Mehdi Ayache

LAST UPDATE : 09/09/2019 MEHDI AYACHE BERBEROS 32 y.o. Awwwards 🥇 Winning Creative Director / multidisciplinary designer 👌 / 💻 UX Expert / 🎥 Film Producer PS : THINK OUTSIDE THE BOX. Rabat, Morocco / +212 - / - / www.berberos.com Experience from 2014 to 2019 HIT RADIO 05/2019 - 08/2019 @ Rabat / fixed-term contract Skills Visual & Audio-visual Team Manager • REPONSIBILITY Mission: • ORGANIZATION AND AUTONOMY Coordinate team planning with the relevant departments / Producing the expressions of need and • ABILITY TO HANDLE STRESS select the providers / Production structuring (tools' optimization) / Identification and acquisition of • MANAGEMENT the whole production needs / Production’s budget management / Archiving, piloting and supervision • REPORTING of the Visual and the video productions / Prepare reports, and product sheets, concepts, and • CREATIVITY programs. • POST-PRODUCTION & Coach and support the team / Creative briefs writing / development of the general policy of TV production and TV content/ broadcasting TV programs management / Calibrate and oversee the PRODUCTION • MEDIA MASTERING (DIGITAL, humans and budgetary needs of a project / participate in the purchase/negotiation of the content RADIO, AND TV) component, ensure the business intelligence (good practices, developments in the business and • ART DIRECTION uses…) OPEN MEDIA HUB x HIT RADIO 04/2019 @ Rabat / fixed mission Executive Producer Mission: Executive production of the first HIT RADIO’s documentary, art direction, management, production, Skills • TEAM MANANGEMENT • FINANCIAL MANAGEMENT • BUDGETING • ART DIRECTION / PRODUCTION • TIME MANAGEMENT and post-production. « Being a Single Mother in Morocco » Link : https://www.youtube.com/watch?v=ivFLsPPz6iI EUROPEAN UNION 04/2019 @ Rabat / external consultant Project Manager & Art Director OpenMind (#YN) Mission: Skills • TEAM MANANGEMENT • CONTENT PRODUCTION • STORYTELLING • VISUAL DESIGN OpenMind (#YallahNchoufo) project : Introducing a subjective and positive look on Europe, to make • ART DIRECTION / PRODUCTION young Moroccans discover other lifestyles, and cultures to fight against stereotypes. This project • TRAVEL PLANNING aims to create an area of tolerance, trust, and closeness between young Moroccans and Europe. • COMMUNICATION Link : https://www.youtube.com/channel/UCQg2d5DZXt87X4f2Sus7ZcA • REPORTING • DIAGNOSTIC • SOCIAL MEDIA/ DIGITAL STRATEGY • FOLLOWUP TOMORROW MEDIA NETWORK 05/2017 - 05/2019 @ Rabat / raised 1,2M MAD from private investor) Skills Manager & Creative Officer • TEAM MANANGEMENT • FINANCIAL MANAGEMENT Projects : • REPORTING Production of the corporate film DECATHLON ZONE OFFSHORE & SUPPLY CHAIN (TANGER MED) / • DIGITAL MEDIA STRATEGY Production of the management corporate film DECATHLON RABAT (Ma-gasin) / Creation and • BANKING COMMUNICATION animation of the official promotional video of BANKATY service (Société Générale Bank) / Production • MUSIC RADIO COMMUNICATION of 16 promotional digital vidéos for PERNOD RICARD MOROCCO (Jameson Whiskey) / Creation of the • PRODUCTION first POP ARABIC MEDIA named BYVID, with a dedicated team, and production of web programs in a classic format and micro-format as well. / Recurrent production of audiovisual micro-content for HIT RADIO - Nominated program OPEN MEDIA HUB (EU) and participation in the assizes of journalism in • RECRUITMENT • ART DIRECTION Tunis 2018. Showreel : https://www.youtube.com/watch?v=MM7rDCd5Al4 SPLIT INTERACTIVE 01/2016 - 09/2016 @ Paris / remote work UX/UI & Visual Designer Project : Skills • REMOTE WORK • DESIGN THINKING • ADVISORY AND CONSULTING • USER EXPERIENCE DESIGN Linchpin : Web platform dedicated to Asian architects and interior designers. /The First Angle: A • BRANDING platform of publications and financial studies sale, designed for the European market. /Tanker: A • EMPATHY startup that offer end-to-end encryption service. / Larush: A platform that gathers all the news videos in the service of media. / Deloitte: Implementation of a collaborative tool for the follow-up and the management of questions/answers, during the conferences of the group, a cross-display platform (Mobile/Desktop/Tv). The project is under adaption in SAAS solution. SYMODD 10/2015 - 11/2016 @ Agadir / external consultant Creative Officer & Digital production manager Projects : • COLLABORATION. • STORYTELLING AND • PRESENTATION • PROJECT MANAGEMENT Skills • TEAM MANANGEMENT • BRANDING • UX DESIGN • DIGITAL PROJECT Awwwards: Production and UX research on the new website of the agency symodd.com. "Honorable Mention" production from Awwwards in 2014. MANAGEMENT • TECHNICAL SPECS. DOCUMENTS LINK : http://www.symodd.com/blog/creative-agency-agadir/symodd-wins-honorable-mention-prestigious-awwwards-com/ Agency full rebranding LINK : https://vimeo.com/- MOYKEEZ 05/2015 - 10/2015 @ Marrakech / co-founder Associate & Creative Director Mission : Skills • REMOTE WORK • COMMUNICATION • TIME MANAGEMENT • COMPANY MANAGEMENT The company has been created with 2 partners (CTO & Front-End Dev.), oriented particularly toward • WORDPRESS offshoring, and prospecting via the platform. codeur.com • BRANDING • ILLUSTRATION • WEBDESIGN & UX VOID.fr 2014 @ Casablanca & Agadir / External Consultant & Remote Work Skills Consultant, UX&UI Designer / Lead Project • COLLABORATION • PRESENTATION Projects : • WORDPRESS OMPIC : Accompanying the VOID agency, for the project management of the re-design of the • PROJECT MANAGEMENT information architecture, and organization of the tree structure, with scenario creation on the • WEB DESIGN OM-PIC platform. Lead customer meetings and validation points.. • USER EXPERIENCE RESEARCH HCP : Development of the mini official website of the 2014 census. http://www.rgph2014.hcp.ma/ • WIREFRAMING CDG & ICDG : The participation in the call for tender for the re-design of the CDG and ICDG digital platform. Models proposal, research UX, and information architecture (Wireframing, tree...), as well the presentation before the committee of CDG in Rabat. Support for Ads management on marjane.ma MAYHAZ STUDIO 2013 - 2014 @ Agadir / Founder & Manager Designer Mission : Skills • BRANDING • ILLUSTRATION • PRINTING • MARKETING & SALES The Mayhaz studio was created in 2013 in Agadir, southern Morocco. We develop our artistic projects • PUBLIC SPEAKING between illustration, print, and product design. We have crazy love toward Moroccan vintage. The • LOGISTIC local visual heritage offers us a goldmine of inspiration. 2 Expositions : Moroccan Legends / Tshirts / Painting … Press links : http://onorient.com/mayhaz-/ http://telquel.ma/2014/07/08/mayhaz-ressuscite- les-legendes-artistiques-marocaines_141852/ SYMODD 10/2015 - 11/2016 @ Rabat / external consultant Creative Officer & Digital production manager Projects : Skills • TEAM MANANGEMENT • BRANDING • UX DESIGN • DIGITAL PROJECT Awwwards: Production and UX research on the new website of the agency symodd.com. "Honorable Mention" production from Awwwards in 2014. MANAGEMENT • TECHNICAL SPECS. DOCUMENTS LINK : http://www.symodd.com/blog/creative-agency-agadir/symodd-wins-honorable-mention-prestigious-awwwards-com/ Agency full rebranding LINK : https://vimeo.com/- Experience from 2005 to 2014 STROY BYVI MOROCO 05/2013 - 05/2014 @ Agadir / co-founder Associate & Creative Officer OR PHOTOGRAPHY 01/2010 - 11/2013 @ Rabat Artist Manager & Photographer LACARTEPLZ.MA 05/2013 - 05/2014 @ Rabat UX & UI Designer CASAPPLANCA 05/2012 - 02/2013 @ Casablanca Startup co-founder casapplanca.com & kapptain.com MAWAZINE INTERNATIONAL FESTIVAL 05/2013 - 05/2014 @ Rabat Social Media Consultant (Crisis management) HIT RADIO 01/2010 - 11/2012 @ Rabat Webmaster, Web Designer & Community Manager SWEET MEDIA 2009 @ Casablanca Web Designer & CSS/HTML integrator BEE TO BE 2008 - 2009 @ Agadir Webdesigner VIVALIO SILIWEB 2006 - 2008 Graphic Web Designer Learning Process IMPACT WEBDESIGN KHIDMA NET AMIGRAPH Freelance Projects Public Speaker & Trainer • UX / UI for the current mobile application of Crédit Agricole Bank • UX Research / UI of the IT Hiring platform of United Remote company • Full Branding of restaurants, bars and pool bar of the HILTON AL HOUARA • UI of the official website of the hackathon Sustainable Cities with Société Général Bank and Hacklab Africa https://sustainable-cities.hacklab.africa • UX / UI of AXA Assurance mobile application, with Media Mobility company • Project manager of www.fl.ma with WEB CARRE AGENCY in Marrakech. Project abandoned in August 2016 • Art director, UI / UX, and product development management of the Meli-Melo game in PHP/Ajax for Santa-Fe campaign 2012 for Hyundai • Workshop "Creativity and Emotional Intelligence » @EST Salé April 23, 2011 http://fr.slideshare.net/berberos/workshop-crativit-et-intelligencemotionnelle-par-mehdi-ayache-lest-de-sal-le-23-avril-2011 • Conference : « Professions of computer graphics in Morocco by Mehdi Ayache» @ENSA Kenitra December 24, 2011 http://fr.slideshare.net/berberos/confrence-mtiers-de-linfographieau-maroc-ensa-knitra • Trainer during the workshop « Mobile Photography » for the GIZ collaborators (German Corporation for International Cooperation) @GIZ Rabat 2018 h t t p s : / /f r. s l i d e s h a r e. n e t / b e r b e r o s /fo r m a t i o n -wo r k s h o p photographie-orient-mobile • Trainer "Fail to Succeed" @Enactus Agadir August 1, 2016 @ENACTUS Agadir August 1, 2016 • + More than 100 branding projects, UI / UX Design projects Languages French English Arabic Amazigh My own words I invite you to check my dribble account for more freelance projects. https://www.dribbble.com/mehdiayache https://ma.linkedin.com/in/mehdiayache https://dribbble.com/mehdiayache https://twitter.com/mehdiayache https://instagram.com/berberos Today, i work as a freelancer and nomad worker on UpWork and I’m willing to collaborate with a great team in a creative company in the upcoming years. PS : i’m a 100% autodidacte profil with more than 30K work hours since 2005.