Momina Jabeen
Social Media
Marketer &
Manager
Contact
Phone
-
Email
-
Address
Garden Town, Gojra, Toba Tek
Singh
Education-
MS
Gov. College University, Faisalabad-
BS
University of Veterinary & Animal
Sciences - UVAS Lahore
Expertise
Profile
As a Meta Ads Specialist, I specialize in crafting and executing highly targeted
advertising campaigns across Meta platforms, including Facebook and
Instagram. With a keen understanding of audience segmentation and advanced
targeting techniques, I develop strategic ad strategies tailored to meet business
objectives and drive measurable results. By staying abreast of industry trends
and platform updates, I continuously adapt strategies to maintain a competitive
edge. Collaborating closely with cross-functional teams, I have a proven track
record of delivering successful campaigns that drive engagement, conversions,
and revenue growth.
Experience
2024 April - Present
Ahmad Gluten Free | Lahore
Social Media Manager
Revamped the social media presence by implementing a cohesive content calendar,
featuring visual and written content (posts, stories, videos, etc.) that engaged the
audience and effectively communicated the brand message.
Reviewed the latest social media trends and best practices and implemented them into
strategies to maintain a competitive edge.
Monitored social media performance metrics (engagement rate, reach, impressions, etc.)
and prepared detailed reports that assisted in strategic decision-making.
Feb. - May 2024
LAAZMART | USA.
Performance Marketing Executive
Designed and implemented effective Meta ads strategies that aligned with business goals
and maximized ROI.
Created compelling ad creatives and copy, and continuously optimized ad performance
through A/B testing and data-driven insights.
Monitored and analyzed key performance metrics (CTR, CPC, CPA, etc.), and prepared
comprehensive reports to inform stakeholders and guide future campaigns.
Ensured all ads adhered to Meta's advertising policies and implemented industry best
practices to maintain high ad quality and performance.
Meta Business Suite
Meta Ads Manager
Ad creative tools
Capcut & Canva
Language
English
Urdu
Punjabi
Feb.2024 - May 2024
Al Ahmad Movers and Packers | KSA
META ADS SPECIALIST
Designed and implemented a comprehensive social media strategy that increased
online engagement by 45%.
Created engaging and visually appealing content, including posts, stories, and
promotional videos, tailored to the brand's aesthetic and target audience.
Monitored and analyzed social media metrics to measure the success of
campaigns, providing detailed reports and actionable insights to optimize future
strategies.
I hereby declare that all the above-mentioned details are true
to the best of my knowledge and belief.
Momina Jabeen
