Maya George

Curriculum Vitae: Maya George Curated Content & Compelling Communication Solutions Location: Bangalore Email:-#- LinkedIn: https://www.linkedin.com/in/maya-george-62a626139/ Professional Summary A curator of compelling narratives, I develop strategic communications solutions that tell client stories in an interesting and informative manner. My work has covered multiple platforms and spanned industries as diverse as information technology, education, manufacturing, healthcare, government, green energy, EV, banking, retail, eCommerce, media and communication, real estate, human resources, biotechnology and the social sector. I have worked with technology MNCs, Media and Public Relations companies, NGOs, Not-for-Profits and advertising agencies. My Skills • • • • • • • • • • • • • • Content Management and Curation Brand Strategy Critical Thinking Thought Leadership Bylines and Blogs (Ghost-writing) Creative Writing Website Content Report Writing Content for Coffee-table Books Content Editing Corporate Communication Campaigns Health and Wellness, CSR, DE&I & ESG Communication Advertising Campaigns Internal Communication Marketing Communication • • • • • • • Process & Product Launch Campaigns Employee Engagement Campaigns Transition Process Communication Crisis Management Communication Collaborating remotely between functions, teams and clients Leading a team, ensuring quality and timelines Ability to find solutions through a mix of logic and creativity Work Experience Current Consultancies KPMG I am serving a consultancy assignment for the creation of a report, for KPMG India Gnothi Seuton Communications Consultant: August 2021 - Present I collaborate with the client management team to develop impactful website content, thought leadership bylines, and insightful project reports for some of Gnothi’s marquee clients. Quess Corp Communications Consultant: October 2021 - January 2025 Since 2021, I have been working on an annually renewable project model. I lead the development and execution of high-impact communication campaigns across Quess Corp’s Employer Value Proposition (EVP), Internal Communications, Diversity, Equity & Inclusion (DE&I), Health & Wellness, and Great Place to Work (GPTW) initiatives. Exceeding expectations each year, I've driven employee engagement and helped Quess Corp achieve external recognition. Saankhya Labs Communications Consultant: September 2019 – May 2024 As a Communication Consultant at Saankhya Labs, a premier wireless communication and semiconductor solutions company, I enhance the company’s brand value by crafting thoughtleadership articles for the leadership team, developing engaging website content, editing technical content and ensuring clarity and consistency in the organisation’s marketing collaterals. The PRactice Vice President, Content: February 2016 – June 2019 As Vice President, Content, I set up the content division, onboarded talented writers into the team and built the organisation’s credentials as a hub for curated content. My team and I created coffeetable books, articles, bylines, case studies, research reports, websites, intranet portals, infographics, newsletters and social media posts for clients in IT, agri-tech, government, education, EVs, NGO sector, E-tail and healthcare to mention a few. Associated Advertising Branch Head: March 2012 - December 2015 I spearheaded the Bangalore operations of one of India’s oldest advertising agencies. This included securing new businesses, nurturing client accounts, and crafting impressive communication strategies and creatives. I also headed a dynamic creative team, ensured flawless execution and on- time delivery. I hired and mentored junior staff and fostered a culture of continuous learning that propelled their development as future leaders. Mphasis Senior Manager – Internal Communications: May 2007 - August 2010 At Mphasis, as an integral part of the Internal Communications team, I played a key role in fostering a well-informed workforce. I promoted employee well-being through initiatives like the POSH campaign; supported the "Disability Hiring" program, and also drove business results, through initiatives like the "Save a Dollar" campaign that increased employee engagement in cost-saving measures during an economic downturn. Furthermore, I developed engaging communication for employee development ("Metamorphosis") and crisis management (Swine Flu). By crafting clear and informative newsletters, internal mailers and posters for employee engagement, I kept employees across all departments connected and engaged. My expertise also extended to translating Information Security policies into clear and palatable communication capsules, ensuring employee adherence and compliance. Yahoo! India R&D Lead Corporate Communications: January 2005 – March 2007 In addition to information dissemination, I had the privilege of playing a pivotal role in the launch of Yahoo! Answers in India, a project that revolutionised online Q&A for the Indian audience. I also worked closely with the design team to craft compelling recruitment collaterals that would attract top talent. Furthermore, through internal emailers, posters and other collaterals, I built a buzz around internal events like Hackathons, All Hands Meetings, and the prestigious Big Thinkers Series. Early Career Before Yahoo!, and in-between roles, I have worked on projects with NGOs like CherYsh, ActionAid India, Oxfam India, Chrystal House India; corporates like Wipro and several freelance assignments. I have also worked as a copywriter with advertising agencies of repute, such as Sistas, Clarion, Contract, McCann Erickson and MC& A. Education: • • • • Osmania University: M.A, English University of Calicut: B.A, English Board of Intermediate Education: + 2 St Anne’s Secunderabad: Central Board of Secondary Education Awards: • • • • • Best Public Awareness Campaign for Road Safety (Sistas) - Ad Club Bangalore Third place for Big Bang Campaign (Clarion) - Ad Club Bangalore Performance Excellence - Mphasis You Rock Award - Yahoo! India R&D Performance Award - The Practice