Ozor Onyedikachi Martins
Oyo state, Nigeria.
- |-Results-driving Digital Marketer and WordPress Website Developer with 3 years of experience in building and
implementing strategies focused on Social Media Advertising, WordPress, SEO and Market Strategy. Adept at creating
and implementing client-centered, successful campaigns on Google and Social Media.
WORK EXPERIENCE
Arik Esand Agro Institute. — Oyo, Nigeria. January 2024 —Present
Social Media and Content Manager.
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Developed and executed social media content strategies to enhance brand visibility and engagement.
Created compelling and informative content across various platforms, including Facebook, Twitter, Instagram,
and LinkedIn.
Managed and maintained the institute's social media profiles, ensuring consistency in tone and messaging.
Monitored social media analytics to track performance metrics and identify areas for improvement.
Engaged with followers and responded to inquiries and comments in a timely and professional manner.
Collaborated with internal teams to align social media initiatives with overall marketing objectives.
Stayed updated on industry trends and best practices to optimize social media presence and drive results.
Conducted regular audits of social media channels to assess effectiveness and implement necessary adjustments.
Utilized social media advertising tools to promote institute events, courses, and initiatives.
Contributed to the development of creative campaigns and promotions to increase brand awareness and attract
new audiences.
SkilledUp Life. — Manchester, England. September 2023– December 2023
Marketing Team and Content Administrator.
• Managed marketing campaigns and initiatives to enhance brand visibility and engagement.
• Coordinated content creation and publishing schedules across various platforms.
• Implemented SEO strategies to optimize content for increased online visibility.
• Monitored and analyzed metrics to assess the effectiveness of marketing efforts.
• Collaborated with cross-functional teams to ensure alignment of marketing objectives.
• Conducted market research to identify trends and opportunities for content optimization.
• Maintained and updated content calendars to ensure consistent posting schedules.
• Utilized analytics tools to track website traffic and user engagement metrics.
• Engaged with the online community to foster brand loyalty and drive user interaction.
Assisted in the development of marketing materials and collateral for promotional activities
E–Commerce Store
Wordpress Website Developer (Contract)
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Created e-commerce websites using WordPress
Utilized custom themes and plugins to meet client needs
Optimized websites for speed and performance
Worked with clients to create design concepts
Ensured websites were responsive and mobile-friendly
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Created user-friendly interfaces and navigation
Optimized websites for SEO
Performed regular updates and maintenance.
Vellabrian Cribs. — Sydney, Australia. March 2023 — June 2023
Facebook Ad Manager (Contract).
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Reached ideal audience across Facebook and Instagram to boost Vellabrian crib awareness.
Allocated ad spend strategically to maximize ROI and drive conversions.
Identified winning ad elements for a 20% increase in click-through rates.
Gathered data insights to continuously improve campaign effectiveness.
Increased brand awareness by 60% in 2months.
Faith Heroic Generation. — Oyo, Nigeria. February 2023 -August 2023
Digital Marketer
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Developed and implemented digital marketing strategies.
Managed online advertising campaigns
Conducted market research
Monitored website traffic and user behavior
Track and reported on KPIs
Stayed up to date with industry trends and best practices in digital marketing and sales
Managed email marketing using email marketing tools.
Managed company’s Facebook Marketing ads.
The Meastro Online. – Manchester, England. August 2021 —January 2023
SEO Specialist
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Analyzed search engine trends and competitor insights to identify high-potential keywords.
Conducted comprehensive keyword research using industry tools and techniques.
Developed targeted keyword strategies for website content, blog posts, and online marketing campaigns.
Created optimized meta descriptions and title tags for improved search engine visibility.
Performed website audits to identify and address technical SEO issues.
Optimized website loading speed and mobile-friendliness for improved user experience.
Implemented structured data markup to enhance search engine understanding and ranking.
Submitted website sitemaps to search engines for efficient crawling and indexing.
Produced high-quality, SEO-friendly content aligned with target keywords and audience needs.
Optimized existing website content for improved search engine ranking and user engagement.
Built internal and external links to improve website authority and credibility.
Tracked keyword performance and website traffic using analytics tools.
Monitored website traffic, keyword rankings, and competitor performance through SEO tools.
Analyzed SEO data to identify areas for improvement and measure campaign effectiveness.
Generated comprehensive SEO reports with insights and recommendations for action.
Presented SEO findings to internal stakeholders and communicated project progress.
SKILLS
• Telemarketing
• Lead Generation
• Appointment setting
• Google Campaign Strategy
• Marketing Analytics
• Team Player
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Google and Adobe Analytics
Virtual assistant
Facebook Marketing and Ads
Communication and interpersonal
skills
Google and Adobe Analytics
Google Display Ads
Facebook Ads
Analytical Skills
Business Plan Development
Wordpress
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Google Adword
Problem solver
Documentation skills
Keyword research
Campaign creation
Postplanner
Email campaigns.
Website Audits and Technical SEO
Audits
• Campaign Creation, Implementation
and Optimization
EDUCATION
NIGER DELTA UNIVERSITY
Bachelor of Pharmacy
CERTIFICATIONS
HUBSPOT ACADEMY
Search Engine Optimization (SEO)
GOOGLE
Google Analytics
DIGITAL MARKETING INSTITUTE (DMI)
Digital Marketing and Social Media Marketing.
SIMPLILEAEN
Digital Marketing
Strategy
GREAT LEARNING ACADEMY
Social Media Management
GREAT LEARNING ACADEMY
Google Search Campaign.
SIMPLILEAEN
Facebook Marketing and Advertising
DIGITAL AD ACADEMY (ALEPHA)
Digital Marketing.
Bayelsa, Nigeria
January, 2022.
