Masoom Hussain
X-808, Hyde Park
Sector-78, Noida-201304
Mob no. -
E-mail: -LinkedIn: www.linkedin.com/in/masoom-hussain
Career Objective
Hard working individual with the drive to achieve excellence and passionate about marketing. Hands-on experience of research projects and digital marketing campaigns have enabled me to gather an understanding of the necessity of attention to detail in order to excel at our goals. I believe an individual has to be proactive to add value to the organization beyond his pre-defined roles and responsibilities.
Academic Qualification
Qualification
Board/University
Year of Passing
Result
PGDM(Marketing)
BIMTECH
2018
7..54 CGPA
B. Tech (Aeronautical)
Manipal University- CGPA
Senior Secondary
CBSE-%
Higher Secondary
SEBA, Assam
2005
85%
Work Experience
Freelance Digital Marketing & Content Management Consultant (July,2018 – Present)
IngeniousMindsLab- Content Management
Maroon.AI- Led generation via LinkedIn Sales Navigator
Management Trainee, Operations- Acxiom Consulting Private Ltd., Noida (May, 2018 – July,2018)
Responsibilities:
Documentation of Processes, preparation of FRD(s), FDD(s), SDN(s)
On-Site support for Clients
Clients: Coca Cola, Delhi Golf Club, Relaxo Pvt. Ltd.
Digital Marketing Intern, Maroon.AI (April,2017-July,2017)
Responsibilities:
Analyzing the online presence of Clients/Leads
Design, execution and analysis of Email & Google AdWords Campaigns for Lead generation for clients. – 11.9% decrease in CPA for Swissserene.
Implementation of Zoho CRM
Clients interacted with: Swissserene, OnePaperLane, Horizon Power Limited, Shiv Khera
Freelance Digital Marketing Projects (Aug,2017-Jan,2018)
Classic Marble – Digital Marketing Roadmap
Priyagold Biscuits Ltd.-Facebook Campaigns
Digital Marketing for ATG.World (September, 2017-Jan,2018)- Running multi-channel campaigns on Facebook, Twitter and Instagram for generation of user traffic/sign-ups and increasing organic/paid traffic to website. Deciding on content to be written based on inbound strategy. Website: https://www.atg.world/
Organizing Executive, Udyog Vikas and Resource Centre, Assam (Jan, 2015-May, 2016)
Responsibilities:
Organizing workshops and taking care of daily activities
Co-coordinating work between different teams and offices
Fund raising activities for workshops
Short Term Projects
Micromax Mobiles- Analysis of Sale Data and market research
Primotech Energy- Corporate Social Responsibility & The solar sector, Feb,2017
Google Online Marketing Competition - Campthar.in
Mainstreaming University-Social Enterprise Ecosystem(MUSEE)”-Social Enterprise Education Programme
Virtual Business Project- IBM Connections Platform-Sponsored by USC Marshal Business School & IBM
Certifications
Green Belt Lean Six Sigma Certification, KPMG
Google AdWords Fundamental, Search, Display, Mobile, Shopping Advertising & Analytics.
Hub Spot Inbound Marketing Certification
Achievements
Merit Scholarship awarded by Birla Institute of Management based on CAT percentile - percentile in MAT 2015
Certificate of scholarship awarded by Manipal University for outstanding performance in All India Admission Test conducted by Manipal University for 2009 Admission
Secured rank in IIT JEE Extended Merit List 2008/2009
Anundoram Borooah Award 2005 awarded by Planning & Department, Government of India for outstanding performance in HSLC examination
Oil India Certificate of Achievement for performance in HSLC examination.
Technical Skills
Google AdWords, Social Media Marketing, MS Office, SPSS, Minitab, R, MS Dynamics Nav 2016, AX 2012
Extra-curricular Activities
Certificate of Excellence in Digital Marketing Case Study by Careers360
Content writing on various topics.
Participation Certificate in International Case Competition on Cyber Security Myths and Reality, organized by Bimtech and Wake Forest University, USA
Certificate of Excellence for outstanding performance in Digital Marketing Case Study Challenge organized by Careers360
First position in book review competition organized in Bimtech March,2017
Participant in workshops organized by Insight 2016, held at IIM Ahmedabad
Volunteer at Rangannathan Society for Social Welfare and Library Development, since July 2016.
