CANDELARIA, MARK WILSON E.
Address: 0289 V. Pineda St. Cub-Cub, Capas, Tarlac
Mobile: -
Email:-
PERSONAL SUMMARY
I am motivated and experienced, constantly learning and evolving Jack of all trades with over a decade of experience in the areas of problem-solving/web graphic design /responsive design /front end development /SEO which not only strives to make a client happy but the spiders as well.
CAREER HISTORY
DM Logistics - Western Australia
Acu-Tech Piping Systems - https://www.acu-tech.com.au
Polylweld Tech Academy - https://www.polyweldtech.com.au
119 Kelvin Road, Maddington WA 6109
Position: Web Developer / SEO Specialist
August 2020 - September 2023
Worked in a branch of admin and marketing team. Handled all online assets from domain maintenance, websites, SEO, marketing, and social media.
• Web design
• Front-end development - Canva to HTML / CSS / Bootstrap / Custom WordPress
• Page creation/coding/optimization
• Graphic Design/exhibit headers & presentations
• SEO - Keyword research, On-page SEO, Technical SEO, Off-Page SEO, Local SEO, Internal linking strategies, Backlinks, SEO content editing, Campaigns, Identifying opportunities and current problems, Ranked and maintained various keywords even with limited influence on SEO content, disavowed toxic backlinks.
• Core web vitals - Page speed optimization - optimized HTML / CSS/ js, fixed page errors, warnings, and notices from SEMrush and Chrome dev tools, optimizing images
• Site level optimization, improving site structure, updating metadata, fixed keyword cannibalization, broken links, sitemap
• SEO reporting / Website traffic performance: ranking summary of tracked keywords/pages, Organic traffic reports, top-performing pages, search terms performance, competitor analysis, CTR, suggestions, and technical recommendations.
• Used tools: SEMRush, AHrefs, ChatGPT, Screaming Frog, Google Analytics, Google Maps, Google Search Console, Google Tag Manager, Third party keyword research tools eg. Ubersuggest, Google My Business, Grammarly
• Website security, site maintenance, and WordPress updates.
Cloudstaff Philippines
https://www.cloudstaff.com/
Level 3, BPO Tower 4, SM Mall, Clark Freeport Zone, Pampanga
Position: Web & Graphic Designer / SEO strategist
October 2019 - July 2020
Worked as a part of a marketing team that handles website design, SEO, marketing, social media, and graphic designs.
• Web design materials
• Web page content design
• Page coding and optimization
• Graphic Design
• SEO optimization ( On page and Off page )
Property Management / Virtual Assistant BPO - Australia
PMVA - https://www.pmva.com.au
1320 Brisbane QLD 4001
One West Aeropark, Clark Global City, Clark Freeport Zone, Pampanga
Position: Web / Graphic Designer
February 2019 - September 2019
Worked as a part of the admin/operations team handling website design, SEO, marketing, web
& social media presence, web/print in-house graphic designs.
• Designed and developed the Company website running on the WordPress platform.
• Participated in meetings with the CEO & marketing team to engage marketing strategies.
• Designed social media banners & ads.
• Designed print materials flyers, pull-up banners, and web banners for in-house use & marketing.
• Performed keyword research, competitor analysis, and on-page SEO.
International E-commerce Company - Singapore, Malaysia, Taiwan, Thailand, Indonesia
Uitox PTE LTD - http://www.uitox.com/c/web/inside/front/en/index.html
Sosoon Qoo10 (Singapore e-commerce)
Onemart PTE LTD (Singapore e-commerce)
Block 750c #03-17, Chai Chee Technopark, Singapore 469003
Position: Graphic Designer
June 2015 – March 2017
Responsible for working on a range of projects for our Singapore and other offshore expansions, designing/coding appealing Site templates & banners,w and interacting daily with our marketing team and Product Manager. Constructing marketing plans for ads on site or Google.
• Developing and maintaining the front-end functionality of uitox's qoo10 platform websites.
• Participating in discussion meetings with team/clients to clarify the target and goals.
• Designing template prototypes for compatibility on the qoo10 platform.
• Writing cross-browser compliant XHTML, CSS & JavaScript.
• Creating Logos, Banners, and Social media promotions.
• Identifying and correcting software deficiencies.
• Devising SEO and SEM strategies
• Performs/assists in Data mining, trend analysis, and research of marketing conditions.
• Assists in the construction of Sale strategies & campaigns.
Web development & On-demand website management company - Chicago, IL
Blueshoon INC - www.blueshoon.com
Andersonville Chicago Illinois
Position: Web & Graphic Designer ( remote )
October 2006 - 2014
Worked as a part of a multi-disciplinary offshore team carrying out all online tasks for every client of Blueshoon including Playboy enterprise. Ensures all projects are built specifically to match all of the client's requirements.
• Performed maintenance and updates to existing client websites.
• Involved in creating web pages from scratch.
• Helped end users to solve operating problems.
• Worked on multiple projects simultaneously to a high standard.
• Participated in brainstorming sessions to come up with the perfect ideas.
• Involved in the creation of a gamified, revenue-generating online model search for Playboy.
• Addressed cross-browser compatibility issues.
• Integrated websites with Facebook, Twitter & YouTube.
Web development company – Philippines
Parwati Outsource INC
Unit 2601, Antel 2000 Bldg, 121 Valero Street, Salcedo Village, Makati 1200
Position: Web Designer / Developer
August 2005 - September 2006
Member of a web design team dealing with all sorts of web promotions including full-scale websites, static & dynamic landing pages, Page ads, and banners for various clients. Oversees junior web designers and directs them accordingly.
• Designing from scratch and obtaining ideas based on client specifications.
• Coding front-end pages to HTML/CSS.
• Backend designing using PHP & MySQL database.
Software development company - Philippines
LGU Technology Solutions INC
Unit 1705 East Tower Philippine Stock Exchange Bldg, Exchange Road, Ortigas, Pasig City
Position: Software Developer
Dec 2004 - August 2005
Member of a software development team with full responsibility for planning and developing/programming software including reporting, software architecture, database design & Object Oriented design.
• Writes codes & functions in Visual Basic 6.0.
• Debugs codes and functions for alpha testing.
• Involved in the design of software interfaces.
• Designs database structures with MySQL & MS Access (ADO).
• Troubleshoots company hardware problems.
International Carpet manufacturing company - Philippines
Pacific Carpet Manufacturing Corporation
Lot B Berthaphil Compound, J. Clark Special Economic Zone, Clarkfield, Pampanga
Position: Graphic Artist
January 2004 - July 2004
Designs renderings and layouts with accuracy and timely completion of high-profile international carpets.
• Designs objects & Layouts.
• Scans & traces design layouts.
• Applies precise measurements for scaling and perfect imaging.
KEY COMPETENCIES AND SKILLS
Web design/development / Hardware
• HTML / CSS, Jade, Sass, Less, jQuery, UI, UX, Graphic Design, Web Design, Bootstrap, WordPress, PHP, On-page SEO, Technical SEO, Off-page SEO, Local SEO, Internal linking strategies, Backlinks, SEO content editing, E-commerce, E-commerce marketing, E-commerce optimization, E-commerce design, Page optimization, Core web vitals optimization, Competitor analysis
• Awareness of new web development trends & technologies.
• Social media strategies.
• Wireframing up to the completion of the design process.
• Software and tools: Atom, Brackets, Photoshop, Illustrator, Dreamweaver, Flash, After Effects, SEMrush, AHrefs, ChatGPT, Screaming Frog, Google Analytics, Google Maps, Google Search Console, Google Tag Manager, Third party keyword research tools, Google My Business, Grammarly.
• Hardware skills include Software installations, Routers, Firewalls, Access Points, VPN, and TCP/IP
Professional
• Ability to organize workloads and set priorities.
• Adaptable and quick to pick up new techniques.
• Translates requirements into fully functional materials.
• Understanding of W3C standards, Web accessibility & practice.
Personal
• Very passionate about doing a good job.
• Excellent communication skills in English written and Oral.
• Confident, friendly, and easy to get along with.
Academic Qualifications
Bachelor of Science in Commerce Major in Computer Science & Information System
Centro Escolar University-
Mendiola, San Miguel, Metro Manila, Philippines
Diploma in Computer Programming
Don Bosco Technical Institute Tarlac
Sto. Cristo, Tarlac City, Philippines-