MERCY IMALI
REMOTE EXECUTIVE VIRTUAL ASSISTANT
Kenya | - |-Portfolio: [http://bit.ly/42p7eEF]
LinkedIn: [https://www.linkedin.com/in/mercy-imali-2a477b347/]
PROFESSIONAL SUMMARY
I am a Proactive and detail-oriented Virtual Assistant with 2+ years of experience supporting
executives, entrepreneurs, and business owners with administrative, operational, and communication
tasks. Proven expertise in calendar and email management, CRM systems, social media support,
project coordination, and client communications. Known for improving efficiency, increasing client
satisfaction, and ensuring seamless daily operations in remote environments.
SKILLS AND TOOLS
Administrative Support: Email Management, Calendar Management, Scheduling, Travel
Coordination, Document Handling
Project Management: Asana, Trello, Monday.com, Notion
CRM Tools: HubSpot, Zoho, GoHighLevel
Communication & Productivity: Gmail, Outlook, Slack, Zoom, Google Calendar, Calendly
Social Media & Content Tools: Canva, Meta Business Suite, Buffer, Hootsuite
Office Tools: Microsoft Office (Word, Excel, PowerPoint), Google Workspace (Docs, Sheets, Slides)
Other Skills: Data Entry, Lead Generation, Social Media Engagement, Customer Support, File
Organization
WORK EXPERIENCE
Remote | 2024 – Present
- Managing daily inbox and calendar of busy professionals, ensuring timely follow-ups and organized
scheduling.
- Assisting in drafting proposals, reports, presentations, and client communication.
- Creating branded content using Canva and scheduled posts via Meta Business Suite.
- Maintaining CRM databases (HubSpot, Zoho) to keep client records accurate and up to date.
- Coordinating project workflows using Trello and Monday.com, ensuring deadlines were consistently
met.
- Liaising with suppliers, leads, and team members to keep operations running smoothly.
C u s t o m e r E x p e r i e n c e A g e n t – Fo u n d eve r
Ke nya | 2 0 2 2 – 2 0 2 3
- P rov i d e d exc e p t i o n al c u s t o m e r s e r v i c e v i a c h at , e m a i l , a n d p h o n e fo r i n t e r n at i o n al c l i e n t s.
- H a n d l e d d at a e n t r y t a s k s, t i c ke t t ra c k i n g , a n d C R M u p d at e s t o s t re a m l i n e s e r v i c e d el ive r y.
- Re c e ive d c o n s i s t e n t p o s i t ive f e e d b a c k f ro m c u s t o m e r s a n d exc e e d e d K P I t a rg e t s.
Content Creator – Kararan Tours
Remote | 2023 – Present
- Managed social media presence, increasing engagement and bookings through curated content.
- Scheduled and monitored posts, created branded visuals in Canva, and tracked performance metrics.
Social Media Manager – Frank Photography
Kenya | 2021 – 2022
- Boosted Facebook engagement by 40% through strategic posting and interaction.
- Increased client inquiries by enhancing visual storytelling and consistent social media campaigns.
EDUCATION & CERTIFICATIONS
Diploma in Information Technology
AkiraChix (CodeHive Programme), Nairobi, Kenya (2021)
Key Focus: UI/UX Design, Front-end Development, Back-end with Django, UX Research, IoT
Projects
Certificate – Digital Marketing Fundamentals - Google Digital Garage
CRM & Email Marketing Tools Training – Self-directed (Mailchimp, HubSpot, Zoho)
PERSONAL TRAITS
-
Highly Reliable and Organized
Strong Work Ethic and Initiative
Adaptable in Fast-Paced Environments
Detail-Oriented with a Focus on Quality
ADITIONAL EXPERTISE
Social Media Management: Strategic content creation and audience engagement.
Lead Generation: Crafting and executing campaigns to drive business growth.