Mike Lieue

MIKE LIEUE Cell:- email:-EDUCATION University of Washington, Bachelor of Arts in Business Administration Graduated Dec, 2024 Cumulative GPA: 3.96/4.0, Graduated Magna Cum Laude Relevant Coursework: Operations & Project Management, Business Finance, Managerial Accounting, Marketing Management, Business Information Technology Systems, Business Policy & Strategic Management, Managerial Economics, Organizational Management, Merchandising Acquisition, Supply Chain Management, Business Statistics, Business Law, Retail Management, Retail Promotional Strategy, Business Writing, Urban Planning and Public Policy, and Global Environment of Business. Skill Summary Mission focused and result driven Business Administrator and Strategy Analyst. Detail oriented self-starter with an always ready enthusiasm for maintaining high levels of ownership with increased managerial competencies through business development projects. Experienced in leading innovative consumer products from ideation through the development cycle. • data analytics • strategic planning • critical thinking • creative problem solving • continuous improvement strategies • data-driven decision-making • process optimization • profit and loss analysis • lean workflow management • presentation pitches • Positive team motivator highlighting adaptable self-upskilling and skill development • empathic collaborator High Proficiency with MS Office Suite/365, Excel, Google Docs, Google Sheets, PowerPoint, AI tools, Cloud, and Internet. WORK EXPERIENCE - AI Digital Media Creator 2022-Present • Guided a generative AI model through strategic prompt engineering to enhance value creation for a digital product. • Applied structured thinking and iterative testing to ensure output accuracy, tone alignment, and contextual relevance. • Trained AI model to reflect strategic and creative thinking by translating my market perspectives and aesthetic insights into prompts, turning insightful prompting into visual conversational pieces and written calls to action that align with promo strategies. Accomplishment: Recognized for clarity, strategic alignment, effective communication, and creative messaging by a panel of professional judges, winning Geo AI contest first place out of 4000+ contestants from all UW students and faculty. - Monika Blunder Beauty: Led Market Expansion and Product Launch Plan Strategy 2023 • Spearheaded a global markets analysis and developed an eCommerce-driven omnichannel entry for the Asian cosmetics market, integrating online, social media, locally based collaborations, pop-up booths, and promotional QR code-based retail campaigns. • Recommended application of Deming Cycle optimization of brand presence using an incentivized web survey feedback system. • Led market and region trend research, collaboratively created SOPs for engaging teams in agile strategic idea development involving the management of cross-functional challenges from marketing, finance, operations, and other stakeholder interests to create compelling cross-industry partnerships that promote the lineup seamlessly with an immersive localized event itinerary. Accomplishment: Developed a comprehensive entry schedule featuring a high visibility omnichannel strategy, elevating customer engagement through immersive localization experiences backed by continuous improvement product customization methodologies. - Sustainable Active Consumer Product Development, Business Development Manager 2020-Present • Developed concepts with go-to-market requirements, product positioning, and developed brand identity with visual storytelling. • Designed prototypes using CAD and additive manufacturing, spearheaded design revisions after conducting sales forecasting and cost analysis, conducted early-market engagement and Quality Assurance tests, and managed a bidding process for manufacturing. • Oversaw and gained insights in the movement of products through the Product Lifecycle Management (PLM) process. - Interior, Exterior, & Graphics Designer, Client Engagement and Digital Product Development 2017-Present • Consulted with clients, developed an Excel spreadsheet outlining items, costs, and locations. Led creative contributor teams through Google Drive and MS 365 by collaborating through Photoshop, designing PowerPoint decks, and website building. • Improved B2B and B2C designs with best aspects of previous submissions, maintained open-minded revisions to empower customer achievement of product vision. Advanced draft revisions using AutoCAD and MS Paint to finalize sales with high-quality. • Won contracts by inspiring enthusiasm, confidence, and compelling idea proposal development with customer-centered mindset. - Painter and Detail applicator, Entrepreneurial Sales and Operations- • Seasonal painting business, implemented Excel-based CRM and estimation, refined product and service with tiered differentiation. Process-oriented streamlining of the continuous operations of supply, scheduling, application, and drying processes. PROJECT LEADERSHIP & COLLABORATIVE EXPERIENCES - Entrepreneurial Leadership – ‘Entrepreneur, & Pharmasim’ Business Growth Management- • Guided strategic capacity planning and investments. Led creative assets, developing cross-functional campaign execution to streamline collaboration, project organization, confidentiality protocols, competitor tracking, and deliverable coordination. Accomplishment: Successfully achieved rapid upscaling of brand footprints, loyal customer bases, navigation of legal environment. - Harvard Value Champion Product Development: Smart Shoe Market Launch 2024 • Facilitated idea exchange within a multi-disciplinary remote and on-site team under a time-sensitive product launch timeframe. • Successfully selected target markets for optimum profitability and designed the product with attributes fulfilling market trends. • Created a differentiable product with value chain understanding and selective budget allocation to unify value drivers. Accomplishment: Realized continuous growth through long-term value delivery vision and adaptive strategic planning. - Littlefield Operations Management: Predictive Production Line Process Optimization 2021 • Developed a customized Excel template to conduct operational analysis and demand forecasting while using Google Drive collaborative tools to synchronize strategy and track daily throughput at each station through capacity planning on Google Sheets. • Used capacity planning to determine the acquisition of additional machines for select stations under a limited investment budget. • Streamlined task flows and resource handoffs using visual scheduling to optimize targeted lean data-driven decision making. Accomplishment: Discovered operational continuity and lean production through optimal demand forecasting and trend tracking. BUSINESS AND POLICY RESEARCH EXPERIENCE - Multinational Expansion: SK Hynix chip fab plant for Japan, Germany, or India [Country Screening and Business Plan] • Led a research team in assessing chip fab viability criteria for prospective countries, performed data extrapolation and comparison. Assessed local talent availability, relevant business laws, and geopolitical factors to constructing manufacturing capabilities. • Developed recommendations that identify growth opportunities and balance long and short-term profit and risk with Specific, Measurable, Attainable, Relevant, and Time-Based (SMART) strategic action plans while maximizing operational redundancy. Accomplishment: Produced a comprehensive analysis, comparison, and recommendation for a chipmaker’s overseas expansion. - Business Analysis with Investment Briefing and Concise Video Presentation Pitch regarding Dole PLC • Managed SWOT and Blue Ocean analysis, curated exhibits, data tables, and informational summaries of company research. • Provided insights into Dole's scale, operational scope, and identified hurdles and areas of opportunity towards future value growth. • Designed a centralized workflow and intranet tool system to improve team coordination, upscaled digital asset library to efficiently complete tasks with detailed accuracy for the recorded presentation pitch video. Presented graphics-aided competitive benchmarking. Accomplishment: Assessed valuation and growth, finding vertical integration and innovation increased existing large market share. - Project Analysis: Washington State Environmentally Sustainable Transportation (EST) Infrastructure Planning • Presented and analyzed the environmental and community impacts of locally built and planned alternatives to traditional transportation infrastructure, uncovered the feasibility and long run socioeconomic advantages of expanding safe multimodal access. TECHNICAL & COMPUTER SKILLS • High Proficiency with MS 365, Adobe Acrobat, Google Drive, Google sheets, Word, Excel, AI tools, Cloud collaboration • Design and illustration Expert (Paint 3D, Photoshop, and Free CAD), Experience in Ibis Paint X, Adobe Flash, and AutoCAD • Video Production, Photography, Editing, Educative Media, & Content Creation: DaVinci Resolve, PowerPoint (Expert) • Site Integration Expertise with Google Sites and Wix (UX experience) • Experience with Trello boards, SQL, Tableau, and Salesforce CRM PERSONAL ACHIEVEMENTS - Geo AI Contest First Place – Winner of the First University of Washington AI competition - UW Dean’s List Recipient Fall 2020 - Student Representative at UW (2020 – 2024) INTERESTS / ACTIVITIES • Midlakes Area championship swimmer for 4 years, Extreme Sports, Bike modding, Human Powered Vehicle Challenge • Unboxing, Reviewing, Testing, and Designing Technology and Sports products • Digital Art, Video Production, Drawing, 3D Printing, Violin, Product innovation, Sculpting and Upcycling RELEVANT CERTIFICATIONS LinkedIn Salesforce Essential Training, LinkedIn Data Analytics for Business Professionals, LinkedIn Agile at Work: Driving Productive Agile Meetings, LinkedIn Agile Foundations, LinkedIn Facilitating a Collaborative Strategic Planning Session Reference upon request, Multilingual, US Citizen