new Learning
Management System Product. Here's a brief summary of my work at Academi:
- Established the SCRUM process with the team and worked to enhance the process sprint by sprint.
- Worked with stakeholders to define the product roadmap for the next quarter
- Worked with specialized UX team to enhance the overall UI of the product and create a new UX for
major features in the system
- Managing and prioritizing the product backlog
- Serving as a liaison between product and development
Product Owner
Izam, inc.
Jan 2021 - May 2021 (5 months)
I can describe my time at Izam as brief but totally unforgettable. I worked with great people on great
products and definitely want to go back there.
At Izam, I worked on two products:
- FillOffer: a website that gathers all Grocery offers from the major supermarkets in Egypt. I managed
to get the product up and running in less than 3 months acting as a product manager. I defined the
operations and formed the operation team, created the roadmap with stakeholders, and worked on
setting up the success metrics for the website.
- Tanqeeb: The largest job search engine in the Middle East with more than 1 million visits per month.
I worked with the product manager and the team to reduce the bounce rate, increase engagement rate
and improve the overall experience of the website. In three months we managed to double the new
users' rate and worked on a sophisticated tracking system using GA 4 to always have an eye on the
overall business improvements of the website.
Junior Business Analyst
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LemonAI LLC
Feb 2020 - Jan 2021 (1 year)
Technical Content Creator
Apps Bunches
May 2019 - Feb 2020 (10 months)
Education
Nile University
Bachelor of Engineering - BE, Computer Engineering
2015 - 2022
Licenses & Certifications
Business Intelligence Analyst - Explorer Award for Students 2016 - IBM
Business Intelligence Analyst - Mastery Award - IBM
Agile Project Management - Google
Google Project Management Certificate - Google
TOEFL iBT Certificate - ETS
Future Tech Career in Product Management - Knowledge Officer Career
Accelerator
Skills
Agile Methodologies • Business Analysis • Data Analysis • Engineering • Business Analytics •
Business Intelligence (BI) • Management
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