Mercy Maduakor

I am an Email Marketing & Automation Specialist who helps brands build reliable, scalable, and revenue driven email systems that actually work. With over 6 years of hands on experience, I specialize in designing, implementing, and optimizing email campaigns and marketing automation across leading platforms including Mailchimp, ActiveCampaign, HubSpot, Klaviyo, MailerLite, Brevo (Sendinblue), SendGrid, Keap, GoHighLevel, Flodesk, and Kit.

My work goes beyond simply sending emails. I focus on building well-structured automation systems that ensure the right message reaches the right person at the right time without broken logic, deliverability issues, or costly mistakes. Whether you’re running an e-commerce brand, SaaS company, or service-based business, I design systems that support growth, retention, and long-term scalability.

Email Automation & Workflow Implementation

I build and manage high-performing automations including welcome and onboarding series, abandoned cart and post-purchase flows, re-engagement and win back campaigns, lifecycle marketing, and persona- or behavior-based branching logic. I also implement CRM-connected workflows that sync seamlessly with platforms like HubSpot, Salesforce, ActiveCampaign, Mailchimp, Brevo, and MailerLite.

Email Campaign Setup & Management

From campaign planning to execution, I handle segmentation, exclusions, targeting, email template setup, and quality assurance. I also manage A/B testing, performance tracking, and high volume or launch campaigns with precision and care.

Platform Setup, Audits & Optimization

I support new account setups, migrations, and deep automation audits. This includes cleaning up workflows, fixing tagging and custom fields, optimizing deliverability (SPF, DKIM, DMARC), list hygiene, suppression rules, and compliance configuration.

QA, Testing & Documentation

I bring a strong QA mindset to every project thoroughly testing links, timing, logic, exclusions, and end-to-end automations. I also implement clean naming conventions, documentation, and go-live readiness checks so teams can maintain systems confidently.

Clients work with me because I’m a specialist, not a generalist. I bring platform-specific expertise, attention to detail, clean and scalable builds, clear communication, and fast turnaround times. I’m ideal for both ongoing support and long-term projects.

If you need an email marketing expert who can build, audit, fix, optimize, and manage your email automations and campaigns without breaking your system, I’m ready to help.

Send me a message let’s build an email system that actually works.