MG
MIJANA GERMANSKI
MARKETING AND COMMUNICATIONS | CULTURE ADVOCATE
TORONTO
SKILLS & STRENGTHS
EXPERIENCE
Hard working
Passionate
Team leader and builder
Product development
Content strategy
Project management
MARKETING AND COMMUNICATIONS CONSULTANT • MG CONSULTING
(FORMERLY KNOWN AS MIMA PUBLICITY) • DECEMBER 2009 – PRESENT
•
MANAGER, CONTENT PRODUCTS • TORSTAR CORPORATION •
OCTOBER 2016 – JUNE 2021
• Currently work as the lead for commercial content products under
the direction of the VP of Strategy and Pre-Sales
• Manage all execution of product lifecycle management workflows for
new products as well as existing products and content packages for
Torstar’s platforms under Star Metroland Media
• Consult with key stakeholders for all lines of business that support
commercial content opportunities as well as sales teams
MY PASSIONS
Content Marketing
Public Relations
Classical Music
Lifestyle and Wellness
MARKETING AND COMMUNICATIONS SPECIALIST • MORNEAU SHEPELL •
JUNE 2014-AUGUST 2016
• Worked collaboratively with key stakeholders across the business,
assisting and executing marketing plans, strategies and initiatives
• Executed integrated awareness and lead generation campaigns via
digital platforms
• Developed product and service support materials for sales
enablement and business development
• Established and assisted to create company blog as a way to improve
content strategy, brand education and organic growth
EDUCATION
BACHELOR OF ARTS • 2009 • YORK
UNIVERSITY
European Social History, Art &
Music History
ARCT • 2007 • ROYAL CONSERVATORY OF
MUSIC
Practicum in pedagogy for classical piano
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Client references and case studies available upon request
MARKETING AND COMMUNICATIONS SPECIALIST• MULTI-HEALTH SYSTEMS •
AUGUST 2013 – JUNE 2014
• Strengthened the marketing and business development relationship
within the organization
• Assisted to position Multi-Health Systems in the market as a global
leader in psychological assessments – specifically within the realms
performance management, emotional intelligence and personality
categorization
@MIJANAGERMANSKI
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WWW.LINKEDIN.COM/IN/
MIJANA-GERMANSKI-
