Momoh Mariam

MOMOH MARIAM Location: Lagos, Nigeria LinkedIn:https://www.linkedin.com/in/mariam-momoh -a/ Instagram: instagram.com/therealmariammomoh.co Email: themariammomoh@gmail Telephone: - PROFESSIONAL PROFILE I am a Public Relations professional possessing over 4 years of experiential and theoretical knowledge in building and maintaining effective relationships with media, customers and internal stakeholders to effectively improve and maintain company image and reputation which leads to sales. I am well-versed in corporate communication, brand management, advertising and reputation management that leads to sales and increase for brands through hard work and disciplined approach to managing effective communication strategies. I am a disciplined person who gets the job done with little or no supervision while maintaining calm, collected and analytical mindset in high-pressure situations. My top strengths include communication, listening skills, creative thinking, problem solving, decision making, image building, copy writing, content creation and conflict resolution. WORK EXPERIENCE Digital Content Creator, The Real Mariam Momoh.co, Lagos, Nigeria (2019 - Till date). Key responsibilities  Planned video shoots in studio and remotely by managing production through all stages to completion.  Devised and implemented strategies to create new revenue streams and cut operational costs.  Presented production ideas and determined creative scenarios for production and delivery.  Developed project budgets and managed production costs.  Developed schedules for production, editing and duplication for timely delivery.  Maintained excellent attendance record, consistently arriving to work on time.  Monitored social media and online sources for industry trends.  Optimized advertising efforts by developing content for media relations, corporate communications via Youtube and Instagram posts.  Forecasted marketing trends based on previous data to adjust campaigns and maximize sales.  Maximized advertising efforts by developing content for media relations, corporate communications and social media posts.  Studied demographic data to determine optimal targets, competitor offerings and tactics for persuasion.  Wrote engaging and successful marketing, advertising and website copy.  Reached out to customers after completed sales to evaluate satisfaction and determine immediate service requirements.  Individually drove revenue totals by bringing in over $530 in sales within 5 months.  Maintained high levels of product knowledge and solutions to covert casual shoppers into customers and increase sales by 100%. Team Lead and Founder, The Mariam Momoh Foundation, Lagos, Nigeria (December 2018 - Till date). Key responsibilities  Heads a team of 9, in achieving organization's missions via identifying and meeting needs of its publics.  Determined target demographics and devised strategic marketing initiatives to reach target audiences.  Oversaw and enhanced public relations and fund-raising programs across Lagos, Nigeria.  Created and implemented fund-raising goals, collections policies, security standards and disbursement plans.  Monitored social media and online sources for industry trends.  Attended events to develop professional network of potential donors.  Composed grant proposals and fund-raising newsletters to raise capital for non-profit organizations.  Strategised with client development team members to manage budget and synchronize volunteer efforts to boost funding initiatives.  Planned and organized special events, solicited corporate sponsorships and set up matching gift donations to reach financial targets.  Planned and implemented 3 charity events. Co-founder, Marelom Clothing, Lagos, Nigeria (June, 2019 - 2020). Key responsibilities  Achieved top sales in company for two consecutive years, growing annual revenue by 6X in 18 months.  Achieved under-budget and on-time project management to adhere to project goals.  Developed innovative sales and marketing strategies to facilitate business expansion.  Orchestrated positive media coverage and stakeholder relations as public face of Marelom Clothing.  Managed all aspects of customer relations division, including production, circulation, marketing, advertising and new product development.  Oversaw business-wide changes to modernize procedures and organization.  Fostered new business through participation in trade and initiating communications with prospective clients via phone and email. Public Relations Consultant, Laughter Couture, Lagos, Nigeria (2018 - 2020). Key responsibilities  Oversaw professional social media messaging through content development, follower engagement, social listening, trend analysis and by leveraging competitor research.  Worked with marketing department on branding strategies.  Monitored marketing content for quality, accuracy and impact.  Communicated with media weekly to build relationships and optimize social media presence that led to sales.  Gathered information on customer opinions and adjusted plans to capitalize on current trends. Seasonal Park Associate, Valleyfair Recreational Park, Shakopee, Minnesota. (June 2019 - September 2019). Key responsibilities  Worked with other departments to collaboratively reach targets, consistently meeting or exceeding organization's missions.  Contributed to the satisfaction of over 5,000 guests daily by identifying and meeting customer needs.  Managed customers through daily communication and interaction.  Maximized customer interactions by promptly identifying and addressing needs and wants.  Maximized productivity by keeping detailed records of daily progress and identifying and rectifying areas for improvement. Digital Marketer,Transatlantic Media, Lagos, Nigeria (April 2018 - August 2018). Key responsibilities  Prepared detailed campaign reports and digital marketing strategies for annual company event.  Managed marketing campaigns to cultivate brand awareness and drive website traffic.  Identified growth opportunities and developed initiatives to increase event's attendance.  Measured and reported performance of all digital marketing campaigns, and assessed against ROI and KPIs.  Monitored and optimized advertising campaigns using facebook and Instagram.  Collaborated with internal departments to market event to possible investors and attendees. SKILLS Problem resolution Communications Team management Content creation Crisis Management Social media management Project organization Team building Customer service Relationship development Copy-writing Web management MS Office CERTIFICATIONS  Member, Public Relation Practitioners of Nigeria (PRAN).  Member, Advertising Practitioners Council of Nigeria (APCON).  Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing and more an online non-credit course authorized by IE Business School on COURSERA.  Google Digital Skill For Africa Certificate.  Leading transformations: Manage change an online non-credit course authorized by Macquarie University on COURSERA.  Successful Presentation, an online non-credit course authorized by University of Colorado Boulder on COURSERA. EDUCATION  Covenant University (August 2016 - 2020(in view)) BSc, Mass Communication Majored in Public Relations and Advertising  Religion Desk Editor, Stream Magazine (2019)  Baptist Girls’ Academy (July 2011 - July 2016) West African Senior School Certification Exam (WASSCE) Arts and Humanities