Maria Nathalia Ramirez Merlo

NATHALIA RAMIREZ MERLO RECRUITMENT SPECIALIST -DIGITAL CONTENT BUSINESS ADMINISTRATION ABOUT ME WORK EXPERIENCE 08/07/1997 - - Managua, Nicaragua Business Administration and Marketing professional with a strong focus on Human Resources and Recruitment. Experienced in full-cycle recruitment, administrative coordination, and employer branding for blue-collar and construction environments, administrative, sales, marketing, and tech roles. Highly organized, detail-oriented, and skilled in leveraging digital tools and creative strategies to attract and manage talent pipelines. Committed to driving operational efficiency and contributing to organizational growth. Recruitment Specialist A-Plus Contracting | January 2026 - Present Manage full-cycle recruitment for field positions, including general laborers, construction helpers, and equipment operators across multiple projects. Source, screen, and interview candidates through job boards, referrals, inbound inquiries, and internal databases, ensuring strong role alignment and readiness for placement. Coordinate worker placements by confirming availability, start dates, jobsite details, schedules, and first-day instructions to ensure smooth onboarding and deployment. Serve as the primary point of contact between candidates, active workers, operations, payroll, and leadership, maintaining accurate records in ATS/CRM systems. Maintain active talent pipelines, track attendance and performance, and support redeployment efforts to minimize staffing gaps and operational disruptions. Lead marketing and employer branding initiatives to strengthen company visibility and attract qualified candidates. Design recruitment-focused graphics and visual content for social media and hiring platforms, increasing engagement and candidate flow. Poeple Operations Manager Vertu Agent | August 2025 - November 2025 Recruitment: Managed the full recruitment cycle, including job posting, candidate sourcing and assessment, interview coordination, and matching calls between clients and agents, as well as onboarding new hires. Onboarding and Training: Organized and facilitated onboarding and training sessions for new employees, ensuring smooth integration and alignment with company culture and procedures. Content Creation: Designed and developed visual materials for social media campaigns and advertisements, supporting brand visibility and talent attraction efforts. Social Media Management: Planned and managed content across company social media platforms, including Instagram, Facebook, and LinkedIn, maintaining consistency with the corporate identity. WORK EXPERIENCE Personnel Manager (Hotel and Restaurant Industry) UNITEC - UDT (Tourism Development Unit) | March 2023 December 2024 Recruitment: Managed the recruitment process for hotel and restaurant staff, including posting job openings, screening resumes, conducting interviews, and onboarding new employees. Training Coordination: Organized and coordinated training sessions tailored to the hospitality industry, ensuring that employees were equipped with the necessary skills and knowledge for their roles. Uniform Ordering: Oversaw the ordering of uniforms for hotel and restaurant staff, working closely with suppliers to ensure timely delivery and proper fit. Payroll Management: Managed payroll for employees in the hospitality sector, ensuring the accurate and timely processing of salaries, tips, bonuses, and benefits. Activity Organization: Planned and organized employee events, team-building activities, and other engagement initiatives to foster a positive work environment in the hotel and restaurant settings. Technical Support Advisor (Technology Sector) Conncentrix | April 2022 - February 2023 Customer Support: Provided exceptional customer service by addressing technical issues and inquiries, ensuring that customers received timely and accurate solutions. Troubleshooting: Diagnosed and resolved hardware, software, and network issues, guiding customers through step-by-step solutions to restore functionality. Product Assistance: Assisted customers with product setup, configuration, and troubleshooting, ensuring a seamless experience with the technology. Issue Documentation: Documented customer interactions and technical issues, maintaining detailed records for follow-up and future reference. Escalation Management: Effectively handled escalated cases, coordinating with senior technical teams when necessary to resolve complex issues and ensure customer satisfaction. Sales and Marketing Intern 4Geeks | July 2021 - Nov 2021 Cold Email Campaigns: Created and managed cold email campaigns, including crafting email content, sending campaigns, and following up with prospects to track engagement and results. Social Media Content Creation: Developed content for social media platforms, including blogs, infographics, and other engaging visuals to enhance brand visibility and engagement. Market Research: Conducted market research to identify trends, customer preferences, and competitive landscape, providing insights for targeted marketing strategies. Content Proposals: Assisted in the creation of content proposals and strategies to support marketing initiatives and drive business growth. WORK EXPERIENCE Human Resources Intern SODEXO S.A. | May 2019 - Dec 2019 Recruitment: Assisted in the recruitment process, including posting job openings, reviewing resumes, and scheduling interviews. Training Coordination: Supported the planning and coordination of employee training sessions, ensuring all logistical aspects were handled, including communication and materials preparation. Uniform Ordering: Managed the ordering of uniforms for employees by coordinating with suppliers, tracking orders, and ensuring timely delivery. Payment Process: Assisted in processing payments through company credit cards, ensuring proper documentation and handling of receipts for uniform orders and other HR-related expenses. ACADEMIC BACKGROUND Latin American University of Science and Technology (ULACIT) | Costa Rica Bachelor's Degree in Marketing | January 2020 - April 2021 Latin American University of Science and Technology (ULACIT) | Costa Rica Bachelor's Degree in Business Administration | January 2015 - December 2019 European Business School - EUDE Master’s Degree in Human Resources and Organizational Digital Transformation Management | February 2026- February 2027 Saint Teresas Academy High School Diploma in Science and Humanities and Bilingual Secretarial Studies | January 2010 - November 2014 COURSE LANGUAGES TECHNICAL SKILLS SOFT SKILLS Saint Teresas Academy Advanced Typing | January 2010 - October 2014 Spanish Native English C1 - EF SET Certificate https://cert.efset.org/en/6H7GTi Microsoft Office Suite (Word, Excel, PowerPoint) Google Suite (Docs, Sheets, Slides, Gmail, Calendar, Drive) HubSpot Canva Trello Slack Salesforce Monday Zoho Crelate Effective Communication Problem Solving Time Management Creativity