MARK F. KREIDLER
- -LinkedIn: www.linkedin.com/in/markkreidler
PROFESSIONAL OBJECTIVE
Business Development/Sales Executive
Proven consultative Sales/Business Development Executive with a consistent record of excellent performance and
the ability to drive revenue in fast-paced complex business-to-business sales organizations.
A ‘Hunter’ who initiates new activity which involves consistent prospecting, improvising and being flexible.
TECHNOLOGY
Technology Solutions Expertise includes: Digital Transformation, Enterprise Resource Planning-ERP, Financial
Core Processing, Customer Relationship Management-CRM, Citizen Engagement, Consulting Services, Big Data,
Analytics, Business Intelligence-BI, Cloud Solutions, SaaS, PaaS, IaaS, Text Mining, Data Mining, Data
Warehousing, Data Integration, Application Development, and Application Outsourcing.
CORE COMPETENCIES
Consultative Approach
Aggressive Prospecting
New Logo Acquisition
Account Entry Expert
Sales Hunter
Relationship Development
Manage Complex Sales Process
Advanced Technical Concepts
Problem Resolution
Training / Mentoring
Customized Solutions
Presentations
&
PROFESSIONAL EXPERIENCE
AKA Enterprise Solutions
2016-Present
Business Development Manager
In hunter role that drives sales leads and account penetration for Enterprise Software opportunities.
Actively engage with key target accounts, influencers and decision makers to generate leads.
Lead BDM team in generating Sales Qualified Leads- ERP/CRM - exceeding plan 138%YTD.
Contributed $11,500,000 to ongoing sales pipeline.
Leveraging: outbound, chat, social media, email and cold/warm calling, trade shows, and
networking events to penetrate new accounts with excellent results.
Building relationships with Partner Sales Team.
Developing relationships with industry software selection organizations.
Interact with industry groups/user groups to drive brand awareness and drive revenue.
Work collaboratively with marketing to drive campaigns that produce inbound leads.
CompuSource Systems, Inc-
Account Executive
Delivered Core Processing Solutions to mid-size Financial Services Firms in United States territory.
Responsible for complete sales cycle from initial prospecting, close and account management.
Led Sales Team in new account acquisition driving account penetration and regularly delivering
one new Credit Union per quarter. Drove 100% increase in new accounts in 2015.
Leveraged a multidimensional prospecting approach to build an ongoing $3.75 Million pipeline.
Drove incremental revenue from existing accounts with an additional $350,000 Pipeline.
N’ware Technologies-
Account Executive
Delivered Enterprise Resource Planning, Customer Relationship Management, Business Intelligence,
and Supply Chain Management to small to mid-size businesses (SMB) with SAP Business Management
Solutions.
Drove new account penetration in Upstate New York Territory.
Utilized seminars, networking events, and cold calling to drive brand awareness and penetrate
new accounts.
PolyVista, Inc-
Business Development Manager
Business Intelligence Front-end software for Microsoft Analysis Services that integrates OLAP,
Analytics, data mining, text mining and data visualization.
Responsible for prospect relationship from initial call to close. Promoted leading-edge technology and
business value solutions to be implemented on all levels of the client organization. Ongoing organic
pipeline of $1.5 million with business projected to close each month.
Managed accounts with both Information Technology and Line of Business Executives.
Differentiated offerings from the competition, and created customer preference for PolyVista.
Impacted the bottom line with the following Account Relationships: Sony Corporation, Costco
Wholesale Corporation, Citigroup, Inc, Moen Corporation, Lenovo Group Limited, Bimbo
Bakeries and United Technologies-Carrier Corporation.
Software Development Companies
2004 - 2007
Business Development Manager - Contract
Companies included: VO Group, Long Consulting & Management Group, Inc. (LCMG), and Data
Accomplished. Responsible for Business Development and Account Management for clients.
Focused on account entry techniques, industry research and persistence to schedule meetings.
Consistently led in development of new accounts. Secured excellent feedback and new
assignments.
Account Relationships: U.S Army Watervliet Arsenal, Monroe County, Army Corps of Engineer,
Choice One Communications, Razorsight, UCB Pharma, Birds Eye Foods, and Carrier
Corporation.
Infoscitex Corporation
2001 - 2004
Account Manager
Strategic information technology solution provider. Sold information technology solutions from data
integration to business intelligence in New York/New England Territory.
Delivered over 110% of quota on year to year basis. Expanded partner relationships for
additional revenue. Opened at least 2 new strategic accounts each quarter leveraging
consultative sales techniques.
Managed regional user groups that showcased company’s expertise to build brand and drive
revenue.
Account Relationships: Birds Eye Foods, CooperVision, Corning Incorporated, 3M, FedEx,
Taconic Farms, Excellus, Johnson & Johnson, Celltech, Paychex, and Transworld
Entertainment.
EDUCATION
Houghton College
B.A. Degree with majors in Business Administration and Communications
Relevant Training: Miller Heiman: Strategic Selling, Consultative Selling, SPIN Selling, and
completed Vorsight B2B accelerated Sales Prospecting Training which enhanced competitive sales
hunting skills/account entry strategies.