Meng Lin

Curriculum Vitae Meng-Han Lin PERSONAL DETAILS Preferred Name: Meng (for work references) Date of birth: 29th January 1990 Address: 11 Centaur Street Riverton, 6148 Home No: - Mobile No: - Email: - Status: Australian Citizen Languages: English and Mandarin EDUCATION 2013 Murdoch University Graduate Certificate in Dispute Resolution 2007 – 2012 University of Western Australia Bachelor of Commerce/Bachelor of Science Majors: Management Human Resource Management Psychology Minor: Business Law Cert III in Financial Services 2002 – 2006 Rossmoyne Senior High School Completion of Year 12 TEE EMPLOYMENT February 2015 - Scott Shorter June 2017 Senior SEO/SEM Strategist Management and guidance of own team of account managers and strategists Development and implementation of digital strategies and campaigns Creation and management of large scale Adwords Campaigns White Hat technical SEO research, strategy and planning Conversion Rate Optimisation (CRO) identification and implementation Social Media Advertising and Marketing campaigns Production and face to face presentation of reports Collaboration with various development, marketing and media buying agencies 2013 - 2015 PerthWeb Sales & SEM Campaign Manager Face to Face client liaison and account management SEO Copywriting, including creating and updating content for client websites Writing SEO/SEM sales proposals White hate SEO including: Keyword Research, tracking and mapping Google Adwords/PPC campaigns (Adwords Certified) Social media marketing Local Optimization Google analytics tracking Link building Onpage optimisation with various CMS including Joomla and Wordpress 2012 – 2013 Commonwealth Bank – Canning Bridge Branch Head Teller (Customer Service Representative) Duties: Cash Handling Customer service and Proactive Outbound Calling Motivate myself and other tellers to achieve KPIs Money safe keeping and vault handling Consolidate and balance daily transactions Count and record currency and coin in vault 2009 – 2012 Telstra [T-Life] - Garden City Customer Advisor Duties: Selling plans of mobiles, home lines and broadband Paid commission for sales targets Customer service - dealing with customer complaints End of day cash and contracts checking Training for system support Constantly meet sales targets and high productivity performance (kpi) - Targets for each month fluctuate depending on management and hours rostered - Exceeded targets by average of 10 new connects a month. - Top sales achieved in store across all KPIs for the last 6 months SKILLS AND ABILITIES Microsoft Office Suite Proficiency Google Adwords Certified Google Analytics Certified HTML Developer Certification First Aid Certification Valid C Class Drivers License Working understanding of contracts and compliance ACHIEVEMENTS/AWARDS Scholarship to Rossmoyne SHS AAPT program Member of Rossmoyne Peer Support Program Completion of Eighth Grade Practice of Music in the subject of Piano for Leisure Member of the UWA Unistart Host Day Program President of the Mahjong Club committee at UWA Member of the Student Guild Council as part of the STAR committee Male Model representative and committee member for Chinese Society Club at UWA REFEREES Available on request