Mario Grosso

MARIO W. GROSSO ________________________________________________________________________________ WORK EXPERIENCE Deputy Manager Marketing / Copywriter Silicon Power Computer & Communications, Inc. May 2019 – Present Taipei, Taiwan  Wrote persuasive copies for website (product pages), B2B sales channels (eDMs), and media (press releases).  Developed entire branding concept for new line of power banks, the company’s major product line for 2020.  Updated copies for older products and company profile on website with fresh, convincing, and focused material.  Researched industry trends and marketing practices to improve company’s performance against competitors. Product Development Manager PVH Corp. July 2017 – December 2017 New York, New York  Assessed product calendar and shortened development cycle by 10 days.  Traveled to Asia seasonally to perform in-country fittings and visit factories to review facilities.  Selected new fabrics, trims, and trends to put into work for upcoming seasons. Product Development Manager One Jeanswear Group August 2016 – July 2017 New York, New York  Proposed new fabric and silhouette opportunities for company’s client’s brands.  Reduced company costs by minimizing garment and lab-dip sample quantity requirements.  Enhanced efficiency and user-friendliness of product lifecycle charts used internally and externally. Senior Product Coordinator Talbots, Inc. September 2014 – August 2016 New York, New York  Achieved margin goal (80% IMU) on largest pant style ($6M investment) while upgrading it from previous year.  Proofread and ensured 100% BOM accuracy for Product Coordinators.  Streamlined wash submittal and approval process by assisting VP Product Development to create new process. Product Coordinator Talbots, Inc. October 2010 – September 2014 New York, New York  Implemented new BOM page to prevent factories from ordering materials before Talbots’ final approval.  Promoted to entirely new position created to recognize me for surpassing job responsibilities.  Negotiated most common button with alternate supplier for 5% cost savings and 1-week faster production.  Improved denim wash status tracking by creating chart instead of managing through emails and garment hang-tags. Brand Assistant Garan, Inc. May 2009 – October 2010 New York, New York  Proposed artwork to license, which were highest selling SKUs in T-shirt division and received replenishment orders.  Performed competitive product analysis and helped build successful pitch to present to company’s wholesalers.  Designed new layout for brand hang-tag packaging, which was adopted for production. EDUCATION B.S., Business Administration and Marketing Fordham University September 2005 – May 2009 The Bronx, New York