Mohamed Shehata (he/him)
Minneapolis, MN ▪ -
▪️-▪ LinkedIn
EDUCATION - BA in Strategic Communications: Advertising & Public Relations - University of Minnesota, Class of 2024
Bilingual (English & Arabic) and results-driven marketing communications professional with expertise in media planning,
content writing, campaign strategy, and social media management. Proficient in Adobe, Canva, MailChimp, Microsoft
Office, and WordPress. Proven ability to enhance user experience, drive engagement, and increase brand visibility
through strategic content and cross-functional collaboration. Skilled in AP Style writing, B2B/B2C communications, and
project management, with a track record of delivering measurable results in fast-paced environments.
WORK EXPERIENCE
Content Writer - Affordable MSP Transportation, Minneapolis, MN
September 2024 - Present
● Led a cross-functional team to redesign the company website, collaborating with IT web hosts to create a
mobile-friendly platform that improved user experience and customer satisfaction, resulting in higher conversion rates
● Developed and executed a media planning and SEO strategy, tailoring content to target specific clientele, which
increased organic traffic and enhanced the company’s digital presence
● Performed ongoing content updates to align with current trends, improving search rankings and site visibility,
demonstrating adaptability and attention to detail in a fast-paced environment
Client Relations & Communications Intern - Cargill Inc, Wayzata, MN
August 2023 - August 2024
● Designed and implemented a tech update email campaign using Poppulo, increasing engagement by 10% and
showcasing my ability to communicate complex information effectively
● Conducted user experience testing on Microsoft SharePoint pages used by over 160,000 clients, contributing to
improved functionality and user satisfaction—highlighting my analytical and problem-solving skills
● Authored 30 blog articles in AP Style, published internally to educate employees on new tech features, demonstrating
strong writing skills and the ability to simplify technical concepts for diverse audiences
Marketing Communications Intern - Sun Country Airlines, Minneapolis, MN
January 2022 - August 2022
● Collaborated on a detailed B2B media kit for partnerships and sponsorships, including the Twin Cities Marathon and
MN-United FC, showcasing my ability to create high-impact marketing materials
● Managed internal communications by gathering updates for monthly newsletters and writing in AP Style, ensuring
consistent and professional messaging across the organization
● Directed and filmed informational interviews with company founders and executives for a documentary-style campaign
celebrating the company’s 40th anniversary, demonstrating creativity and project management skills
● Increased brand visibility by managing social media platforms and typographic strategies, resulting in higher
engagement and attention to new routes, particularly among younger demographics
● Generated leads by managing the brand’s appearance at St. Paul Saints baseball games, resulting in hundreds of
weekly email sign-ups for promotions and offers
Front Desk & Sales Associate - La Quinta by Wyndham, Bloomington, MN
June 2021 - January 2022
● Secured three corporate accounts by promoting rate contract plans, directly contributing to revenue growth, and
demonstrating persuasive communication skills
● Developed and implemented new check-in techniques, improving time and communication efficiency for staff and
guests
● Streamlined and trained incoming employees on new techniques, increasing customer satisfaction rates by 40% within
three months, with my team’s shifts frequently mentioned in positive reviews
IT Intern - Target Corporation, Minneapolis, MN
Mohamed Shehata (he/him)
Minneapolis, MN ▪ -
▪️-▪ LinkedIn
August 2019 - August 2020
● Investigated and analyzed 100 RFID theft leads, contributing to a $120,000 increase in theft resolution and
demonstrating my ability to handle sensitive data and solve complex problems
● Created a training program for incoming interns and contractors, reducing training costs and improving knowledge of
surveillance systems
● Sourced and validated theft incidents, contributing to a machine learning model that identified 10% of thefts in
real-time—showcasing my ability to leverage technology for impactful solutions
LEADERSHIP EXPERIENCE
Teacher Assistant - Creativity Community Center, Burnsville, MN
September 2019 - Present
● Mentored elementary and middle school students and organized events, fostering an interactive and
effective Arabic education program
Talent Development Pipeline Professional - Genesys Works, Minneapolis, MN
May 2019 - November 2024
● Mentored and networked with high school and college students, teaching professional skills and fostering
leadership and career readiness in underserved communities
Marketing & Education Chair - Arab Student Association (ASA), University of Minnesota, Twin Cities
November 2022 - May 2024
● Organized cultural and educational events to promote awareness and inclusivity, increasing engagement
within the campus community
