Irfan Bhuiyan Arnab-• (- • Linkedin - Irfan Bhuiyan Arnab
Summary
As a seasoned Growth Architect and B2B Consultant with four years of experience, I blend strategic vision,
creativity, and technical expertise in AI and automation to drive business growth. I excel in creating data-driven
marketing campaigns and go-to-market strategies, navigating complex B2B sales cycles, and optimizing customer
acquisition. With a track record of exceeding sales targets and delivering significant revenue growth, I thrive in
fast-paced, high-growth environments. My dedication to innovation drives team success.
Professional Experience
GENIE AI – AI SaaS
Lead AI & B2B Consultant (Remote)
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Developed a comprehensive B2B Go-To-Market (GTM) strategy for a startup, resulting in a 60% increase in
leads and 35% growth in revenue within the first quarter of implementation.
Identified and crafted ideal customer profiles for key accounts, resulting in a 40% improvement in customer
acquisition efficiency and a 20% increase in average deal size.
Executed targeted outreach campaigns to key decision-makers at Fortune 500 companies, resulting in securing
meetings with 20 potential clients and achieving a conversion rate of 50%.
Implemented a targeted competitive analysis initiative, analyzing market trends and competitor strategies to
position the company as a leader in the AI industry, leading to a 35% increase in brand visibility.
Led the digital transformation of business use case implementation processes, resulting in a 45% increase in
demand generation and improved product positioning by 30%.
Conducted in-depth business intelligence analysis to identify new business opportunities, resulting in the
successful development of value propositions that resonated with target customers and increased sales
enablement by 45%.
Implemented AI consulting solutions for clients, leading to a 45% increase in business transformation efficiency
and a reduction of costs by 60%.
Collaborated with cross-functional teams to identify and establish proof of concept for AI solutions, leading to a
successful implementation rate of 80% across multiple industries.
Developed and implemented a pricing strategy that led to an average deal size increase of 40% across all B2B
consulting engagements.
AI AUTOMATION WIZ – Marketing Agency
Growth Architect (Remote)
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Toronto, Ontario, Canada
April 2023 – Present
Dubai, UAE
Jul 2023 - Present
Directed the successful execution of a comprehensive marketing integration plan utilizing AI tools, resulting in a
40% increase in customer acquisition and a 25% improvement in conversion rates.
Implemented AI-driven analytics tools to optimize campaign performance, leading to a 45% improvement in
ROI metrics across all marketing channels.
Collaborated with cross-functional teams to analyze market trends and identify new growth opportunities,
contributing to a 30% increase in overall revenue.
Harnessed AI-driven performance measurement tools to track and analyze the success of various marketing
campaigns, leading to a 30% reduction in cost per acquisition.
Facilitated strategic planning with cross-departmental teams, achieving a 30% growth in customer base through
new market opportunities.
Established comprehensive reporting processes that tracked key performance indicators, leading to a 35%
improvement in decision-making accuracy for the executive team.
USMLE – Educational Training
Digital Marketing Specialist (Remote)
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Philadelphia, USA
Jan 2023 - Jul 2023
Performed comprehensive digital marketing strategies, including SEO, PPC, social media marketing, content
marketing, email marketing, website development, analytics, and data analysis to increase online visibility and
drive revenue growth by 35%.
Increased website traffic by 60% through targeted PPC advertising campaigns and optimized landing pages
based on data analysis of customer behavior.
Utilized email marketing segmentation techniques to boost open rates by 25% and click-through rates by 30%,
resulting in a 25% increase in lead generation.
Led the development of a new content marketing strategy that increased blog traffic by 60%, resulting in a 20%
increase in online enrollment.
Implemented SEO strategies that increased organic website traffic by 40% and improved search engine rankings
for key keywords by an average of 15 positions.
Executed social media marketing campaigns that resulted in a 50% increase in engagement, driving a 25%
increase in website conversions and lead generation.
Established Google Analytics tracking and analyzing data to identify key performance indicators, leading to a
30% increase in conversion rates on the website.
Collaborated with the design team to optimize user experience on the website, leading to a 25% decrease in
bounce rate and a 15% increase in average session duration.
LuLu Group International- Chain Retail Brand
Sales Supervisor and Senior Storekeeper (On-Site)
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Riyadh, Saudi Arabia
January 2021 - November 2022
Supervise and coordinate sales staff and merchandisers.
Assign duties and prepare work schedules for sales workers.
Authorize payments and handle merchandise returns.
Sell merchandise to customers and resolve customer complaints.
Manage inventory levels, order merchandise, and prepare sales reports.
Train new sales staff.
Maintain stockroom receipts, records, and withdrawals.
Receive, unload, and shelve supplies.
Perform stock-related duties including returning, packing, pricing, and labeling supplies.
Inspect deliveries for damage or discrepancies and report to the accounting.
Rotate stock and manage surplus disposal.
Ensure adequate record-keeping and inventory control.
Coordinate freight handling, equipment movement, and minor repairs.
Manage SAP Basis tasks including product addition, purchase orders, and price amendments.
Portfolio Link
Education
Kingston Institute of Management and Technology
Dhaka, Bangladesh
Bachelor's degree in Hospitality and Tourism Management | CGPA 3.00
Language
English (Fluent) | Bengali (Native) | Arabic (Professional) | Hindi (Professional) | Urdu (Professional)
Core Skill
• Growth Marketing
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Paid Social
Email Marketing
SaaS Marketing
Content Marketing
Funnel Strategy
Artificial Intelligence
Market Research and
Analysis
• Consulting
• Product Positioning
• Project Management
• Business Use Case
Implementation
• Lead Generation
• Marketing Automation
• Webinar Promotion
• AI-Driven Marketing
• Technology Sales
• Customer Relationship
Management (CRM)
• Customer Segmentation
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Facebook Ads
LinkedIn Ads
B2B Sales Enthusiast
Google Ads
TikTok Ads
B2B GTM Strategist
Predictive Analytics
Revenue Generation
Value Proposition
Development
• Calculating ROI
• Demand Generation
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Problem-Solving
Fundraising
Adaptability
Quick learner
Team Leadership
Business
Development
SEO and PPC
Campaigns
Pricing Strategy
Technology
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• Snov.Io
Clickfunnels
Streak
Shopify
WordPress
Webflow
Design.Ai
Doratoon.Ai
Brandmark Ai
Durable Ai
Character Ai
DID Studio
Make.com
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Klaviyo
Lemlist
Hubspot
Mixmax
Instantly.Ai
Deep brain Ai
BHuman Ai
adCreative.Ai
Anna Ai
VEED.IO
bubble.io
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Google Analytics
WebinarJam
Slack
Monday.com
ClickUp
Clearbit
Merlin.Ai
Taplio.Ai
Otter.Ai
High-Level Ai
Albis Ai
Gemini
• Any Leads
• Sales Navigator
• Surfer SEO
• Semrush
• Canva Pro
• Adobe Firefly
• ChatGPT
• Notion.Ai
• Tome Ai
• Pictory Ai
• Copy.Ai
• Salesforce AI
Certifications
Institution name
Course name
Cursa
Artificial Intelligence
Management & Strategy Institute
Business Management Essentials
Great Learning
AI In Digital Marketing
Great Learning
Project Management
Great Learning
Digital Transformation
Google
Fundamentals of Digital Marketing
HubSpot Academy
Digital Marketing
LinkedIn
B2B Go-to-Market Strategy
LinkedIn
Advanced Business Development