MNDENI DINSENT BUTHELEZI
Adops/ Digital Planner- GroupM
Profile
I am passionate about media and have 9 years’ experience of which 7 years I specialized in digital media.
I love a challenge and thrive on new learnings, which is inevitable in our ever-evolving world of media.
I believe building relationships are key and therefore enjoy working with a team of people as well as upskilling and mentoring.
I am motivated and a self-starter.
Contact
PHONE:-
LinkedIn
https://www.linkedin.com/in/mndeni-buthelezi-22b91122a/
EMAIL:-
EDUCATION
Humanities of Art – University of the Witwatersrand
2015 – Completed
Matric – Siyangempumelelo High School
2007 – Completed
WORK EXPERIENCE
GroupM– Adops/ Digital Planner
August 2021 – Current
Digital Planner,
May 2023– Current
I work on OPPO and OK FOOD accounts as a digital planner, supporting the Business on the digital KPI’s.
My role included:
Writing digital strategies that complement the holistic strategy
Implement digital media strategy
Implementing new campaign on Symphony system
Monthly reporting
Relationship management with client
Status meetings
Adops
My role includes:
Team Management
Setting campaigns on CM, IAS, SIZMEK, DV, DV360, GA, GAM, ADEXCHANGE
Trafficking and monitoring digital campaigns
Troubleshoot the campaigns
Sharing the report for billing
Training the interns in my teams
Involvement in Reviews
Day to Day running of the accounts
Driving innovation
Status Meetings
Times Media/ Tiso Blackstar/ Arena Holdings– Campaign Manager
2017 January – 2021 August
I commenced my internship role in 2017 and promoted in 2018 January as Digital Campaign Manager.
My role includes:
Client partnership and relationship management
Account management
Setting up the campaigns on several digital platforms (DFP, GAM, ADEXCHANGE)
Monitoring and optimizing the campaigns
Sharing reports end of the month
Sharing PCAs to clients
Budget Management
Monthly media performance reports
Managing big websites (business day, times media, Sunday world etc.
Status Meetings
Bidvest Bank– Intern
2016 January-September 20216
I was responsible to manage their digital websites, social media page and creating the new content for digital page.
My role included:
Managing the digital platforms
Social media management
Setting up campaigns on Facebook page
Optimizing the campaigns for better performance
Monthly digital reporting
Status meeting
Voice of Wits FM (VOW)- learnership
2015 March- October 2015
Responsible for reading news from 12pm-15 pm
My role included:
Investigating trending news of the day
Compiling and editing news
Working closely with university journalist for trending news
Status meetings
references
Ms. Mamiki Motaung
ADOPS Manager- GroupM Nexus
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Mrs. Tiny Kaoho
Print Advertising Senior Manager-Arena Holdings
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Ms. Noziphiwo Vali
Programmatic Trader- Dentsu
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Mr. Lwazi Mjiyakho
Media and Languages lecturer- Wits
O-