Metwaly Magdy

Metwaly Magdy Hassan 7 Ahmed Zaki st. Maadi-| (- Birth date: Jun, 1991 | linkedin.com/in/MetwalyMagdy I am looking for a new challenge as a “PPC Specialist” to help my future company achieve amazing results while advancing my career in the world of digital advertising. WORK EXPERIENCE Mavinz Digital, Maadi, Cairo June 2018-Dec 2018 PPC Specialist ➢ Participate in forming effective paid social and search strategies ➢ Launch and optimize various PPC campaigns ➢ Monitor budget and adjust bids to gain better ROI ➢ Track KPIs to assess performance and pinpoint issues ➢ Produce reports for management (e.g. dashboards) ➢ Write attractive and concise copy for adverts More Creative Ltd, Mohandesin, Cairo Oct 2017-March 2018 PPC Specialist ➢ Responsible for driving traffic and sales to the ecommerce store through online advertising ➢ Optimizing and scaling ad campaigns to drive store growth ➢ Helped in establishing and launching an e-commerce website for Pets in USA & Canada ➢ Writing engaging Social Media posts to drive traffic to the company’s offers ➢ Writing video scripts and curating engaging videos with the intention of selling Amazon affiliated products through the company’s social assets organically Recyclobekia, Maadi, Cairo Apr 2014-Sep 2017 Co-Founder & Digital Marketing Specialist ➢ Mastering the plan for collecting electronic waste from home users through our website and social media channels ➢ Managing Social media to promote our new system and running advertising campaigns to acquire new leads and customers ➢ Launching Marketing activities such as awareness events, social media campaigns to enhance our brand image ➢ Content creator and copy writer for social media campaigns, official publications and promotional videos EDUCATION B.Sc. in Electrical Engineering, Tanta University - Certificates ➢ Adwords Search Certificate ➢ Google Shopping Certificate COURSES Ultimate Google AdWords Course 2017 (Udemy) Affiliate Marketing Foundations (Lynda) Social Media Marketing specialization (Coursera) Digital Marketing Research (Lynda) Inbound certification course (Hubspot) Facebook Marketing: Advanced Advertising (Lynda) Instagram for Business (Lynda) LinkedIn for Business (Lynda) Mobile Marketing Foundations (Lynda) Learning to write Marketing Copy (Lynda) Introduction to marketing (Coursera) Learning Content Marketing (Lynda) Fundamentals of graphic design (Coursera) Introduction to graphic design (Coursera) VOLUNTEERING EXPERIENCE Educate Me Foundation, Maadi, Cairo Jan 2017–May 2017 English & Sports Teacher I worked in the Educate ME’s community school giving English & Sports classes to 2nd grade kids Resala Charity Organization, Tanta Feb 2009–Jun 2010 Researcher I worked with a special needs person (blind) providing valuable research points to help him acquire his PhD Key Egypt CDC, Tanta University Sep 2007–Jun 2008 Program Facilitator I worked as a facilitator in Key CDC to help organize training and workshops for university student in both soft and technical skills to prepare them for the job market PERSONAL SKILLS Languages Arabic English Spanish Listening Reading Speaking Writing Native Excellent Native Excellent Native Native V. good V. good Beginner Beginner Beginner Beginner Computer Skills ➢ Good Adobe Photoshop skills ➢ V. good computer maintenance skills ➢ Good command of Microsoft office suite (word processor, spread sheet, PowerPoint...Etc.) ADDITIONAL INFORMATION TV Shows (Presenting my company, Recyclobekia in the media) ➢ Naharak Saeed on Nile TV ➢ Hayatna on Al Nahar TV Conferences ➢ SwitchMed, Barcelona, Spain, Oct 2016: I gave a talk about Recyclobekia which you can find here. SwitchMed is an initiative that supports and connects stakeholders to scale-up social and eco innovations in the Mediterranean. ➢ Rise Egypt Fellowship, USA, Jun 2015: A combination of tailored activities to support Egyptian social entrepreneurs including trade shows, lectures and conferences organized by Rise Egypt. I also gave a talk about Recyclobekia which you can find here. Honors and Awards ➢ Fedex Access Award by Injaz Al Arab regional competition, Nov 2012 ➢ 1st place at “The Company” competition held by Injaz Egypt as part of Recyclobekia, Sep 2011