MARY NYOKABI WAINAINA
Nairobi, Kenya.
LinkedIn: linkedin.com/in/mary-nyokabi-wainaina
PROFESSIONAL SUMMARY
Customer Retention Specialist / Customer Service Representative with experience in high-volume support environments,
specializing in customer satisfaction, retention, and issue resolution. Proven ability to reduce customer churn through
proactive follow-ups, effective complaint handling, and consultative problem-solving. Skilled in handling account concerns,
resolving service issues, and identifying opportunities to retain and re-engage customers. Experienced in CRM systems, KPI
performance, and delivering personalized customer experiences that drive loyalty and business growth.
CORE SKILLS
• Customer Retention & Churn Reduction
• Customer Satisfaction (CSAT) & KPI Performance
• Customer “Save” & Win-Back Strategies
• Complaint Resolution & Escalation Handling
• Inbound & Outbound Customer Communication
• CRM Systems & Customer Data Management
• Consultative & Solutions-Based Selling
• Customer Relationship Building
• SLA Adherence & Performance Metrics
• Microsoft Office (Excel, Outlook, Word)
PROFESSIONAL EXPERIENCE
Virtual Assistant – Customer Support Freelancer.com | Remote
May 2025 – Dec 2025
• Managed 50+ daily customer interactions via email and live chat while maintaining 95%+ response accuracy and high
customer satisfaction scores
• Proactively followed up with customers to ensure issue resolution and improve overall satisfaction and retention
• Handled customer complaints and service concerns, identifying root causes and providing timely, effective solutions
• Applied a solutions-based approach to retain customers by addressing concerns and offering appropriate alternatives
• Escalated complex service issues and maintained communication with customers until full resolution was achieved
• Maintained accurate customer records in CRM systems to support service continuity and reporting
• Consistently met SLA and KPI targets in a high-volume support environment
• Assisted in reducing customer dissatisfaction by ensuring timely follow-ups and personalized support
Retail Business Owner Online Sales – Facebook Marketplace
Feb 2016 – Jul 2018
• Built and maintained strong customer relationships, resulting in repeat business and increased customer loyalty
• Handled customer inquiries, objections, and complaints using a consultative approach to close sales and retain
customers
• Re-engaged past customers through follow-ups and promotional offers, increasing repeat purchases
• Managed end-to-end customer lifecycle from inquiry to post-sale support
• Maintained accurate records of customer interactions and transactions
Key Achievement:
Increased customer satisfaction by 15% through responsive communication and effective issue resolution.
Administrative Assistant -Nicola Farms Ltd | Nairobi, Kenya
Jun 2005 – Dec 2011
• Managed high-volume inbound and outbound customer communications across phone, email, and chat
• Resolved customer inquiries and service issues while maintaining professionalism and customer satisfaction
• Escalated service-related issues and followed up to ensure resolution and customer satisfaction
• Maintained accurate customer and operational records to support business processes
Key Achievement:
Improved documentation accuracy and reduced delays in information processing.
Customer Retention Highlights
• Proactive customer follow-ups to improve satisfaction and reduce churn
• Strong ability to handle customer objections and prevent service cancellations
• Experience re-engaging customers and encouraging repeat business
• Consistent achievement of customer satisfaction and service quality targets
EDUCATION
Certified Healthcare Assistant
Avenue Homecare and Pharmaceuticals Institute | Nairobi
Completed: December 2023-June 2024
ADDITIONAL COMPETENCIES
• KPI & CSAT Performance
• Call Handling & Queue Management
• Customer Empathy & Conflict Resolution
• Ownership & Escalation Management
Call Centre & Customer Support Tools
• Call handling & queue management
• First-call resolution (FCR)
• SLA & KPI adherence
• Ticketing systems
• Escalation procedures