Personal Info
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muhammadalisu @yahoo.c
Muhammad Ali Su
Data Analytics Manager|Performance Metrics
Analyst!Data-driven Insights Specialist
om
Experienced and results-oriented Data Enthusiast with a strong
House No#3-B, Street No#7,
background in business intelligence, data analytics, and team
Block-D Naval Anchorage ,
leadership. Proven track record in driving business growth
Islamabad, 44000, Pakistan
through strategic data-driven insights and innovative solutions.
Nationality
Adept at leading cross-functional teams to design, develop, and
Pakistan
maintain data models, dashboards, and reports to support
Skills
stakeholders to understand challenges and opportunities,
Data Analysis
e ective business decision-making. Skilled in collaborating with
ensuring data accuracy and integrity across systems. Possesses a
comprehensive understanding of industry trends and emerging
Data Visualization
technologies related to business intelligence and data analytics.
Teamwork
to optimize growth strategies.
Data-driven Decision
Making
Problem Solving
SQL
Power BI
Highly committed to staying at the forefront of new analytics tools
Work Experience
Head Of Business Intelligence, Bakhabar Kissan, Islamabad,
Pakistan
August 2022 - Present
Developed and executed the overall business intelligence
strategy for the company.
Microsoft Excel
Leading a team of data analysts and data engineers to
Leadership and Team
and reports.
Management
Performance Metrics
and KPI Tracking
Communication
Innovation and
Continuous Learning
design, develop, and maintain data models, dashboards,
Collaborated with cross-functional teams to understand
business challenges and identify opportunities for datadriven insights.
Regularly report growth metrics and progress to
stakeholders, ensuring alignment with overall business
goals.
Drive business growth by identifying and analyzing
customer segments, and formulating acquisition and
Customer Behavior
retention plans.
Analysis
Ensured data accuracy, consistency, and integrity across all
systems and data sources.
Languages
English
Urdu
Developed and maintained strong relationships with key
stakeholders to ensure alignment on data and analytics
initiatives.
Leverage data analytics, and customer behavior analysis to
identify trends, opportunities, and areas for improvement,
informing growth strategies and optimizing marketing
campaigns.
Stayed current with industry trends and emerging
technologies related to business intelligence and data
analytics.
Developed and delivered training programs to promote data
literacy across the organization.
Manager Data Analytics, Telenor Pakistan, Islamabad, Pakistan
July 2018 - July 2022
Directed a team of analysts to gather, examine, and
interpret business data so they can make recommendations
and inferences.
Established and kept track of KPIs and metrics to gauge
business performance.
To track business performance, developed and updated
dashboards and reports.
Worked with cross-functional teams to apprehend business
demands and provide solutions.
Generated and kept up-to-date predictive models to spot
trends and project business outcomes.
Evaluated areas where process improvements and e ciency
can be achieved.
Developed and managed data governance policies and
procedures to ensure the data's quality and accuracy.
Delivered concise and clear conclusions and suggestions to
senior management.
In collaboration with senior leadership, ended up creating
and put into exercise data-driven strategies.
Kept abreast of market developments and new tools for
analytics and insights
Assistant Director Business Insights and Analysis, Telenor
Micro nance Bank, Islamabad, Pakistan
October 2014 - June 2018
Managed a team of analysts to gather, examine, and
interpret business data, so they can make conclusions and
suggestions.
Created and kept track of Key process Indicators and metrics
to gauge business performance.
To track business performance, created and maintained
dashboards and reports.
Work with cross-functional teams to comprehend business
requirements and o er solutions.
To identify trends and forecast business outcomes,
developed and maintained predictive models.
Determine areas where process improvements and
e ciency can be achieved.
To guarantee the quality and accuracy of the data, created
and maintained data governance policies and procedures.
Delivered clear and succinct insights and recommendations
to senior management.
Developed team members' skills and knowledge by coaching
and mentoring them.
Business Analytics and Insights Expert, Telenor Pakistan,
Islamabad, Pakistan
May 2012 - September 2014
Collected, analyzed, and interpreted business data to
provide insights and recommendations to stakeholders
Developed and maintained KPIs and metrics to measure
business performance
Collaborated with cross-functional teams to understand
business needs and provide solutions
Build and maintained dashboards and reports to monitor
business performance
Develop and maintain predictive models to identify trends
and forecast business outcomes
Identi ed opportunities for process improvements and
e ciency gains
Analyzed market trends and competitive landscape to
inform business strategy
Developed and maintained data governance policies and
procedures to ensure data quality and accuracy
Communicated insights and recommendations to
stakeholders in a clear and concise manner
Customer Analytics Specialist, Telenor Pakistan, Islamabad,
Pakistan
November 2010 - April 2012
Conducted research and analysis of customer data to
identify patterns and trends in customer behavior
Developed and maintained customer segmentation models
and strategies
Monitored and analyzed customer engagement and activity
across various channels
Collaborated with cross-functional teams, such as
Marketing, Sales, and Product, to optimize customer
acquisition, retention, and loyalty
Developed and maintained customer journey maps and
touchpoint analyses
Analyzed customer feedback and sentiment to identify areas
of improvement
Developed and maintained KPIs and metrics to measure
customer success and ROI
Provided recommendations and insights to leadership on
customer experience strategies and initiatives
Revenue Assurance Analysis Specialist, Telenor Pakistan,
Islamabad, Pakistan
July 2007 - October 2010
Analyzed revenue streams and identi ed potential revenue
leakage points
Conducted audits of nancial records to ensure the accuracy
of revenue recognition
Developed and implemented revenue assurance processes
and controls to ensure revenue accuracy
Worked with cross-functional teams to identify and resolve
revenue-related issues
Monitored revenue performance against targets and identify
areas for improvement
Prepared revenue reports and present ndings to senior
management
Collaborated with external auditors to ensure compliance
with regulatory requirements
Provided training and guidance to employees on revenue
assurance processes and controls
Participated in system and process improvement initiatives
related to revenue assurance
Senior Finance Executive Revenue Assurance Analyst, Ufone
Pakistan, Islamabad, Pakistan
February 2005 - June 2007
Analyzed electronic transactions to ensure accuracy and
completeness of billing.
Investigated and resolved billing discrepancies and
exceptions.
Identi ed and mitigated risks related to revenue leakage,
such as fraud, mis-con gurations, and system errors.
Developed and maintained revenue assurance controls to
improve billing accuracy and reduce risks.
Monitored key performance indicators related to revenue
assurance, such as billing accuracy, cycle time, and dispute
resolution time.
Worked with cross-functional teams, including IT, Finance,
and Operations, to identify root causes of billing issues and
develop solutions.
Provided training and guidance to stakeholders on revenue
assurance controls and processes.
Ensured compliance with internal controls, policies, and
regulatory requirements.
Stayed current with industry trends and emerging
technologies related to revenue assurance.
Education
Bachelors Of Science in Information Technology , University Of
South Alabama
January 1997 - May 2003
Hobbies
Hiking, Trailing, Body Building, National Geographic, Animal
Planet, Tennis, Table Tennis
Courses
Knime Professional Certi cation, Dice analytics
February 2020 - March 2020
SQL Hacker Rank Certi cation, Hacker Rank
April 2021 - June 2021
Microsoft Power BI Desktop for Business Intelligence (2023),
Udemy
June 2023
Honor Awards
Telenor Pakistan Honor Awards
January 2021 - March 2021
Employee of the quarter
Telenor Pakistan Honor Awards
July 2020 - September 2020
Employee of the quarter
Telenor Pakistan Honor Awards
July 2019 - September 2019
Employee of the quarter
Telenor Pakistan Honor Awards
January 2018 - March 2018
Employee of the quarter
Telenor Pakistan Honor Awards
April 2016 - June 2016
Employee of the quarter
