Michael Smith

I’m a growth-obsessed Performance Marketing Manager with 10+ years of experience helping businesses scale and achieve incredible success profitably in industries such as D2C E-commerce, FinTech, B2B SaaS, EduTech and Local services. Most recently, I managed a $4 million+ annual budget for Swarovski and Michael Kors in the MENA region, achieving a 8.6x ROAS ($25m+ in annual revenue) for their e-commerce divisions.

My experience blends my love for data, design, marketing, and tech with real-world strategies that deliver results. Whether I’m mapping out a full-funnel paid media strategy across Search and Social channels, or diving deep into performance optimization tweaks, I cultivate a collaborative culture and keep budgets tightly aligned to performance goals and ROI.

If you’re looking to turn digital spend into a true growth asset, then let’s chat.