Matthew Newnham
Content Writer
Profile
Content Writer and Copywriter twenty years’ experience. Skilled in researching, writing, and publishing compelling content in the form of social media posts linking them to blogs, stories, case studies and long-form articles. Results-driven and capable of driving the production of meaningful and original content for various media platforms and clients. Solid business and marketing background and skilled at interviewing for case studies and articles for publication. Experienced business solutions tender and bid writer
Employment History
Marketing Manager at Crusader Vehicles, Buxted
Sep 2021 — May 2022
Managing all marketing activity for leading UK vehicle finance company
Manage and Report on Social Media - FB, IG and Linked In - devise strategy and produce daily content for each platform
Meet weekly with META to discuss continuous Facebook campaign improvement.
Write content for website and PR Purposes
Write copy and content for weekly newsletter.
Increased LinkedIn engagement and leads by 40% in first month – turned LinkedIn into a major source of engagement
Increased readership of weekly newsletter by 50% have seen sustained growth month on month
Engage with media and PR companies to develop brand of Crusader Vans
Freelance Content Writer at Self Employed, Cape Town and Haywards Heath
2014 — Present
Worked on Ad-hoc and long-term contracts as a content writer, newsletter manager and copywriter
Wrote an array of web, mobile-based and print articles, reviews and communication briefings for e-magazines, newsletters and blogs.
Created well-researched and stimulating content.
Published Children's Favorite Award Winning Book - Space Ranger Fred and the Shoelace Adventure
Worked collaboratively with clients to meet and exceed project goals
CleanC – www.cleanc.co.za – ad-hoc freelance writing for Cape Town non-profit the founders of Cape Town Beach Clean Up. Wrote on ecological, environmental and charity related topics for PR, website and Social Media.
HR Simplified - Wrote targeted content for consumer portion of website for HR and Payroll Solution for Social, web and PR
Gary Fullwood Designed Living - Researched, Wrote and Managed Kitchen and Bathroom Blog in UK since 2016
50Plus Report - A regular contributor to 50 Plus lifestyle magazine.
BBQ Ben - Ghostwriter for award-winning celebrity chef for blogs, press releases and cookery books since 2015
Portfolio Highlights - https://mattnewnham.contently.com/
Content Writer and Marketing Consultant - FREELANCE at HR Simplified, Cape Town
October 2018 — January 2020
Researched and created interesting content for social media platforms.
Produced Scripts for YouTube Video
Developed content strategies to assure desired outcomes.
Wrote informative, and creative articles about small business HR Issues
Created content that accurately reflected company ideals and offerings.
Senior Writer - Freelance at Paymaster - Back Office Magazine
April 2018 — March 2019
Lead writer for Payroll and HR Magazine
Researched and wrote in-depth articles and stories about HR, Payroll, Tax and related matters
Worked to tight deadlines
Worked closely with magazine editor to plan monthly editions
Freelance Content Writer at My Digital Hand, Cape Town
July 2014 — 2017
Produced and implemented content strategies for web customers
Wrote compelling and engaging content for websites made and managed by the agency
Negotiated contracts for ongoing digital marketing and blog writing
Newsletter Manager at Operational Excellence Society
January 2015 — June 2018
Proofread, edited and managed monthly newsletter sent to 26,000 business leaders
Managed articles on 4 different thought leadership websites
Sales and Marketing Manager at Astraia Technology, Cape Town
July 2010 — March 2014
Managed a full marketing department for one of South Africa's leading software resellers
Wrote full website content and copy
Researched, wrote and managed blog
Wrote regular news articles for national trade press and media
Produced and wrote scripts for radio adverts
Researched and wrote case studies
Converted technical documents into plain English sales documents
Wrote and produced training manuals
Wrote successful bids and tenders for public, private and government projects for work throughout Africa
Wrote social media content and managed calendar
Education
Higher National Diploma - Business, Cranfield University, Bedford
September 1993 — July 1995
Graduated with distinction
Details
--Links
Portfolio Highlights
https://mattnewnham.contently.com/
Author Website and Books
https://www.mattnewnhamauthor.com/
Skills
Microsoft Office
Customer Service
Communication Skills
Effective Time Management
Bid and Tender Writing
Editing and Proofreading
Creative Writing
Blog Writing
Content Writing
SEO
Storytelling
Marketing Research
Languages
English