Melissa Stanley Pitts

- |-| Milton, Delaware Melissa Stanley Pitts Digital Marketing Professional EMPLOYMENT 2018 - Present L E AD DI GI T AL ST R AT E G I ST – DBC Interactive/Forever Media + Managed DBC Interactive’s relationship with multiple digital product vendor partners and prospects + Facilitated internal communications and sales team training + Continued to fulfill role of Digital Strategist supporting local sales team and clients 2014 - 2017 DI GI T AL ST R AT EG I ST – DBC Interactive + Supported 8 radio advertising sales executives on full-range of digital advertising products and solutions including Wordpress Websites, SEO, SEM, Display Advertising, Social Media Management, Social Media Advertising and Email Marketing + Responsible for product education, campaign setup, ongoing optimization and reporting for over 100 clients 2013 - 2014 A SS OC I AT E M AR K ET I N G M A N A GE R – Promark Technology + Worked through marketing-related integration actions following Promarkʼs acquisition by Ingram Micro + Managed relationship with 10 data storage vendors which included onboarding of new vendors and development of custom marketing plans for each vendor + Budgeted, planned and executed marketing events and campaigns for 10+ vendors, internal sales teams and all of Promark’s customers 2012 – 2013 MA R K ET I NG S P EC I AL I ST – Promark Technology + Planned and executed corporate events for 10 – 200 attendees. + Budgeted the use of marketing development funds for vendors by creating quarterly and annual marketing plans EDUCATION 2009 - 2012 B AC H EL O R OF AR TS , COMM U N IC AT IO N – University of Delaware SKILLS Google Analytics Certification, Targeted Display Advertising, Google AdWords, Location-Based Advertising, SEO/SEM, Video Marketing, Facebook Advertising, Instagram Advertising, Social Media Management, HubSpot Inbound Certification, Blog Writing, Wordpress, Mobile Marketing, Salesforce and Copywriting. - |-| Milton, Delaware