Mercy Mbinya Musau

I'm a social media manager and a virtual assistant.

As a social media manager this are my roles:

Direct Connection with Audiences

Unlike traditional marketing, social media lets brands talk with people, not just to them. You’re building real relationships, creating conversations, and turning followers into loyal fans.

Creative Storytelling

Every brand has a story—and social media gives you the tools (like Reels, memes, carousels, and TikToks) to tell that story in fun, fresh, and visual ways.

Instant Feedback & Adaptation

You can see what works (or flops) instantly. That feedback loop helps you tweak strategies on the fly and continuously improve results.

Cross-Functional Power

Social media touches marketing, branding, sales, customer service, and even PR. It’s at the center of the digital presence.

Trendsetting & Influence

Social managers are often trendsetters—picking up viral sounds, memes, and formats before they blow up, helping brands stay relevant and cool.

Visible, Measurable Impact

With analytics, you can actually show the value you bring—whether it’s increased engagement, higher website traffic, or more sales.

As a virtual assistant this are my roles:

:Administrative Support

Scheduling meetings and appointments

Managing emails and calendars

Data entry and database management

Travel booking and itinerary planning

: Customer Service

Responding to customer inquiries via chat, email, or social media

Handling complaints or issues

Providing product or service information

:Content Creation

Writing blog posts, social media content, or newsletters

Editing and proofreading documents

Designing basic graphics