Mark William
Arcenal
SEO Specialist
CONTACT ME-
markwilliamarcenal@gmail
.com
Cambiohan, Casili,
Consolacion, Cebu,
Philippines 6001
EDUCATION
Bachelor of Science in Information
Technology
Informatics Institue of Technology-
SKILLS
WORK EXPERIENCE
Local SEO Specialist
March 2022 - May 2024
RocketLevel, Inc.
Conduct comprehensive keyword research using tools like Google Keyword Planner,
SEMrush, and Ahrefs.
Perform technical audits to resolve site performance issues and enhance crawlability.
Optimize meta tags, headers, and on-page content for improved search engine visibility.
Collaborate on SEO-friendly content and conduct regular content audits.
Manage and optimize local business listings on platforms like Google My Business and
Yelp.
SEO Assistant
July 2021 - March 2022
HeyBada
Execute thorough keyword analysis using tools such as Google Keyword Planner,
SEMrush, and Ahrefs.
Conduct technical SEO audits to identify and fix site performance issues, improving site
architecture and crawlability.
Enhance meta tags, headers, and on-page content to boost search engine rankings.
Work with content teams to produce SEO-optimized content and perform regular
content reviews.
Focus on managing Google Business Profile by regularly posting updates and
maintaining accuracy.
Implement guest posting strategies to build high-quality backlinks and improve domain
authority.
Search Engine Optimization (SEO)
On-Page SEO
Off-Page SEO
Technical SEO
Keyword Research and Analysis
Content Optimization
Link Building
Backlink Analysis
Local SEO
Google My Business
SEO Specialist/Virtual Assistant
August 2021 - October 2022
StaffingSolutions.io
Execute thorough keyword analysis using tools such as Google Keyword Planner,
SEMrush, and Ahrefs.
Conduct technical SEO audits to identify and fix site performance issues, improving site
architecture and crawlability.
Enhance meta tags, headers, and on-page content to boost search engine rankings.
Work with content teams to produce SEO-optimized content and perform regular
content reviews.
Focus on managing Google Business Profile by regularly posting updates and
maintaining accuracy.
Implement guest posting strategies to build high-quality backlinks and improve domain
authority.
Assist HR by managing backend data related to hiring processes.
Create and manage cold email campaigns to promote company staffing services to
potential clients.
Execute email marketing campaigns targeting prospects to generate leads and drive
engagement.
WORK EXPERIENCE
SEO Specialist
June 2021 - August 2021
Leaf Alleviate
CONTACT ME
Conducted comprehensive website audits, identifying and resolving technical issues to
improve site performance and SEO effectiveness.
Executed on-page optimization strategies for product pages, including keyword
placement, meta tags, and content optimization to enhance search engine visibility.
Uploaded and optimized product listings on e-commerce platforms, ensuring accurate
product descriptions, images, and SEO attributes.
Managed customer orders and inquiries, ensuring timely fulfillment and providing
exceptional customer service.
Assisted in backend tasks related to website maintenance and technical SEO
enhancements.
Implemented SEO strategies to drive organic traffic and improve online visibility,
resulting in a X% increase in search engine rankings and organic traffic.
SEO Specialist-
markwilliamarcenal@gmail
.com
Cambiohan, Casili,
Consolacion, Cebu,
Philippines 6001
EDUCATION
Bachelor of Science in Information
Technology
November 2020 - May 2022
Ubique Digital Solutions
Conducted in-depth keyword research using tools such as Google Keyword Planner,
SEMrush, and Ahrefs to identify high-potential keywords and optimize content
strategies.
Implemented technical SEO enhancements, including website audits, resolving crawl
errors, optimizing site speed, and implementing structured data markup.
Executed on-page optimization strategies to improve search engine rankings, including
meta tags, headers, internal linking, and content optimization.
Collaborated with content creators to develop and optimize SEO-friendly content,
improving relevance and engagement.
Managed local business listings and directories (Google My Business, Yelp) to enhance
local search visibility and maintain NAP consistency.
Optimized client websites for SEO, implementing tailored strategies based on industry
best practices and client objectives.
Delivered measurable results, improving organic search rankings and increasing website
traffic for clients.
Informatics Institue of Technology-
REFERENCES
SKILLS
Search Engine Optimization (SEO)
On-Page SEO
Off-Page SEO
Technical SEO
Keyword Research and Analysis
Content Optimization
Link Building
Backlink Analysis
Local SEO
Google My Business
Paulene Cortez
Dale Gonzales
SEO Specialist
Email Marketing Specialist
Phone:
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Phone:
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Email :
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Email :
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