Mica Desryne MORTERA
Calapan City, Oriental Mindoro, Philippines |-| linkedin.com/in/mica-desryne-mortera
EXPERIENCE
Virtual Assistance and Social Media Management
Intelligent K9 Training
August 1, 2023 - Present
● Managed and revitalized client's inactive social media accounts, driving a 796% increase in YouTube
subscribers, a 387.8% boost in organic reach on Facebook, and a 225.9% rise on Instagram by editing
over 100 short-form videos and creating engaging graphic designs (carousels, stories, infographics, etc.).
● Enhanced the client's website by optimizing it for search engines and improving the user interface for a
better experience.
Virtual Assistance and Social Media Management
Tori Kopke | The Rural Business Coach
October 10, 2024 - Present
● Designed and produced engaging, high-quality carousels, reels, ad graphics, and stories tailored to
drive audience engagement.
● Managed a Facebook Group of 2,500+ members, fostering community interaction and growth.
Lead Generation & Email Marketing
ATZ Marketing
April 14, 2023 – May 14, 2023
● Transformed the client's business prospects by meticulously generating an extensive database of over
3,000 highly targeted emails.
● Executed a comprehensive and targeted cold email campaign, delivering compelling messages to a
vast network of 3,000+ businesses.
SKILLS & TOOLS
● Administrative Support (Google Workspace, Microsoft Office Suite, Task Management Softwares i.e.
Notion, Asana, and Trello)
● Social Media Management (Meta Business Suite, YouTube Creator Studio, TikTok Studio, Google
Business Profile Manager, Social Champ, and Buffer)
● Content Creation (Canva Pro and CapCut Pro)
● Website Management (Wix Website Editor)
● Customer Service (Go High Level)
● Search Engine Optimization (Google Search Console, Google Analytics, Google Tag Manager,
Microsoft Clarity, and Ubersuggest).
EDUCATION
Mindoro State University (August 2022)
Bachelor of Arts in English Language
● Participated in a program teaching grammar and composition to third graders.
● Created learning materials to enhance understanding of phrasal verbs.