Mindy Reznik

Mindy Reznik

$42.75/hr
I'm a tech savvy graphic and production designer
Reply rate:
-
Availability:
Hourly ($/hour)
Age:
48 years old
Location:
Chicago, Illinois, United States
Experience:
15 years
Mindy Reznik - 3500 N. GREENVIEW AVE #2 dupreeblue.com CHICAGO, IL 60657 |- PROFILE Highly organized, detailed-oriented senior production artist and graphic designer with 11+ years of experience. Expert in print production: Develop concept, creative, production, and deliverables. Maintain web and digital workflows, graphic formats for print and digital; develop visual assets. Streamline multiple SKU projects, create all styles for long-form documents, organize pieces of large rollout, and keyline pieces. Work on miscellaneous specialty production tasks. Oversee production of marketing and communications materials, following established corporate design standards. Adhere to production requirements; work with outside vendors: printers, exhibit vendors, other agencies. Establish best practices for production workflows. PROFESSIONAL EXPERIENCE DUPREEBLUE Senior Production and Graphic Designer Chicago, IL 2005 – Present Design house that improves designs and enhances creative, production, and strategy for boutique marketing agencies, businesses, international ad agencies, start-ups, nonprofits, and major corporations • Provide print and digital services, production and creative • Focus on long-form document production, including financials, catalogs, and sell sheets • Design brand standards; ensure and oversee brand management and consistency • Help clients to market themselves: Create and develop their brand identities; build websites and blogs; teach clients about social media accounts; implement strategies; design logos and web graphics, branding, media kits, marketing materials, and newsletters • Created PTA’s Back-to-School kit: workbooks, posters, and custom packaging for nationwide distribution • Designed for American Cancer Society’s national campaigns: “Walk and Roll” logo and “Relay for Life” ads • Conceptualized logos, signage, and social media graphics for “Share Our Strength’s Taste of the Nation” Chicago event, which raised more than $250K • Determine specifications for page layout, style creations, data population, and keylining • Ensure that guidelines and legal meet standards for regulated-industry production work UPSHOT Freelance Senior Production Designer Chicago, IL 2/2013 – 2/2015 Marketing agency of 130 employees focused on seamless creative and messages across platforms and development to execution: media and analysis, total brand marketing, brand initiatives, and shopper marketing • Made creative files print-ready by preparing and/or rebuilding; collaborated with 20 art directors and creatives • Implemented revisions and ensured consistency with brand standards • Designed dielines and templates for Crown Imports’ unique projects • Keylined complete New Balance kits of 2-D and 3-D materials for retail/flagship stores and collateral: merchandise, ads, posters, direct mail, and billboards • Created numerous packages, wraps, brochures, banners, in-store, POP, and OOH displays • Produced mutual fund quarterly fact sheets and reports for Nuveen Investments • Met standard turnaround times, and exceeded expectations for projects • Proofed work typically contained either very few or no errors MERRITT & PARTNERS Senior Production Designer Chicago, IL 4/2007 – 5/2012 Small design-focused marketing company producing brochures, direct-mail campaigns, catalogs, ads, and corporate identity programs to help companies communicate internally and externally • Helped produce annual office supply catalogs (200–600 pages), including table of contents, and indexes for Costco, Staples, EVOS, Quill, and United Stationers companies • Created style sheets and performed data merges, organized data from old catalogs, spreadsheets, emails, databases, and handwritten notes • Produced small-scale quarterly catalogs (32–64 pages) for seasonal products • Designed ads and wrote attention-getting headlines for Worthmore Jewelers • Created letterheads and product sell sheets for the entire Automated Logic product line MARKETING SUPPORT, INC. (now Agency MSI) Senior Production Artist Chicago, IL 6/2005 – 10/2006 Marketing agency specializing in packaging, branding, and vendor retail programs • Led production on Home Depot’s Hampton Bay line; ensured product adhered to brand-manual guidelines: Kept consistency and voice by creating and maintaining brand manuals and leader SKUs • Helped create new package design, ads, POPs, and gift cards for clients • Approved artwork SKUs from vendors SKILLS Print Design, Production Production and Layout Expert: Style Sheet Creation and Document Setup, Balance and Composition, Color, Logo Design, Typography; Packaging Design and Production; Digital Photography; Preflight; Publishing Digital Design, Production Color; Composition; Grid Systems; Image Production; Layout; Responsive Design; Typography Other Software Adobe Creative Suite: Acrobat, Illustrator, InDesign, Photoshop; Apple System Applications; Content Management Systems; CSS Editors; FileMaker Pro; FTP and Internet Applications; HTML Editors; Mac OS; Mailchimp; Microsoft Office Suite: Excel; PowerPoint; Word; QuarkXpress; Social Media Platforms; Windows System Applications; Wordpress Technical Basic Network and Hardware Maintenance; Database Management; Design; Prepress; Production; Wireless Networking Related Acquiring New Business; Billing; Client Services; Collaborating; Creative Problem-Solving and Troubleshooting; Delegating Work; Leading Teams; Maintaining Calm in High-Pressured Situations; Self-Starter and Team Player; Setting and Meeting Goals; Writing and Communicating EDUCATION FARMINGDALE STATE UNIVERSITY OF NEW YORK School of Advertising Art and Design. Bachelor of Technology in Visual Communication. MINdy reznik • 3500 N. Greenview Ave. #2 • Chicago, il 60657 •- •-
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