Morgan Geyer

Morgan Geyer (616) 460 – 9576-­­­­­­­­­­_________________________________________________________________________________________________________________________________ Summary: Efficient professional with 4+ years of experience and proven knowledge of brand and campaign management accompanied by the ability to execute administrative tasks. Aiming to leverage skills to successfully fulfill an administrative, management or marketing role in any business environment. I have a deep passion for learning and understanding, specifically regarding the art of marketing. Company success is largely dependent on the understanding of user psychology, branding strategy and the understanding of digital marketing tools. All of which contribute to an effective marketing plan. _______________________________________________________________________ Internet Marketing Manager Tristaff Group – San Diego, CA June 2019 – Present Organically increased social media engagement by utilizing free techniques such as the implementation of a new posting schedule based on user analytics, niche specific content creation and the strategic use of hashtags Managed and curated content for all social media platforms including LinkedIn, Facebook, Instagram and Twitter Wrote, designed and edited website content Collected and analyzed sales data, using web traffic metrics such as page visits, link popularity, candidate source, click-through rates and cost-per-clicks Utilized digital tools to create multimedia web content that conform to brand visual format and culture Conducted and participated in regular trainings or webinars using Zoom or GoToMeeting Optimized website exposure by analyzing search engine patterns to direct online placement of keywords or content type Developed and executed online marketing strategy Assisted in the evaluation or negotiation of contracts with vendors such as Indeed, Monster, Bullhorn integrations and other online partners Office Manager Tristaff Group – San Diego, CA February 2019 – June 2019 - Assisted in database conversion from Tempworks to Bullhorn and in the setup of various software integrations - Processed, recorded and maintained data for each employee, including earnings, amount of sales or production, performance reports, and reasons for termination - Examined employee files to answer inquiries and provide information for personnel actions such as E-verifying employees, verifications of employment or EDD cases - Ran monthly reports to track sales data for specific clients using SQL based software, Excel spreadsheets and pivot tables - Managed office inventory and product ordering - Aided in the administration employee benefit programs and worker’s compensations plans Ecommerce Manager Various Clients – Remote 2018 - 2019 Project-based representation of various Shopify companies in the negotiation of contracts and formulation of drop-shipping policies with suppliers Managed product marketing campaigns using Google adwords, Facebook advertisements and other internet marketing tools Directed and coordinated activities of personnel engaged in buying, selling and distributing materials, equipment, machinery and supplies Maintained recorders of goods ordered and received Website Manager Mastermind Systems Inc. - Remote- Organized and executed integration of email list using Wordpress and Mailchimp Designed, built and maintained web sites using authoring or scripting languages, content creation tools, management tools and digital media Identified, developed and evaluated marketing strategy based on knowledge of established objectives, market characteristics and cost and markup factor Wrote, designed and edited web page content Formulated, directed and coordinated marketing activities and policies to promote products and services, working with advertising and promotion managers Skills: Facebook/Instagram Ads PPC Advertising Google Adwords Keyword Research Content Creation Social Media Marketing Microsoft Office Market/Product Research Adobe Creative Suite Video marketing SEO/Google Keyword Planner GoToMeeting/Zoom Data Analytics Email Marketing/Mailchimp Shopify Traffic Acquisition Wordpress/Website Development Hootsuite/Tailwind