Marijana Vujovic

 curriculum vitae Work Experience • Date February 2012 – March 2017 • Company Opportunity banka ad Novi Sad • Position Senior Associate for Marketing and Communications March 2011 – February 2012, Marketing and Communications Manager (replacing the manager on maternity leave) • Basic activities and responsibilities MARKETING ACTIVITIES - Creating and implementing marketing plans and strategies for internal and external communications - Developing new and improving existing communications channels with a goal to promote the company and increase the sale - Updating company’s website, intranet portal, facebook page (content marketing) - Realisation of advertising campaigns (media buying) - Monitoring and analysing business results, market research, competition analysis giving suggestions for developing products and services to the Business Development Sector - Controlling marketing budget and profitability - Monitoring implementation and development of new and modified products - Surveying (by Google Survey, Shareportal or hard copy) in order to identify the needs for financing; reporting to the Business Development Sector PR ACTIVITIES - Creating texts and announcements, preparing interviews and presentations - Storytelling - creating stories about clients’ and employees’ success - Organizing media events and PR activities - Presenting the company in media and public events, as well as constant support to the management in media and other public appearances - Coordinating the appearance of the company on local manifestations, seminars and fairs - Internal communication – design and creation of the internal newsletter - Educational activities, externally to clients (educational brochures, educational lectures) as well as internally directed ones, with employees DESIGN AND CREATIVE ENERGY - Preparing texts, conceptual solutions and design print materials (leaflets, brochures, posters, manuals…) - Designing slogans, banners and creative solutions for radio commercials, print adverts, billboards, internet and FB commercials Date Company Position July 2009 – February 2011 Opportunity banka ad Novi Sad Marketing Assistant • Date November 2003 – June 2009 • Company Opportunity banka ad Novi Sad • Position Administrator, Counter Officer, Loan Officer • Basic activities and responsibilities Front office jobs (in direct contact with clients) which mostly enabled the understanding of the company target groups and their needs for further activities in marketing sector • Date During the studies • Job type Part-time job • Basic activities Presenter on the news and host on local TV station – Kanal 9 Numerous promotions, fashion and advertising campaigns, merchandiser jobs Education and training • Educational institution Faculty of Economics in Subotica, University of Novi Sad • Qualifications MASTER in Economics (average grade 8.97) major in Marketing • Field of research Marketing, Consumers’ behaviour • Educational institution PR Training Workshop PRAGMA, Belgrade • Qualification obtained Date Educational institution • Name and type of training Qualified for Public Relations, Internal and External November 2012 - November 2013 ITAcademy, Link group – One-year professional education in Graphic Design and Multimedia Sale Skills and How to Improve them, Elizabeta Stanimirov Training workshop for media relations, Hristov Consulting under the patronage of USAID project personal skills and competencies Other languages ENGLISH – excellent, both writing and speaking FRENCH – elementary level computer literacy Highly skiiled in analysing Google analytics, performing FB ads, Adobe Photoshop, Ilustrator and Indesign, CMS, Shareportal, as well as Microsoft Windows, Word, Excel, highy skilled in PowerPoint presentations, Internet, Microsoft Publisher Capabilities and competencies Positive attitude, creative energy, innovative approach to life, enthusiast and initiator Highly skilled in performing focus groups, analysing business process Hi Loves interior, photography, good energy and company, and travelling. Humanist. Driving licence B category