Mary Grace De Las Alas

MARY GRACE DE LAS ALAS Executive, Marketing, Insurance & Real Estate Virtual Assistant CONTACT INFORMATION Name: Mary Grace de las Alas Nationality: Filipino Gender: Female DISC Profile: Networker – I People-oriented, enthusiastic, relationship-driven, adaptable, and effective in diverse environments. PROFESSIONAL SUMMARY Detail-oriented and creative Virtual Assistant with strong experience in executive support, social media marketing, automation, CRM management, and real estate operations. Skilled in building workflows, designing branded materials, managing client communications, and supporting lead generation. Known for organization, proactive problem-solving, and delivering high-quality output in fast-paced environments. WORK EXPERIENCE Virtual Assistant — Administrative & Digital Marketing Specialist Multiple US-Based Clients | Sept 2024 – Present Administrative Support - Managed calendars and inboxes using Outlook, Gmail, and Zoom. - Maintained CRM hygiene and organized databases (HubSpot, Follow Up Boss). - Logged meetings, generated reports, and handled business documentation. - Created Standard Operating Procedures (SOPs) and training manuals. Social Media Marketing & Brand Development - Audited social media pages and provided performance analytics. - Designed branded materials and marketing assets using Canva and Adobe. - Created Reels and promotional videos using CapCut. - Managed campaigns across Instagram, Facebook, TikTok, and LinkedIn. Email & Marketing Automation - Designed and scheduled campaigns using Flodesk and Mailchimp. - Built automated workflows using Zapier. - Curated newsletter content and event-based marketing. Real Estate Marketing Expertise - Cleaned and organized databases inside Follow Up Boss. - Managed content for listings, open houses, and market updates. - Supported multi-channel lead nurturing strategies. 1 Sales Support & Lead Generation - Generated leads using Reonomy and Vizzda. - Conducted outreach and LinkedIn prospecting. - Assisted with cold calling and appointment setting. - Built prospect lists and researched target clients. Website Management - Built WordPress websites for new ventures. - Led redesigns to enhance branding and user experience. Industries Served: Real Estate • Marketing • Insurance • Business Formation College Instructor Southern Luzon State University | Sept 2021 – June 2024 - Taught Internet Marketing, Website Creation, and Graphic Arts. - Guided research projects and supervised OJTs. - Organized training schedules and academic activities. Store Manager Charley’s Philly Steaks – Al Madani Group of Companies, Dubai | Sept 2019 – Sept 2020 - Managed daily operations, orders, and inventories. - Conducted market research and handled customer satisfaction. Performed basic bookkeeping and inbound sales tracking. ESL Online Tutor Acadsoc Ltd. | Apr 2019 – Sept 2019 - Conducted 1-on-1 online classes and assessments. - Implemented structured and effective instruction. Teacher Sariaya Institute, Inc. | June 2016 – Apr 2019 - Organized events and extracurricular activities. - Managed administrative functions and stakeholder communication. - Taught ICT subjects such as Microsoft Office and HTML. EDUCATION Technological University of the Philippines – Manila Master of Arts in Teaching (Unit Earner) |- 2 SKILLS & COMPETENCIES Lead Management – CRM cleanup, database entry, follow-ups, lead categorization Lead Generation – Inside sales, prospecting, objection handling, cold calling Real Estate Support – Buyer/seller processes, documentation, comparables research Marketing – Canva graphics, copywriting, SEO basics, blogs, social content, ads Customer Service – Issue resolution, client retention, communication Administrative Support – Calendaring, business correspondence, travel assistance Research – Market research, property data, comps, event research TOOLS & SYSTEMS HubSpot • Follow Up Boss • Canva • Adobe • Gamma • CapCut • WordPress • Flodesk • Mailchimp • Zapier • Reonomy • Vizzda • Outlook • Meta Business Suite • LinkedIn SYSTEM SPECIFICATIONS OS: Windows 10 Processor: 11th Gen Intel Core i5 RAM: 8 GB Model Release: 2022 References available upon request. 3