Mary Mmoh

Project Portfolio Overview A Summary of My Professional Experience Across Tools, Platforms, and Online Projects This portfolio provides an overview of the diverse projects I’ve handled over the years. While not every project listed is showcased on my Upwork portfolio due to privacy or scope, I’m happy to provide additional details upon request during our conversation. The goal of this document is to give you confidence in my capabilities and tool proficiency. 1. Dropshipping Projects 1. TikTok Shop & CJ Dropshipping Integration Integrated CJ Dropshipping with TikTok Shop for seamless product sourcing and fulfillment. Ensured product automation, shipping sync, and real-time inventory updates. Tools Used: TikTok Shop, CJ Dropshipping, Google Sheets, AliExpress. 2. Ecwid Store – Dropshipping Store Setup Set up a fully functional dropshipping store using a third-party tool connected to Ecwid store. Handled product importation, pricing strategy, and automation setup. Tools Used: Ecwid, Dropshipping tool, PayPal, Stripe. 3. Shopify + Oberlo Store Setup Created and configured a Shopify store using Oberlo for automated dropshipping. Managed product sourcing, automated fulfillment, and Shopify theme customization. Tools Used: Shopify, Oberlo, Canva, AliExpress. 4. WordPress E-commerce + Dropshipping Tool Built a custom WordPress e-commerce site integrated with a dropshipping solution for hands-free order fulfillment and inventory sync. Tools Used: WordPress, Elementor, WooCommerce, DropshipMe. 2. Print On Demand (POD) Projects 1. Teespring POD Store Setup Created a Teespring storefront with unique designs, configured the store for product listing, and optimized it for brand visibility. Tools Used: Teespring, Canva, Linktree. 2. Social Media Tracking Integration Integrated social media tracking pixels across TikTok, YouTube, Discord, and Linktree to monitor ad performance and drive traffic. Tools Used: TikTok Pixel, Meta Pixel, YouTube Studio, Discord Server, Linktree. 3. SEO Projects 1. Blog SEO Optimization with RankMath Optimized educational and e-commerce blog content to achieve 90–100% SEO score. Ensured proper meta tags, image optimization, and internal linking. Tools Used: WordPress, RankMath SEO, Google Search Console, Grammarly. 2. Keyword Research + Site Audit Performed in-depth keyword research to find high-volume, low-competition keywords. Conducted full website SEO audit to enhance visibility. Tools Used: SEMrush, Ubersuggest, Google Keyword Planner, Screaming Frog. 3. PPC Campaign Setup Created and monitored pay-per-click campaigns targeted at niche keywords for better ROI. Tools Used: Google Ads, Meta Ads Manager, SEMrush. 4. Online Course Projects 1. Teachable Course Creation & Funnel Setup Developed a course hosted on Teachable, including complete site branding, content structure, and learner journey flow. Tools Used: Teachable, Canva, Notion, Google Docs. 2. Systeme.io Course Design & Certification Created an end-to-end online course on Systeme.io. Designed sales pages, quizzes, certification process, and automated email funnels. Tools Used: Systeme.io, Canva, Google Forms, Email Sequencing. 5. Email Marketing & Automation Projects 1. Apollo.io – Lead Research & Email Sequences Collected targeted leads using Apollo.io filters integrated with LinkedIn and designed drip email campaigns aligned with the customer journey: Awareness → Consideration → Decision. Tools Used: Apollo.io, Email Templates, Google Sheets. 2. MailerLite Email Marketing Setup Created automation sequences based on user activity. Integrated opt-in forms, landing pages, and subscriber segmentation. Tools Used: Mailerlite, Canva, Google Sheets. 3. MailChimp Integration with E-commerce Store Integrated MailChimp with WordPress/WooCommerce store to collect leads and launch personalized campaigns. Automated welcome emails and daily offers to new subscribers. Tools Used: MailChimp, WooCommerce, WordPress, Google Analytics. 6. CRM & Lead Management Projects 1. HubSpot CRM – Lead Management + Website & Landing Page Creation Implemented HubSpot CRM to capture, track, and manage leads from website and external campaigns. Designed and launched a custom website using HubSpot’s CMS. Integrated a chatbot on the site to support lead qualification and route inquiries to the sales pipeline. Tools Used: HubSpot CRM, HubSpot CMS, Chatbot Builder, HubSpot Forms, Landing Page Builder. Bonus Highlight: Set up automation workflows to assign leads to team members based on engagement, source, and behavior. 2. Zoho CRM + Zoho Cliq Integration Deployed Zoho CRM for sales tracking and lead nurturing. Integrated with Zoho Cliq to enhance internal communication among the sales and support team while tracking lead status in real-time. Tools Used: Zoho CRM, Zoho Cliq, Email Templates, Lead Scoring Module. 7. Amazon KDP Publishing Projects 1. Amazon KDP Account Setup & Publishing Management Successfully set up and managed Kindle Direct Publishing (KDP) accounts for multiple clients. Tasks included creating the account, completing U.S. tax interview forms, configuring global payment options, and uploading e-books with correct formatting and metadata. Tools Used: Amazon KDP, Canva (for book covers), Microsoft Word/Google Docs (formatting), Grammarly (editing support), Kindle Create. Client Milestone: One client now has over 40 books published and selling globally through their KDP dashboard. 2. Self-Publishing Support & Ongoing Uploads Continually support clients in uploading additional books, optimizing descriptions for search visibility, and setting pricing for various marketplaces. Tools Used: Amazon KDP, Amazon Author Central, Keyword Research for Amazon. 8. Notion Workspace Design & Automation Project 1. Project Planning Dashboard – 3-Month Client Strategy Created a comprehensive Notion workspace to manage a client’s 3-month project plan from discovery to onboarding, with clearly defined phases, timelines, and measurable goals. Tools Used: Notion, Loom (for walkthrough video), Google Calendar (integration) 2. Recruitment & Onboarding Hub Built a centralized workspace to streamline hiring and onboarding. Included job role templates, interview trackers, onboarding documents, and access control for team collaboration. Tools Used: Notion, Slack, Google Drive, Zapier (for automation) 3. Travel Planner + Tracking Pack Designed a Notion-based Travel Planning Dashboard for itinerary management, budget tracking, and accommodation research. Also built a Tracking Pack to help the client monitor travel documents, bookings, and daily schedules. Tools Used: Notion, Google Sheets, Calendly 4. Job Application Tracker Built a system for tracking job applications, deadlines, follow-ups, and interview notes across different roles and companies. Tools Used: Notion, Trello (optional transfer), Gmail integration 5. Social Media Content Calendar Created a branded editorial calendar with daily, weekly, and monthly scheduling views. Integrated it with external tools for asset management and automatic reminders. Tools Used: Notion, Canva, Buffer, Zapier.