MARIAM
ASATRYAN
TEAM LEAD, SENIOR SEO SPECIALIST
INTRODUCTION
Experienced and result oriented
Senior Digital Marketing Specialist
and Team Lead, who can do
nothing without drinking a coffee.
PROFESSIONAL SKILLS
On-Site and Off-Site SEO
Technical SEO
Local SEO
Content Optimization
Social Media Marketing
Google Ads
Content Writing
Market Research
HTML/CSS
Team/Project Management
Communication Management
TOOLS
Google Analytics
Google Search Console
Hotjar
Screaming Frog
Semrush
Ahrefs
Majestic
KWFinder
PageOptimizer Pro
MarketMuse
CONTACT DETAILS
NUMBER: -
EMAIL:-
CAREER PROGRESSION
SEO TEAM LEAD
Andava Digital Marketing Agency, September, 2020 - Present
Managing a team of 5 Digital Marketing Specialists;
Managing more than 30 projects;
Managing offsite and onsite SEO optimizations of projects and reporting on performance;
Developing effective SEO strategies;
Defining requirements, tasks, and resources associated with SEO strategies;
Working with PPC and SMM teams to optimize campaigns
Monitoring PPC and SMM campaigns;
Trainings – Directly responsible for providing ongoing trainings within the team
SEO SPECIALIST
Andava Digital Marketing Agency, May, 2019 - September, 2020
Optimizing landing pages for search engines
Performing ongoing keyword research including discovery and expansion of keyword
opportunities
Researching and implementing content recommendations for SEO success
Researching and implementing SEO recommendations
Developing and implementing link building strategies
SMM SPECIALIST AND CONTENT WRITER
On your way LLC, February, 2019 - May, 2019
Building and executing social media strategy through competitive and audience research
Setting up and optimizing company pages within each social media platform
Writing high-quality web contents with consistency for the company's websites
COMMUNICATION COORDINATOR
"Women in Black, Armenia", August, 2016 - September, 2020
Planing and implementing a communications strategy
Managing social media pages
Editor of "wibarmenia.am" web page
Partnership building with relevant stakeholders
Co-organizing of public events, trainings and PeaceCamp
